- Table View
- List View
WebSphere Application Server 7.0 Administration Guide
by Steve RobinsonThis book is an example-driven tutorial that introduces you to the WebSphere application server and then takes you through all the major aspects of server configuration. It covers everything you need to deploy and tune your applications for best performance. This book is for administrators with some experience in Java who want to get started with WebSphere. Existing WebSphere users will also find this book useful, especially as there are so many new features in the new version.
WebStorm Essentials
by Stefan Rosca Den PatinBuild efficient HTML, CSS and JavaScript applications using the powerful WebStorm IDEAbout This BookGet to grips with the newest features of WebStormUse WebStorm to simplify your web development process and improve its efficiencyBest practices and cutting-edge technologies for JavaScript developmentWho This Book Is ForIf you are a web developer who is new to WebStorm, this is the book for you. Knowledge of languages such as JavaScript, HTML, and CSS is assumed, with a reasonable understanding of frameworks such as AngularJS, Node.js, and Meteor.What You Will LearnInstall and configure WebStorm to suit your workflowDevelop mobile applications using web technologies with WebStormCreate simple web pages with the help of templatesImprove your web development efficiency with WebStorm's built-in featuresAnalyse and debug your code in WebStormPerform unit testing and debugging in WebStorm to test your applicationsGet to grips with the latest version of WebStorm (WebStorm 10) to revolutionize your web development experienceIn DetailJetBrains WebStorm is a commercial and powerful IDE, perfectly equipped for complex client-side development and server-side development with Node.js. It provides first-class support for JavaScript, Node.js, HTML, and CSS. WebStorm is the number one choice for developing web applications due to its advanced features and integration with a plethora of topical technologies such as Meteor and Gulp.This book will be your companion in building high-quality web applications using WebStorm, taking advantage of the newest features of Webstorm 10.You will start with an introduction to the latest features of WebStorm and its interface, followed by learning how to set up a new project with the help of templates. You will then build a web application using AngularJS, ReactJs, Node.js, Express, and Meteor. This book will also show you how to use pioneering HTML5 technologies in mobile application development and package managers, as well as how to build automation tools for your application. Finally, you will discover how to perform debugging, tracing, profiling, and code style checking activities directly in WebStorm, followed by testing your application inside WebStorm, using some of the most popular testing libraries out there.By the end of this book, you will have a solid understanding of how to develop powerful web applications quickly and easily with WebStorm.Style and approachThis book is a hands-on guide to getting to grips with WebStorm, complete with plenty of screenshots and tips. New features are introduced to you with the help of sample applications.
Webanwendungen erstellen mit Vue.js: MVVM-Muster für konventionelle und Single-Page-Webseiten
by Ralph SteyerSteigen Sie mit diesem Buch schnell und unkompliziert in Vue.js einDieses Buch bietet einen kompakten und praxisnahen Einstieg in das populäre Vue.js. Nutzen Sie auf Basis von MVC-Entwurfsmustern das MVVC-Konzept für Anwendungen im Web und erstellen Sie damit auf einfache Weise Single-Page-Webanwendungen. Dabei verwenden Sie eines der leistungsfähigen Frameworks nur auf Basis elementarer WWW-Standardtechnologien. Mit Vue.js werden Sie Datenbindung, Komponenten, Direktiven und Modularität verstehen und anwenden. Mit diesem Buch lernen Sie nicht nur die wichtigsten Grundlagen von Vue.js kennen. Erfahren Sie außerdem, wie Sie mit diesem JavaScript-Webframework Webapplikationen erstellen und pflegen. Der Fokus des umfassenden Werks liegt auf folgenden Aspekten:· HTML/CSS/JavaScript und das Web: Das Umfeld von Vue.js· Basis von JavaScript (darunter vor allen Dingen JSON)· Arbeiten mit der Vue-Instanz· Templates· Double Curly Syntax und Datenbindung Durch seinen starken Anwendungsbezug eignet sich dieses Buch über Vue.js als idealer Begleiter für das Selbststudium oder entsprechende Kurse. Inhaltlich richtet es sich an:a) Ersteller von Webseitenb) Programmiererc) Web-Designer Tauchen Sie noch tiefer in die Materie ein Ralph Steyer zeigt, welche Voraussetzungen Sie zum Arbeiten mit diesem Buch mitbringen sollten. Anschließend erfahren Sie mehr über das Framework sowie die speziellen Features von Vue.js. Im weiteren Verlauf behandelt der Autor u. a. diese Teilaspekte:· Erste Beispiele – Vue.js einfach einmal testen· Wie und warum funktioniert Vue.js?· Bedingtes Rendern: Die v-if-Direktive – Entscheidungen treffen· Dynamische Layouts mit Datenbindung – Stylesheets dynamisieren· Formulare und Formulardatenbindung – Interaktion mit dem Anwender· Übergänge und Animationen – Bewegende Dinge Wer noch mehr über die Applikation erfahren will, dem gibt dieses Buch im abschließenden Kapitel noch einen Ausblick auf weitere Einsatzmöglichkeiten und Funktionen von Vue.js. Um Ihnen den Einstieg zu erleichtern, finden Sie in jedem Kapitel Programmcodes und Abbildungen, die komplexe Vorgänge veranschaulichen.
Webbots, Spiders, and Screen Scrapers, 2nd Edition
by Michael SchrenkThere's a wealth of data online, but sorting and gathering it by hand can be tedious and time consuming. Rather than click through page after endless page, why not let bots do the work for you?Webbots, Spiders, and Screen Scrapers will show you how to create simple programs with PHP/CURL to mine, parse, and archive online data to help you make informed decisions. Michael Schrenk, a highly regarded webbot developer, teaches you how to develop fault-tolerant designs, how best to launch and schedule the work of your bots, and how to create Internet agents that:–Send email or SMS notifications to alert you to new information quickly–Search different data sources and combine the results on one page, making the data easier to interpret and analyze–Automate purchases, auction bids, and other online activities to save timeSample projects for automating tasks like price monitoring and news aggregation will show you how to put the concepts you learn into practice.This second edition of Webbots, Spiders, and Screen Scrapers includes tricks for dealing with sites that are resistant to crawling and scraping, writing stealthy webbots that mimic human search behavior, and using regular expressions to harvest specific data. As you discover the possibilities of web scraping, you'll see how webbots can save you precious time and give you much greater control over the data available on the Web.
Webcasting Worldwide: Business Models of an Emerging Global Medium (Media Management and Economics Series)
by Louisa HaWebcasting Worldwide tackles one of the most timely topics in mass communication today—the delivery of audio and video content via the Web, or webcasting—employing a global perspective to explore the subject. It is unique in providing a theoretical framework by which to analyze business models of emerging media, and it also examines the business practices of leading webcasters in the world’s most developed broadband markets. With webcasting in its early development, the approaches discussed in this volume set the standards for the webcasting industry. Representing the major broadband markets in the world, this text is an authoritative and valuable reference for both researchers and practitioners. The chapters relate the business practices of webcasting to the media market environment and established media industries, such as television and radio, as well as government and non-profit organizations. Downloadable resources offer PowerPoint charts for use in training, education, and research, along with tables, graphs, screenshots, and hyperlinks. Webcasting Worldwide is essential reading for academic researchers and media industry practitioners, and the volume will be a useful text in advanced courses addressing media technology, media management, and international communication.For updates about the book chapters and latest commentaries on topics related to webcasting business models, please visit the Webcasting Business Models Blog at http://webcastingworldwide.blogspot.comWinner of The Association for Education in Journalism and Mass Communication Picard Award for Media Management and Economics 2007.
Webflow by Example: Design, build, and publish modern websites without writing code
by Ali Rushdan TariqBuild modern responsive websites without writing code by making the most of the power and flexibility of WebflowKey FeaturesGet to grips with Webflow to build and launch responsive websites from scratchLearn how to put Webflow into practice and take advantage of its power and flexibilityBuild your own modern responsive websites from scratch and without any codeBook DescriptionWebflow is a modern no-code website-builder that enables you to rapidly design and build production-scale responsive websites. Webflow by Example is a practical, project-based, and beginner-friendly guide to understanding and using Webflow to efficiently build and launch responsive websites from scratch.Complete with hands-on tutorials, projects, and self-assessment questions, this easy-to-follow guide will take you through modern web development principles and help you to apply them efficiently using Webflow. You'll also get to grips with modern responsive web development and understand how to take advantage of the power and flexibility of Webflow. The book will guide you through a real-life project where you will build a fully responsive and dynamic website from scratch. You will learn how to add animations and interactions, customize experiences for users, and more. Finally, the book covers important steps and best practices for making your website ready for production, including SEO optimization and how to publish and package the website.By the end of this Webflow book, you will have gained the skills you need to build modern responsive websites from scratch without any code.What you will learnBuild and customize websites without any codeUnderstand how to approach designing and developing for the modern webBecome familiar with the main functionalities of WebflowFollow best practices for Webflow development while working on a practical project, from its design to launchHarness the power of the Webflow CMS to create dynamic contentAdd modern flourishes to a website using pre-defined and custom animations and interactionsWho this book is forIf you're an entrepreneur, web designer, or anyone with little web development knowledge, this book will help you learn how to build fully responsive websites and web prototypes without writing a single line of code. If you're a web designer, this book will make you a more informed web developer. If you're already a developer, this book will help you become a better web designer.
Webinare – alles ganz anders hier!: So gestalten Sie wirkungsvolle und nachhaltige Webinare (essentials)
by Winfried KriegerWebinare sind eine Legierung mit Bestandteilen aus Lehr-Lern-Formaten, aus Genres der Massenkommunikation und aus analogen Seminaren. Die Stärke von Webinaren liegt darin, diese Elemente zu einem neuen Format mit neuen Chancen und digitalen Mehrwerten zu verschmelzen. Dafür müssen technologische Rahmenbedingungen stimmen, Inhalte didaktisch aufbereitet und alle Aktivitäten teilnehmerorientiert ausgerichtet sein. Dieses essential vermittelt Ihnen komprimiert und sofort umsetzbar alles Notwendige, damit Ihre Webinare erfolgreich werden – mit Teilnehmern und Teilnehmerinnen, die aufmerksam und interessiert dabeibleiben sowie mit Inhalten, die nachhaltige Veränderungswirkungen entfalten.
Webinars For Dummies
by John Carucci Sharat SharanGather an audience from around the globe with webinarsWebinars For Dummies takes the guesswork and uncertainty out of webinar creation. Written by John Carucci under the guidance of webinar technology company ON24, the book provides a roadmap for creating a webinar that effectively communicates to the audience without boring them to sleep. Webinars For Dummies gives you the insider's perspective on techniques that have been proven effective time and again.Webinars are becoming increasingly common as a way for businesses to connect with customers and partners without distance being a factor. Whether they take the form of a live presentation, a PowerPoint slideshow, or a combination of both, the beauty of the webinar is that it can be archived and viewed again after the initial set presentation. But this feature also adds a burden to the webinar creator, as the presentation must be understood outside of the live context. Creating what is essentially an archival presentation means considering a host of factors surrounding both content and organization. Webinars For Dummies includes all the information your business needs to start creating custom webcasts, including:A webinar overview, and how to determine your need, budget, and available toolsTopic selection, script creation, graphic production, and marketingCreation advice, including live troubleshooting and how to handle viewer questionsArchiving tips, and how to integrate webinars into a marketing planYou'll also find special tips for effective production and marketing, tips for readying yourself for the webinar, and case studies that illustrate successful webinar techniques. Modern business is rarely localized, and webinars are an effective way to communicate live, on a global scale. Webinars For Dummies helps you ensure your business doesn't get left behind.
Webmaster in a Nutshell, 3rd Edition
by Robert Eckstein Stephen SpainhourWebmaster in a Nutshell is a concise and portable quick reference guide that distills an immense amount of information on several languages and technologies into one compact book. It puts a fast-paced introduction, detailed reference section, and quick reference guide to each technology all within easy reach and is packed full of the genuinely useful information a webmaster needs daily, whatever the technology. This one-stop resource for HTML, CSS, XML, CGI, JavaScript, HTTP, PHP, and Apache, is the book you'll turn to again and again.
Webmin Administrator's Cookbook
by Michał KarzyńskiWritten in a cookbook format with practical recipes this book helps you to perform various administrative tasks using Webmin and enables you to perform common jobs more efficiently. This book is perfect for System administrators who want to learn more advanced concepts of Webmin and how it can help to set up a server for development, testing or deployment.
Webpack 5 Up and Running: A quick and practical introduction to the JavaScript application bundler
by Tom OwensImprove the development workflow and manage utilities with the latest Webpack and Babel features Key Features A beginner's guide to understanding application bundling and Webpack project structure Leverage Webpack's modular builds to optimize the performance of your web apps Discover how Webpack facilitates package bundling and understand its integration with Angular and Vue.js Book Description Webpack has emerged as one of the most popular module bundlers used in web development projects, and serves as one of the most advanced web development build tools. This quick reference begins with an introduction to Webpack and teaches you how to use it for initializing dependency management in your web projects. Starting with code splitting and transpiling, you will be taught about dependency graphs and how to configure them to achieve improved functionality and uncover hidden features. You'll also learn the difference between configuration files and options, and how Node.js plays a role in their creation and management. As you advance, you will delve into frameworks and unsupported code, which can be processed using loaders. Moving on, you'll be well on your way to performing application bundling efficiently, and will be introduced to the art of custom loader creation and plugin development. By the end of this Webpack book, you'll have gained a basic understanding of deployment, live coding, and even hot module replacement, and you'll be able to incorporate application bundling in your web project efficiently. What you will learn Get to grips with Webpack bundle configuration and set options Optimize your JavaScript projects by using code-splitting techniques Efficiently handle dependencies in complex web apps Break down complex problems into simple ones using advanced debugging procedures Master version migration and deployment hurdles Effectively deploy the Webpack application using Babel Who this book is for The book is for web developers looking to get started with dependency management in their web project by learning Webpack. Working knowledge of JavaScript is assumed.
Webpack for Beginners: Your Step-by-Step Guide to Learning Webpack 4
by Mohamed BouzidLearn how to use Webpack from installation to configuration without the hassle of complex examples. Webpack has become one of the most popular module bundlers in recent years; it’s widely used by developers, companies, and organizations of all sizes, and many web frameworks use it for the management of their assets. If you are serious about web development these days then you must learn and understand Webpack.You will begin by installing and configuring Webpack, and learn how to write modular code. You’ll then move onto understanding the usage of loaders and plugins with practical use cases, how to make aliases and resolve folders, cache busting, and installing third-party libraries such as jQuery, Bootstrap, QuillJS, and more. By the end of this book you will feel confident and ready to start using Webpack in your projects.Free from complex examples and intended to be as easy-to-follow as possible, this book is ideal for anyone who knows basic HTML, JavaScript, and how to work on the command line. Upgrade your developer skillset using Webpack for Beginners today.What You Will LearnInstall and configure Webpack beyond the default settingsEfficiently work with plugins and loadersOptimize Webpack for productionUse instant refreshing with the Webpack dev server and hot module replacementExplore how to install some common JavaScript librariesWho This Book Is For This book is conceived for beginners and newcomers to Webpack, and assumes you have some very basic knowledge in JavaScript, HTML and working on the command line. This step-by-step guide will help you understand and clarify everything you need to know to bundle your JavaScript hassle-free.
Webservices: Theory and Practice
by Hrushikesha Mohanty Prasant Kumar PattnaikThis book focuses on web service specification, search, composition, validation, resiliency, security and engineering, and discusses various service specification standards like WSDL, SAWSDL, WSMO and OWLS. The theory and associated algorithms for service specification verification are detailed using formal models like Petrinet, FSM and UML. The book also explores various approaches proposed for web service search and composition, highlighting input/output, parameter-based search, and selection of services based on both functional and non-functional parameters. In turn, it examines various types of composite web services and presents an overview of popular fault handling strategies for each of these types. Lastly, it discusses the standards used for implementing web service security on the basis of a case study, and introduces the Web Service Development Life Cycle (WSDLC), which defines co-operation between several industry partners to develop web services in a more structured way.
Website Branding for Small Businesses: Secret Strategies for Building a Brand, Selling Products Online, and Creating a Lasting Community
by Nathalie NahaiWith so many customers taking to the web for information, every business needs to have an online presence, especially a small business. However, a simple website won't suffice and each enterprise has to properly connect with customers to build and nurture a relationship that will ensure their devotion to the brand. This is where Nathalie Nahai, The Web Psychologist, steps in.Nahai expertly draws from the fields of psychology, neuroscience, and behavioral economics to share the latest developments, innovative techniques, and original insights that will lead any small business to online success, with information on: Targeting the emotional versus the rational brain The psychology of decision-making How to pinpoint your target market Communicate persuasively Utilizing images, video, and colors to grab attention Making a website easy to use Using social media to connect Increase sales through e-commerceWhat makes consumers click on a link? In what ways can you target different demographics? How do you make the web work for you? The tools in this book will give you answers to help develop a compelling, influential, and profitable online strategy to catapult your brand to the next level.
Website Design and Development
by George PlumleyA helpful book-and-video package for building and maintaining a successful Web siteHow do you know that you've done everything possible to create a unique, enriching, and successful Web site, particularly when you're hiring others to do it? With Website Design and Development, you'll feel confident that you've exhausted every facet of building a Web site. The clever question-and-answer format walks you through easily overlooked details, acting as a virtual consultant. You'll get clear, easy-to-follow advice on everything from finding a host, design and layout, creating content, marketing, to staying secure. Each question features a rating as to how critical it is to the welfare of the site, allowing you to pick and choose where to spend your time and money, and the answers contain helpful illustrations as well as action points. In addition, your learning experience is further enhanced by the high-quality accompanying video.Contains professional advice for creating--and maintaining--a successful Web siteFeatures an accompanying video that offers additional examples, commentary, and advice for each question.Lists questions you should ask yourself or your web developer and then presents clear, concise answers as well as helpful checklistsRates each topic as to its importance in the grand scheme of your Web site so that you can determine how to spend your time and moneyWebsite Design and Development answers the essential questions that need to be asked before creating a Web site.
Website Design and Development with HTML5 and CSS3
by Hassen Ben Rebah Hafedh Boukthir Antoine ChedeboisCombining theory and practice, Website Design and Development with HTML5 and CSS3 is aimed at both beginners who want to design their first website, and experienced developers who want to consolidate their technical skills.This book addresses the theoretical aspects of HTML5 and CSS3, including: HTML elements, semantic containers, semantic text formatting, multimedia elements, forms, tables, definition and integration of CSS styles, text formatting, and container and box styles. It also encompasses a practical section which presents the process of creating a website, as well as the key rules to apply in order to not only achieve project success, but also to meet user needs. Illustrated by numerous examples, this book includes corrected practical work, structured according to an evolutionary logic ranging from the design of a simple HTML5 page to the creation of a professional website.
Website Development with PyroCMS
by Zachary VineyardA practical and a fast-paced guide that gives you all the information you need to start developing websites with PyroCMS. The book is an excellent resource for developers and makes website development easy and financially viable for everyone.This book is ideal if you are a PHP developer who is looking for a great content management system or a web developer looking to speed up your development times. If you are a web developer, you will need to have some familiarity with OOP and the MVC programming pattern, especially if you want to extend PyroCMS by building add-ons.
Website Hosting and Migration with Amazon Web Services
by Jason NadonUnderstand the steps necessary to host your website using the Amazon Web Services (AWS) platform. You will be able to set up your website for the first time or migrate your existing website. Explore scenarios, considerations, and steps for three types of websites, including hosting a static website, a content management system (CMS) based website, and a full-featured enterprise level website. Topic areas such as content storage in S3, compute resources in EC2, Route53 DNS Management, email services setup using Simple Email Service as well as strategies for high availability, fault tolerance, and website maintenance are covered. Website Hosting and Migration with Amazon Web Services is organized in a way that allows you to start with simple concepts using AWS core services that allow you to build knowledge and confidence using AWS services while exploring the latest technology on this ever-updating platform. Using AWS to host your website offers you more control over your infrastructure, content delivery, and ability to scale to fit your website needs. It's time to take control and take your website to the next level. This engaging resource: Explains how to use the Amazon Web Services Free Tier to evaluate the platform for hosting your website Walks you through the setup and migration steps for three unique and popular web hosting scenarios Delivers hands-on experience with base concepts that can be built upon to grow and improve your website infrastructure Provides sample resources to test and understand the setup process fully What You'll Learn Evaluate Amazon Web Services (AWS) offered on the platform that may benefit your website Set up and maintain three unique types of websites using AWS core services, enabling you to gain a deeper understanding of what is capable for your website or future projects Select AWS services that can improve performance and control of your website Manage DNS, domain registration, and transfers in AWS Use CloudFront to deliver content efficiently on a global scale Use AWS RDS to deliver a redundant database solution for your website Who This Book Is For Small business owners, webmasters, freelance web designers, and others looking to have more control over their web content, save money by using a platform that charges for just the services you use, or grow the stability of their website by making it highly available, fault tolerant, and easily deployed; those looking to learn more about AWS Web Hosting options in general
Website Optimization
by Rich PageStep-by-step instructions for executing a website testing and optimization planWebsite optimization is can be an overwhelming endeavor due to the fact that it encompasses so many strategic and technical issues. However, this hands-on, task-based book demystifies this potentially intimidating topic by offering smart, practical, and tested instructions for developing, implementing, managing, and tracking website optimization efforts. After you learn how to establish an optimization framework, you then dive into learning how to develop a plan, test appropriately and accurately, interpret the results, and optimize in order to maximize conversion rates and improve profits.Zeroes in on fundamentals such as understanding key metrics, choosing analytics tools, researching visitors and their onsite behavior, and crafting a plan for what to test and optimizeWalks you through testing and optimizing specific web pages including the homepage, entry and exit pages, product and pricing pages, as well as the shopping cart and check-out processGuides you through important optimization areas such as optimizing text and imagesAddresses advanced topics including paid search optimization, Facebook fan page optimization, rich media, and moreIncludes a companion website that features expanded examples, additional resources, tool reviews, and other related informationFull of interesting case studies and helpful examples drawn from the author's own experience, Website Optimization: An Hour a Day is the complete solution for anyone who wants to get the best possible results from their web page.
Website Optimization: Speed, Search Engine & Conversion Rate Secrets (O'reilly Ser.)
by Andrew B. KingRemember when an optimized website was one that merely didn't take all day to appear? Times have changed. Today, website optimization can spell the difference between enterprise success and failure, and it takes a lot more know-how to achieve success.This book is a comprehensive guide to the tips, techniques, secrets, standards, and methods of website optimization. From increasing site traffic to maximizing leads, from revving up responsiveness to increasing navigability, from prospect retention to closing more sales, the world of 21st century website optimization is explored, exemplified and explained.Website Optimization combines the disciplines of online marketing and site performance tuning to attain the competitive advantage necessary on today's Web. You'll learn how to improve your online marketing with effective paid and natural search engine visibility strategies, strengthened lead creation and conversion to sales methods, and gold-standard ad copywriting guidelines. Plus, your increased site speed, reduced download footprint, improved reliability, and improved navigability will work synergistically with those marketing methods to optimize your site's total effectiveness.In this book for business and IT managers, author Andrew King, president of Website Optimization, LLC, has assembled experts in several key specialties to teach you:Search engine optimization -- addressing best (and worst) practices to improve search engine visibility, including step-by-step keyword optimization guidelines, category and tag cloud creation, and guerilla PR techniques to boost inbound links and improve rankingsPay-per-click optimization -- including ad copywriting guidelines, setting profit-driven goals, calculating and optimizing bids, landing page optimization, and campaign management tipsOptimizing conversion rates -- increasing leads with site landing page guidelines, such as benefit-oriented copy, credibility-based design, value hierarchies, and tips on creating unique selling propositions and slogansWeb performance tuning -- optimizing ways to use (X)HTML, CSS, and Ajax to increase speed, reduce your download footprint, and increase reliabilityAdvanced tuning -- including client-side techniques such as on-demand content, progressive enhancement, and inline images to save HTTP requests. Plus server-side tips include improving parallelism, using cache control, browser sniffing, HTTP compression, and URL rewriting to remap links and preserve trafficWeb metrics -- illustrating the best metrics and tools to gather details about visitors and measure web conversion and success rates. Covering both search marketing metrics and web performance measures including Pathloss and waterfall graphsWebsite Optimization not only provides you with a strategy for success, it also offers specific techniques for you and your staff to follow. A profitable website needs to be well designed, current, highly responsive, and optimally persuasive if you're to attract prospects, convert them to buyers, and get them to come back for more. This book describes precisely what you need to accomplish to achieve all of those goals.
Website Owner's Manual: The Secret To Successful Websites
by Paul A. BoagMany of the people responsible for a website don't have a clue what's required tobuild one and keep it up and running. The job of planning, launching, andmanaging a site often falls to people who have little or no experience in webdesign or development. Website Owner's Manual is for the thousands of marketers,IT managers, project leaders, and business owners who need to put awebsite in place and keep it running with a minimum of trouble.Using clever illustrations, easy-to-follow lists and diagrams, and other friendlytouches, Website Owner's Manual helps readers form a vision for a site, guidesthem through the process of selecting a web design agency, and gives just enoughbackground to help them make intelligent decisions throughout the developmentprocess. This book provides a jargon-free overview of web design, includingaccessibility, usability, online marketing, and web development techniques.Using Website Owner's Manual, readers master the vocabulary and conceptsthey need to discuss how a website dovetails with the needs of a business. Thisbook will help them work confidently with the designers and developersbuilding and maintaining a site so they can concentrate on what your websiteneeds to do. Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book.
Website Quality and Shopping Behavior: Quantitative and Qualitative Evidence (SpringerBriefs in Business)
by Tereza Semerádová Petr WeinlichThis book analyses the impact of web design parameters on user experience and the behaviour of website users. Website design is considered one of the key parameters of a company's Internet presentation, affecting consumer attitudes and buying behaviour. The authors examine the concept of website quality based on the identification of patterns of user behaviour in the online environment, particularly focusing on the functional and aesthetic parameters of web design and causal relationships between them. Using website traffic analysis and best practices from professionals, they describe a methodical procedure for measuring the quality of web pages and developing optimised websites.
Websites für Arztpraxen: Ein Leitfaden zur Konzeption (essentials)
by Jörg NaumannJörg Naumann erläutert Schritt für Schritt, wie man eine einfache, patientenorientierte Praxis-Website konzipiert. Der Autor zeigt, wie Praxisziele formuliert werden und man Zielgruppen anspricht und wie wichtig es ist, Inhalte in sinnvolle Kategorien zu ordnen und diese durch eine verständliche Navigation zu verbinden. Des Weiteren vermittelt der Autor Erkenntnisse und seine Erfahrungen über Designgrundsätze, psychologische Faktoren, Nutzer- und Suchmaschinenfreundlichkeit sowie Barrierefreiheit, die in die Entwicklung einer Website einfließen sollten. Das essential wendet sich an den interessierten Leser, der eine Praxis-Website erstellen oder einem Relaunch unterziehen möchte, insbesondere an Ärzte und Zahnärzte. Es hat dabei den Praxisgründer, Praxisinhaber oder Website-Verantwortlichen im Blick.Der AutorDr. med. Jörg Naumann ist Zahnarzt in Chemnitz. Er arbeitet neben seiner Praxistätigkeit an verschiedenen Websites und führt einen Verlag für elektronische Bücher.
Wedding Photojournalism: The Business of Aesthetics
by Paul D Van HoyThis valuable resource focuses on what professional wedding photographers need to do to stay competitive and continue winning new assignments, despite an array of challenges. Though wedding budgets are often subject to cuts, photographers will learn how to finesse their operations, improve their marketing, and convert client contacts into reliable job streams. By running a lean business with few excess costs, this step-by-step guide lays out how wedding photographers can draw attention to their studio, generate demand, and create a brand that complements and promotes their unique vision. Included are tips for improving search-engine optimization, marketing, pricing, packaging, and contracts to enable aspiring and experienced professionals alike to follow their passions to success.
Weighting Evidence in Language and Literature
by Barron BrainerdIn recent years, there has been a tremendous development in the area of quantitative and statistical analysis of linguistic and literary data, generated, no doubt, by extensive advances in computer technology and their relatively easy availability to scholars. However, except for a few rather specialized examples, there has been no truly introductory text in statistics and quantitative analysis devoted to the needs of language scholars. This work was written especially to fill the gap. It introduces a mathematically naïve reader to those statistical tools which are applicable in modern quantitative text and language analysis, and does this in terms of simple examples dealing exclusively with language and literature. Exercises are included throughout.