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Social Media in Society
by Jonathon Hutchinson Fiona Suwana Cameron McTernanThis book is about the role that social media plays in the lives of individuals, societies, economies and polities. It therefore takes in a wide view of the emergent and changing impacts of social media platforms, and social media practices. As a consequence, it examines social media use through various intellectual and scholarly traditions --psychology, sociology, cultural studies, economics, and (national and global) politics – but it is primarily situated in the field of media and communications studies. As such, it frames its analysis of social media impacts using media studies concepts and terminology, and places media texts, forms, industries and agents (producers, audiences and other users) at the centre of each thematic chapter.
Social Media in Sport: Evidence-Based Perspectives (Routledge Research in Sport Business and Management)
by Gashaw Abeza and Jimmy SandersonThis book takes a close look at social media in sport and considers its significance for sport business and for the wider relationship between sport and society. Presenting new research, case studies and data, it examines the way people use social media, the changing art of managing social media platforms, and the theory and concepts that inform research on this important topic. Featuring the work of leading sport researchers from around the world, the book presents evidence-based analysis of contemporary topics including fan engagement, athlete activism, branding and sponsorship strategies, sportswashing, public relations and crisis communication. It presents case studies from sports and events such as the Olympic Games, the WNBA, professional football leagues, and Peloton, and across social media platforms including TikTok, Twitter and Instagram. This is essential reading for anybody with an interest in sport media, sport business, the sociology of sport, digital business, or new media studies.
Social Media in the Fashion Industry: Fundamentals, Strategy and Research Methods (Routledge Studies in the Fashion Industry)
by Nadzeya Sabatini Patricia SanMiguel Tekila Harley Nobile Cristina Sánchez-BlancoThis book introduces social network fundamentals in the fashion domain. It addresses the creation of social media marketing plans, highlighting strategic approaches that allow fashion brands to differentiate themselves in the ephemeral and challenging fashion context.Through a variety of academic and professional sources and by sharing the results of their own research, the authors present research methodologies, including netnography, visual, sentiment and argumentation analysis, for developing rigorous studies to gain social media insights that can be useful for decision-making and value creation. The book also discusses future trends regarding social media management in the fashion domain via interviews with senior fashion experts.This cutting-edge book that combines theory and practice will appeal to undergraduate and master students across a broad range of fields including fashion studies, marketing, digital marketing and communication and to young professionals who are starting to work in social media. In addition, this book is also developed for young researchers and PhD students employing social media analysis in their studies.
Social Media on the Road
by Oskar JuhlinIn the future, everyday life in traffic will be intricately meshed with city life. Today motorways, cities and streets are places where we spend a considerable amount of time, and where a large number of everyday encounters between people occur. Any road user's journey coincides with hundreds or even thousands of others. This book unpacks the details of the practical achievements involved in socially engaging with people at high speed. Although, generally speaking, these encounters are brief and interaction is slight, the recent emergence of mobile technologies offers opportunities to support drivers and passengers beyond just helping them to reach their destination. New social media could enhance interaction in traffic making life on the road more interesting and meaningful. Such innovative applications could include car stereos that share music amongst drivers; digital games that interact with the landscape passing outside the car windows, or with passengers in surrounding cars; message systems that allow drivers to help each other; and web applications that allow motorcyclists to socialize on the road. Social Media on the Road - The Future of Car Based Computing provides a bridge between research in transport planning and traffic technology, and new media areas such as Computer Human Interaction and Computer Supported Cooperative Work. Those studying and researching in the areas of human computer interaction in mobile use contexts, and those interested in developing new forms of mobile applications and services will find this book an excellent resource. Oskar Juhlin is Associate Professor and Director of the Mobile Life VinnExcellence Centre at Stockholm University and Interactive Institute. 'This book represents a pioneering and key research work that examines the future of transportation being merged with communication and interactive media. It also provides a glimpse of the future potential of mixed reality entertainment for children and family on the move. It is essential for scientists, designers, and engineers working on mobile social media, as well as for business people looking for new potential urban transport media services.' Professor Adrian D. Cheok, Graduate School of Media Design, Keio University.
Social Media, Criminal Law and Legality (Routledge Research in the Law of Emerging Technologies)
by Laura Higson-BlissUtilising Lon Fuller’s conception of legality, this book argues that current legal provisions often used to control online abuse aided by social media do not conform to the basic principles of legality in the criminal law, in turn, threatening freedom of expression.How we regulate inappropriate behaviour online, often referred to as online abuse, particularly online abuse aided by social media, is a contemporary concern for governments across the globe. Tragedies, such as the death of a celebrity following a campaign of online abuse, often hit the headlines, followed by the same echo: there should be a law against this. Yet, in England and Wales, numerous laws exist to control, prosecute, and convict individuals who use the likes of social media to harass, intimidate, and abuse others online. So why is the law failing to keep pace with modern technology? This monograph critically examines this fundamental question, from the perspective of legality. Applying criminal law to three growing areas of concern, it covers: (1) racist speech, (2) cyberharassment/cyberstalking, and (3) the sending of abusive messages online. It then turns to examine the latest attempts by UK officials to tackle these issues through the implementation of the Online Safety Act 2023 and France’s, Germany’s, and India’s attempts to regulate social media.The book will be of interest to researchers in the field of criminal law and cyber law, as well as online abuse, harassment, and discrimination.
Social Media, Crisis Communication, and Emergency Management: Leveraging Web 2.0 Technologies
by Connie M. WhiteAlthough recent global disasters have clearly demonstrated the power of social media to communicate critical information in real-time, its true potential has yet to be unleashed. Social Media, Crisis Communication, and Emergency Management: Leveraging Web 2.0 Technologies teaches emergency management professionals how to use social media to improve
Social Media, Politics and the State: Protests, Revolutions, Riots, Crime and Policing in the Age of Facebook, Twitter and YouTube (Routledge Research in Information Technology and Society #16)
by Christian Fuchs Daniel TrottierThis book is the essential guide for understanding how state power and politics are contested and exercised on social media. It brings together contributions by social media scholars who explore the connection of social media with revolutions, uprising, protests, power and counter-power, hacktivism, the state, policing and surveillance. It shows how collective action and state power are related and conflict as two dialectical sides of social media power, and how power and counter-power are distributed in this dialectic. Theoretically focused and empirically rigorous research considers the two-sided contradictory nature of power in relation to social media and politics. Chapters cover social media in the context of phenomena such as contemporary revolutions in Egypt and other countries, populism 2.0, anti-austerity protests, the fascist movement in Greece's crisis, Anonymous and police surveillance.
Social Media, Social Genres: Making Sense of the Ordinary (Routledge Studies in New Media and Cyberculture)
by Stine LomborgInternet-based applications such as blogs, social network sites, online chat forums, text messages, microblogs, and location-based communication services used from computers and smart phones represent central resources for organizing daily life and making sense of ourselves and the social worlds we inhabit. This interdisciplinary book explores the meanings of social media as a communicative condition for users in their daily lives; first, through a theoretical framework approaching social media as communicative genres and second, through empirical case studies of personal blogs, Twitter, and Facebook as key instances of the category of "social media," which is still taking shape. Lomborg combines micro-analyses of the communicative functionalities of social media and their place in ordinary people’s wider patterns of media usage and everyday practices.
Social Media: Dominating Strategies For Social Media Marketing with Twitter, Facebook, YouTube and Instagram
by Michael RichardsEvery business owner or marketing executive now agrees to the fact that their business has to adapt to social media or end up losing touch with its customers. In this book we dissect and provide you with the best proven strategies that will help you take over all aspects of Social Media.
Social Media: Enduring Principles
by Ashlee HumphreysIntegrating the role of media in society with foundational research and theory, Social Media aims to open a well-structured, well-grounded conversation about media transition and its effects. Offering a comprehensive overview of topics, it covers not only cultural issues like online identityand community, but also tackles more analytical topics like social media measurement, network analysis, and social media economics at an introductory level.
Social Media: Marketing Strategies For Rapid Growth Using: Facebook, Twitter, Instagram, Linkedin, Pinterest And Youtube
by John WilliamsHow can 'Social Media: Marketing Strategies for Rapid Growth Using: Facebook, Twitter, Instagram, LinkedIn, Pinterest and YouTube' help you achieve this? <P><P> <P>Learn how to grow an engaged and supportive following on Facebook, Twitter, Instagram, Pinterest, YouTube and LinkedIn. <P>Tell your story and get your brands message across in a way that consumers enjoy and even look forward too. <P>Develop the skills needed to turn media consumers into paying customers <P>Learn the key demographics of each social media platform and how to use this to your advantage <P>Learn how to target your marketing to very specific groups of people for increased engagement and conversion <P>Learn how to improve your bottom line with more efficient marketing and cheaper customer acquisition <P>Take your business or brand to the Stratosphere! <P>Ideal for businesses of all sizes, brands and even personal pages <P>It's time to take your social media channels to new heights. It's time to grow your business the right way. Get relevant and dominate your platforms in 2016!
Social Media: The Good, the Bad, and the Ugly
by Yogesh K. Dwivedi Antonis C. Simintiras Nripendra P. Rana Marijn Janssen Matti Mäntymäki M. N. Ravishankar Marc Clement Emma L. Slade Salah Al-SharhanThis book constitutes the refereed conference proceedings of the 15th IFIP WG 6. 11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016 The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.
Social Mentality and Public Opinion in China (China Perspectives)
by Fanbin ZengThis book explores the relationship between social mentality, public opinion, media, and other factors through mixed methods in China, especially since the 21st century.The book deploys qualitative and quantitative research and adopts a multi-disciplinary perspective and diversified research methods. The studies are built on and contribute to the burgeoning literature seeking to anatomize the relationship between social mentality, media, and public opinion from the point of view of sociology and communication. It also aims to explore how media can be used to appease public opinion. As the first systematic study of the interconnection between social mentality and public opinion, this book provides empirical support and a theoretical framework for both areas. It will thus be a great read for students and scholars of communication, sociology, and social psychology, especially for those with a focus on China and new media.
Social Modeling Using the i* Framework: Essays in Honour of Eric Yu
by John Mylopoulos Anna Perini Xavier Franch Gunter Mussbacher Julio Cesar Sampaio do Prado LeiteThis book is based on a symposium to celebrate Eric Yu, the inventor of the i* framework, held on the occasion of his retirement and collocated with the 31st IEEE International Requirements Engineering Conference. The notion of social modeling emerged in the mid-nineties as a powerful conceptual approach to intricately analyze and specify complex social ecosystems, wherein strategic actors collaborate and depend on each other in order to attain their goals. The i* framework was designed precisely for this purpose, rapidly establishing itself as the de facto standard in the requirements engineering and information systems communities. The invited chapters, which were all written by highly acclaimed researchers, aim to give testimony to the impact of Eric’s work during the last 30 years of research and practice in requirements engineering (RE) and at the same time reflect on current development as well as future prospects. The content of the book is structured into five sections, relative to the relationship of each chapter to the i* requirements modelling language. The first four sections cover retrospectives and reflections on i*, empirical research studies on i*, i* modelling language variants, and applications of i* to address open research challenges. The last section presents a chapter – written by Eric Yu himself – on a vision how i* could foster the transition towards a new RE paradigm, i.e., RE as Augmenting Aspiring Selves, a paradigm that should better fit with the needs of RE for AI-based systems. This compiled collection of retrospective, ongoing and forward-looking scholarly essays centered on the i* framework furnishes its readers with a holistic vision of social modeling through i*, encompassing its versatile applications across different domains, challenges, and scenarios.
Social Movements and New Technology
by Victoria CartyThe emergence of new information communication technologies--such as the Internet and social media networking sites and platforms--has strongly affected social movement activism. In this compelling and timely book, Victoria Carty examines these movements and their uses of digital technologies within the context of social movement theory and history. With an accessible and unique mix of theory and real-world examples, Social Movements and New Technology takes readers on a tour through MoveOn and Tea Party e-mail campaigns, the hacktavist tactics of Anonymous, global online protests against rapists and rape culture, and the tweets and Facebook pages that accompanied uprisings across the Arab world, Europe, and the United States. In each case study, the reader is invited to examine the movement, organization or protest and their use of digital tools through the lens of social movement theory. Discussion questions at the end of each chapter invite critical thinking and further reflection and debate.
Social Movements and New Technology
by Victoria CartyThe emergence of new information communication technologies-such as the Internet and social media networking sites and platforms-has strongly affected social movement activism. In this compelling and timely book, Victoria Carty examines these movements and their uses of digital technologies within the context of social movement theory and history. With an accessible and unique mix of theory and real-world examples, Social Movements and New Technology takes readers on a tour through MoveOn and Tea Party e-mail campaigns, the hacktavist tactics of Anonymous, global online protests against rapists and rape culture, and the tweets and Facebook pages that accompanied uprisings across the Arab world, Europe, and the United States. In each case study, the reader is invited to examine the movement, organization or protest and their use of digital tools through the lens of social movement theory. Discussion questions at the end of each chapter invite critical thinking and further reflection and debate.
Social Multimedia Signals
by Suman Deb Roy Wenjun ZengThis book provides a comprehensive coverage of the state-of-the-art in understanding media popularity and trends in online social networks through social multimedia signals. With insights from the study of popularity and sharing patterns of online media, trend spread in social media, social network analysis for multimedia and visualizing diffusion of media in online social networks. In particular, the book will address the following important issues: Understanding social network phenomena from a signal processing point of view; The existence and popularity of multimedia as shared and social media, how content or origin of sharing activity can affect its spread and popularity; The network-signal duality principle, i. e. , how the signal tells us key properties of information diffusion in networks; The social signal penetration hypothesis, i. e. , how the popularity of media in one domain can affect the popularity of media in another. The book will help researchers, developers and business (advertising/marketing) individuals to comprehend the potential in exploring social multimedia signals collected from social network data quantitatively from a signal processing perspective.
Social Network Analysis - Community Detection and Evolution
by Rokia Missaoui Idrissa SarrThis book is devoted to recent progress in social network analysis with a high focus on community detection and evolution. The eleven chapters cover the identification of cohesive groups, core components and key players either in static or dynamic networks of different kinds and levels of heterogeneity. Other important topics in social network analysis such as influential detection and maximization, information propagation, user behavior analysis, as well as network modeling and visualization are also presented. Many studies are validated through real social networks such as Twitter. This edited work will appeal to researchers, practitioners and students interested in the latest developments of social network analysis.
Social Network Analysis and Law Enforcement: Applications for Intelligence Analysis (Crime Prevention and Security Management)
by Morgan BurcherThis book examines the use of social network analysis (SNA) in operational environments from the perspective of those who actually apply it. A rapidly growing body of literature suggests that SNA can reveal significant insights into the overall structure of criminal networks as well as the position of critical actors within such groups. This book draws on the existing SNA and intelligence literature, as well as qualitative interviews with crime intelligence analysts from two Australian state law enforcement agencies to understand its use by law enforcement agencies and the extent to which it can be used in practice. It includes a discussion of the challenges that analysts face when attempting to apply various network analysis techniques to criminal networks. Overall, it advances SNA as an investigative tool, and provides a significant contribution to the field that will be of interest to both researchers and practitioners interested in social network analysis, intelligence analysis and law enforcement.
Social Network Analysis and Mining Applications in Healthcare and Anomaly Detection (Lecture Notes in Social Networks)
by Mehmet Kaya Min-Yuh Day Sleiman Alhajj Kashfia SailunazThis book is an excellent source of knowledge for readers interested in the latest developments in social network analysis and mining, particularly with applications in healthcare and anomaly detection. It covers topics such as sensitivity to noise in features, enhancing fraud detection in financial systems, measuring the echo-chamber phenomenon, detecting comorbidity, and evaluating the effectiveness of mitigative and preventative actions on viral spread in small communities using agent-based stochastic simulations. Additionally, it discusses predicting behavior, measuring and identifying influence, analyzing the impact of COVID-19 on various social aspects, and using UNet for handling various skin conditions. This book helps readers develop their own perspectives on adapting social network concepts to various applications. It also demonstrates how to use various machine learning techniques for tackling challenges in social network analysis and mining.
Social Network Analysis for Startups: Finding connections on the social web
by Alexander Kouznetsov Maksim TsvetovatDoes your startup rely on social network analysis? This concise guide provides a statistical framework to help you identify social processes hidden among the tons of data now available.Social network analysis (SNA) is a discipline that predates Facebook and Twitter by 30 years. Through expert SNA researchers, you'll learn concepts and techniques for recognizing patterns in social media, political groups, companies, cultural trends, and interpersonal networks. You'll also learn how to use Python and other open source tools—such as NetworkX, NumPy, and Matplotlib—to gather, analyze, and visualize social data. This book is the perfect marriage between social network theory and practice, and a valuable source of insight and ideas.Discover how internal social networks affect a company’s ability to performFollow terrorists and revolutionaries through the 1998 Khobar Towers bombing, the 9/11 attacks, and the Egyptian uprisingLearn how a single special-interest group can control the outcome of a national electionExamine relationships between companies through investment networks and shared boards of directorsDelve into the anatomy of cultural fads and trends—offline phenomena often mediated by Twitter and Facebook
Social Network Analysis in Action: Basic Methods and Applications (Lecture Notes in Social Networks)
by Song YangThis book offers a balanced view between a basic introduction of Social Network Analysis (SNA) in its methods and application, and advanced topics of data mining techniques and the subsequent SNA analyses. The book stands out as uniquely important contribution to the SNA field because it moves beyond the stage of basic SNA methods. It describes data mining techniques, introducing an online discourse collection platform, ICAS, which is developed by an interdisciplinary team involving Sociologists and Computer Engineer teams with supports of NSF funds.Targeted audiences of this book are students and scholars interested in using SNA techniques to advance their analytics of their respective research areas. This book provides particular utilities to students at the beginner stage of learning SNA basics, and those in their intermediary careers looking to advance their knowledges of what SNA has to offer. The unique features of this book lie in its descriptions of data mining techniques, data processing, and data analytics. The discussions of an online discourse network platform and data processing capabilities present tremendous benefits to those who aspire to mine the massive data of online social networking.
Social Network Analysis: Interdisciplinary Approaches and Case Studies
by Xiaoming Fu; Jar-Der Luo; Margarete BoosThe book addresses the issue of interdisciplinary understanding of collaboration on the topic of social network studies. Researchers and practitioners from various disciplines including sociology, computer science, socio-psychology, public health, complex systems, and management science have worked largely independently, each with quite different principles, terminologies, theories. and methodologies. The book aims to fill the gap among these disciplines with a number of the latest interdisciplinary collaboration studies.
Social Network Based Big Data Analysis and Applications (Lecture Notes In Social Networks Ser.)
by Suheil Khoury Jalal Kawash Mehmet Kaya Min-Yuh DayThis book is a timely collection of chapters that present the state of the art within the analysis and application of big data. Working within the broader context of big data, this text focuses on the hot topics of social network modelling and analysis such as online dating recommendations, hiring practices, and subscription-type prediction in mobile phone services. Manuscripts are expanded versions of the best papers presented at the IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining (ASONAM’2016), which was held in August 2016. The papers were among the best featured at the meeting and were then improved and extended substantially. Social Network Based Big Data Analysis and Applications will appeal to students and researchers in the field.
Social Network Computing
by Jiang WuIn the era of digital economy with highly-connected world, the ability to comprehend social network computing has become an indispensable skill. This book serves as a vital guide for academics and professionals engaged in research within this rapidly expanding field. The book is organized into three parts, each dedicated to different facets of social network computing. The journey commences with an exploration of foundational principles, encompassing triadic closure, strong and weak ties, network homophily, and positive and negative balance. This lays the groundwork for an in-depth examination of fundamental theories governing social networks. Subsequently, the focus shifts to the laws dictating social networks, elucidating phenomena like the small world effect, power law distribution, community detection, diffusion processes, game theory dynamics, and hypernetworks, also including multiplex networks, multi-mode networks and temporal networks. The final section of the book centers on the practical aspects of social network analysis, delving into topics such as link prediction, influence evaluation, dynamic analysis, random experiments, modeling and simulation, and representation learning. This provides a comprehensive exploration of the applicability of social network analysis in real-world scenarios. This book seamlessly integrates theory with practice by incorporating popular social network computing software, including igraph, Gephi, Ucinet, and Netlogo. By mastering the computational thinking methods presented in this book, readers will deepen their understanding of social network computing and acquire the skills to effectively apply it in various real-world contexts.