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E-Business Essentials: Building a Successful Online Enterprise (EAI/Springer Innovations in Communication and Computing)
by Hamed TaherdoostThis textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory. The book focuses on the ethical and legal issues of e-business and offers practical advice for establishing and maintaining successful e-business operations. The book also discusses the challenges of keeping up with swiftly evolving technology and the ever-changing internet landscape, including online transactions, data security, and administration. The author seeks to advance e-business research and practice by providing a comprehensive and up-to-date overview of the field. The author includes case studies that span various industries and companies, from small startups to large corporations, providing readers with a diverse and practical perspective on e-business.
e-Business Fundamentals
by Peter Eckersley Lisa Harris Paul JacksonThis comprehensive textbook considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways.After addressing the changing nature of the e-Economy and the impact of the dot.com 'bubble' of the late 1990s, Eckersley, Harris and Jackson go on to analyse key software developments and the impact these have had on organizational practices. They then outline the legal and ethical frameworks of e-Business, and consider how companies use various e-commerce tools to enter new markets. Finally, they trace the progress public sector organizations have made in adopting e-Business practice.This is an accessible, jargon-free and focused textbook that offers readers both a technical and managerial overview of the issues surrounding e-Business. It uses illustrative cases and discussion questions to help students and managers in organizations not only to familiarize themselves with e-Business but also to equip themselves with the skills to challenge and analyze the changing business environment.
E-business Implementation: A Guide To Web Services, Eai, Bpi, E-commerce, Content Management, Portals, And Supporting Technologies (Computer Weekly Professional Ser.)
by Dougal Watt'E-business Implementation' is written as a complete guide to successful e-business delivery, from both a project management and a detailed technological perspective. E-business provides a powerful mechanism for organizations to increase productivity and lower costs. However, in order to utilise these considerable benefits, companies must ensure their e-business is implemented correctly and is appropriate to their market segment. 'E-business Implementation' provides a comprehensive guide to successful implementation and is divided into three parts:* Part one begins with a project management structure designed to deliver successful e-business functionality within time and budget, while avoiding the high failure rates common to many technology projects.* Part two details key concepts, technologies, products, vendors, benefits, limitations, and high-level design architectures for e-business, in a phased and risk-managed approach. These include publishing through the Internet and Intranets, portals and content management systems, transacting using e-commerce, integrating internal enterprise applications, integrating with external partners and suppliers, and responding in real-time to changing levels of demand through dynamic e-business and web services. * Part three details a set of critical foundation technologies that must be implemented correctly for the e-business initiative to be successful. These technologies include e-business development languages such as Java, XML and .Net, hardware platforms and their operating systems, security and networking systems, the Internet Domain Name System, and Open Source technologies.
E-Business. New Challenges and Opportunities for Digital-Enabled Intelligent Future: 23rd Wuhan International Conference, WHICEB 2024, Wuhan, China, May 24–26, 2024, Proceedings, Part III (Lecture Notes in Business Information Processing #517)
by Yiliu Paul Tu Maomao ChiThe three-volume set LNBIP 515, 516, 517 constitutes the refereed proceedings of the 23rd Wuhan International Conference, WHICEB 2024, which was held in Wuhan, China, in May 2024. The 109 full papers presented in these proceedings were carefully reviewed and selected from 354 submissions. They focus on cutting-edge research, solutions, and methodologies that leverage the Internet as a powerful tool for global commerce. This year’s theme is “New Challenges and Opportunities for a Digital-Enabled Intelligent Future”.
E-Business. New Challenges and Opportunities for Digital-Enabled Intelligent Future: 23rd Wuhan International Conference, WHICEB 2024, Wuhan, China, May 24–26, 2024, Proceedings, Part II (Lecture Notes in Business Information Processing #516)
by Yiliu Paul Tu Maomao ChiThe three-volume set LNBIP 515, 516, 517 constitutes the refereed proceedings of the 23rd Wuhan International Conference, WHICEB 2024, which was held in Wuhan, China, in May 2024. The 109 full papers presented in these proceedings were carefully reviewed and selected from 354 submissions. They focus on cutting-edge research, solutions, and methodologies that leverage the Internet as a powerful tool for global commerce. This year’s theme is “New Challenges and Opportunities for a Digital-Enabled Intelligent Future”.
E-Business. New Challenges and Opportunities for Digital-Enabled Intelligent Future: 23rd Wuhan International Conference, WHICEB 2024, Wuhan, China, May 24–26, 2024, Proceedings, Part I (Lecture Notes in Business Information Processing #515)
by Yiliu Paul Tu Maomao ChiThe three-volume set LNBIP 515, 516, 517 constitutes the refereed proceedings of the 23rd Wuhan International Conference, WHICEB 2024, which was held in Wuhan, China, in May 2024. The 109 full papers presented in these proceedings were carefully reviewed and selected from 354 submissions. They focus on cutting-edge research, solutions, and methodologies that leverage the Internet as a powerful tool for global commerce. This year’s theme is “New Challenges and Opportunities for a Digital-Enabled Intelligent Future”.
e-Business Strategies for Virtual Organizations
by Peter Marshall Janice Burn Martin Barnett'e-Business Strategies for Virtual Organizations' enables IT managers and directors to develop and implement IT strategies and infrastructures for new models of doing business based on the Internet. The authors provide a brief introduction to the concepts and strategic issues surrounding information warfare, managing organizational knowledge, and the information economy. The virtual organization is now an important business model for contemporary business organizations and the flexibility and adaptability of the virtual organization make it ideal for survival in today's highly competitive and dynamically changing markets. Modern corporations may utilize some of the features of the virtual organization to develop the ideal organization to a greater or lesser extent depending on individual business circumstances. This book covers the issues involved in planning, realizing and managing such a virtual organization, and the role of information and communication technologies in supporting virtual organizations and virtual organizing is addressed throughout.
The E-Code
by Joe Vitale Jo Han MokBusiness on the internet is gaining in popularity. With low overhead and start-up costs, people are able to create businesses that prosper. In this book, some of the leading internet marketers show you how to use the power of e-mail to collaborate on projects, sell products without spamming anyone, and how to find people who are genuinely interested in your products. This is a practical book for people who are ready to take their business to the next level. It is also a great roadmap for people who want to do business online but don't know where to start.
E-Commerce
by James E. Miles Chip DolceE-Commerce doesn't simply show students how to design Web sites - this flexible and reader-friendly program takes students on a comprehensive tour of every facet of electronic commerce. They'll learn about Web success stories; they'll work through hands-on e-commerce projects; and they'll discover how to use their skills in reading, writing, science, and math to resolve e-commerce questions.
E-Commerce: Concepts, Principles, and Application (Advanced Studies in E-Commerce)
by Zheng Qin Qinghong Shuai Guolong Wang Pu Zhang Mengyu Cao Mingshi ChenThis book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases. This book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce. This book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties.
e-Commerce
by The Staff Wall Street JournalSeveral times a year, The Wall Street Journal publishes Special Reports about e-commerce and technology. With this segment of the economy generating billions of dollars in revenue and market capitalization, it's no wonder that this is one of the most popular features of both the print and interactive versions of the Journal. Here, in E-Commerce, is the best of these Special Reports. Here are articles that profile the challenges facing "old-economy" businesses like car manufacturers as they go online, and uncover the Internet's dirty little secret: porn, the most profitable industry on the Web. Here are explorations of the many new business models for working on the Web, from "eating your own dog food" to show customers how well your technology works, to ensuring that customer service reigns supreme even in the New Economy -- and articles that highlight how even in a digital world, things like pricing structures and the difficulties of starting a business remain constant. Here are interviews with e-commerce pioneers, like the founders of Yahoo!, as well as articles that tell the tales of those who have taken the e-commerce plunge, like Merrill Lynch CEO David H. Komansky and Curran Catalog founder Jeff Curran. And a series of stories shows "How Technology Has Changed the Way We..." do just about everything, from staying in touch to doing homework to having babies. Collected and presented here for the first time in e-book format, E-Commerce is a searchable, portable, and valuable resource from the award-winning staff of The Wall Street Journal.
E-Commerce 2014: business, technology , society (10th Edition)
by Kenneth C. Laudon Carol Guercio TraverThis comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.
E-Commerce and Web Technologies
by Derek Bridge Heiner StuckenschmidtThis book constitutes revised proceedings of the 17th International Conference on E-Commerce and Web Technologies, EC-Web 2016, held in Porto, Portugal, in September 2016, in conjunction with DEXA. The 13 papers presented in this volume were carefully reviewed and selected from 21 submissions. They were organized in topical sections named: recommender systems; data management and data analysis; and business processes, Web services and cloud computing.
E-Commerce Big Data Mining and Analytics (Advanced Studies in E-Commerce)
by Jie CaoThis book seeks to give readers with a preliminary but critical introduction and summary of e-commerce and big data analysis. This book introduces how to achieve data acquisition and pre-processing. Specifically, this book provides three representative and interesting scenarios to demonstrate the application of e-commerce and big data analysis, i.e., trajectory big data mining technology, e-commerce fraud and anti-fraud, and recommendation system. Also this book provides the basic and illustrative operation steps of python programming language for e-commerce and big data analysis. By reading this book, readers can learn the basic concepts and principles of e-commerce and big data analysis.
E-Commerce für klein- und mittelständische Unternehmen
by Yannik SüssIn zehn Kapiteln vermittelt dieses Fachbuch den Weg zu einem erfolgreichen Onlineshop. Ausgehend von einem schlüssigen Konzept, über die Auswahl der Technologie und Fragen der Usability sowie rechtliche Aspekte und die praktische Umsetzung werden auch Themen wie Versandabwicklung oder Suchmaschinenoptimierung behandelt. Hierfür wird auf jeden Schritt umfassend eingegangen, um so ein tiefes Bewusstsein für Anforderungen und notwendige Durchführungsschritte zu generieren. Der Autor stellt dabei den neuen Wachstumsmarkt E-Commerce vor.
E-Commerce für kleine und mittelständische Unternehmen: Konkrete Schritte zum digitalen Erfolg
by Yannik SüßIn zehn Kapiteln vermittelt dieses Fachbuch den Weg zu einem Onlineshop und der Autor stellt den Wachstumsmarkt E-Commerce vor.Neben der Entwicklung eines schlüssigen Konzepts, der Auswahl der Technologie, Klärung der Fragen zur Usability und zur Rechtsgrundlage, wird auch die praktische Umsetzung wie Versandabwicklung oder Marketing behandelt. Dabei wird auf jeden Schritt umfassend eingegangen, um so ein tiefes Bewusstsein für Anforderungen und notwendige Durchführungsschritte zu schaffen.
E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers
by Kunle CampbellIncrease visibility, customer engagement and conversion rates with the ultimate blueprint for e-commerce growth.E-commerce Growth Strategy shares valuable insights and practical strategies to help businesses thrive in the rapidly accelerating e-commerce landscape. By connecting e-commerce tools and metrics to broader brand-building and marketing strategies, this book guides readers through essential areas such as customer-centricity, cross-functional collaboration, consumer data and behaviour, acquisition and retention strategies, community building, search engine marketing, paid social advertising, product development, alternative growth routes and tracking success.Written by an experienced e-commerce growth advisor and operator, E-commerce Growth Strategy features bullet-pointed chapter summaries, interviews with industry leaders, case studies and online toolkits. E-commerce Growth Strategy is a vital resource for brands seeking to methodically plan, execute, and manage their e-commerce growth plans.
E-Commerce Industry Chain: Theory and Practice (Advanced Studies in E-Commerce)
by Qinghong Shuai Zhongjun Li Yun ZhangThis book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.
E-Commerce Power: How the Little Guys Are Building Brands and Beating the Giants at E-Commerce
by Jason G. MilesAn online marketing expert shares practical steps for starting and scaling your e-commerce brand—plus interviews with successful online entrepreneurs.In the age of Amazon, e-commerce is the name of the game. And over the past few years, the shift to online shopping has radically accelerated. If you don’t have an e-commerce business yet, it’s time to start one! If you already have one, it’s time to scale up. E-Commerce Power teaches you how to harness the power of the niche brand model. It is filled with useful knowledge and practical tips such as proven online marketing methods, management and goal-setting techniques, and advice on developing new products from brainstorm to launch and beyond. Plus informative interviews with entrepreneurs, including:Mike Brown, Death Wish Coffee Zac Martin, Yellow Hammer ToolsAlex Shirley-Smith, TentsileLisa and Jared Madsen, Madsen Cycles Ashley Turner, Farmbox Direct Cinnamon Miles, Pixie FaireDaniel Leake, Catfish SumoAtulya Bingham, The Mud Home
E-Commerce Strategy
by Sanjay MohapatraE-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed learning objectives and review questions to highlight the major topics and goals. This book covers many of the new innovations and technologies that have been established for e-commerce site development. Unlike similar books, topics such as e-channel adoption, factors affecting e-commerce adoption, and strategy design are reviewed in greater depth. Additionally, the book examines areas not normally covered like open source, online research, and peer-to-peer systems. E-Commerce Strategy: Text and Cases is divided into two parts. Part 1 examines the evolution of e-commerce, analyzes different sectors such as B2B and m-Commerce, and explores the challenges they face. Case studies of well known companies reinforce the concepts learned to demonstrate both successes and failures in the field. Part 2 deals with developing strategies in e-Commerce and looks at future trends including Web 2.0. Overall, the useful guidelines provided should prove valuable to students and researchers in the field.
E-Commerce und Datenschutzrecht im Konflikt: HMD Best Paper Award 2015 (essentials)
by Patricia LotzPatricia Lotz behandelt Rechtsfragen zum Einsatz moderner Marketingformen und gibt einen ersten #65533;berblick #65533;ber die Fallstricke, die sich dem E-Commerce in Zukunft vor allem im Bereich des Datenschutzes stellen werden. Die Autorin zeigt gleichzeitig m#65533;gliche L#65533;sungswege auf. Aus rechtlicher Sicht bespricht sie Webtracking, Geolokalisierung und Social Plugins. Zudem gibt sie eine #65533;bersicht #65533;ber die Integration von E-Payment-L#65533;sungen.
E-Commerce Usability: Tools and Techniques to Perfect the On-Line Experience
by David TravisTop performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications,
E-Commerce Website Optimization: Why 95% of Your Website Visitors Don't Buy, and What You Can Do About it
by Dan Croxen-John Johann Van TonderFor those running e-commerce websites there are three ways to increase sales: increasing the quantity of visitors; increasing the percentage of visitors who buy from the site; and increasing the amount that visitors spend when they buy. E-commerce Website Optimization goes beyond simply increasing traffic, helping readers to improve conversion rates, increase ROI from online marketing campaigns, and generate higher levels of repeat business. It brings together usability, analytics and persuasion to offer a straightforward and detailed 5-step methodology of how to use the tools and techniques of Conversion Rate Optimization (CRO) to increase the e-commerce value of websites. Grounded in the latest theory and research, this will help readers to be well-informed and confident to make the right choices.Backed up with a range of invaluable case studies, E-commerce Website Optimization is perfect for those seeking to implement a data-driven ethos to their organization's e-commerce programme, based on market-tested and robust split-test methodology used across a range of commercial businesses. It supports all those responsible for online sales within an organization, be they the Chief Digital Officer, Head of Online Sales or E-commerce; or entrepreneurs and owners of small businesses deriving a substantial proportion of revenue from e-commerce.
E-Commerce Website Optimization: Why 95% of Your Website Visitors Don't Buy, and What You Can Do About it
by Dan Croxen-John Johann van TonderConversion rate optimization (CRO) is a complex field and one that is rapidly evolving. It's about understanding people and their behaviour, not simply website visits. E-commerce Website Optimization provides an all-encompassing guide, explaining the how and why, before focusing on techniques and tools to increase the percentage of visitors who buy from the site, and subsequently the amount that these visitors spend when they buy. Grounded in best-practice theory and research, it brings together usability, analytics and persuasion to offer a detailed, step-by-step guide to improve conversion rates, increase ROI from online marketing campaigns, generate higher levels of repeat business and increase the e-commerce value of websites. In the fast-moving world of e-commerce, this fully revised second edition includes updates on test metrics, prioritization and personalization, as well as a new chapter on persuasive copywriting. Alongside updated case studies and newly recommended tools, E-commerce Website Optimization is an invaluable book for those seeking to implement a data-driven ethos for their organization's e-commerce programme, for everyone from chief digital officers and heads of online sales, to entrepreneurs and small business owners.
e-Democracy
by David Rios Insua Simon FrenchInternet is starting to permeate politics much as it has previously revolutionised education, business or the arts. Thus, there is a growing interest in areas of e-government and, more recently, e-democracy. However, most attempts in this field have just envisioned standard political approaches facilitated by technology, like e-voting or e-debating. Alternatively, we could devise a more transforming strategy based on deploying web based group decision support tools and promote their use for public policy decision making. This book delineates how this approach could be implemented. It addresses foundations, basic methodologies, potential implementation and applications, together with a thorough discussion of the many challenging issues. This innovative text will be of interest to students, researchers and practitioners in the fields of e-government, e-democracy and e-participation and research in decision analysis, negotiation analysis and group decision support.