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Enlisting Madison Avenue: The Marketing Approach to Earning Popular Support in Theaters of Operation
by Christopher Paul Todd C. Helmus Russell W. GlennVirtually every action, message, and decision of a military force shapes the opinions of an indigenous population: strategic communication, treatment of civilians at vehicle checkpoints, and the accuracy or inaccuracy of aerial bombardment. Themes of U.S. goodwill mean little if its actions convey otherwise. Consequently, a unified message in both word and deed is fundamental to success. Business marketing practices provide a useful framework for improving U.S. military efforts to shape the attitudes and behaviors of local populations in a theater of operations as well as those of a broader, international audience. Enlisting Madison Avenue extracts lessons from these business practices and adapts them to U.S. military efforts, developing a unique approach to shaping that has the potential to improve military-civilian relations, the accuracy of media coverage of operations, communication of U.S. and coalition objectives, and the reputation of U.S. forces in theater and internationally. Foremost among these lessons are the concepts of branding, customer satisfaction, and segmentation of the target audience, all of which serve to maximize the impact and improve the outcome of U.S. shaping efforts.
Enloqueciendo a un Marqués (Lords de Londres #2)
by Tamara GillHunter, Marqués de Aaron, tiene a la alta sociedad engañada. Exteriormente es un caballero de posición, con buenos contactos, fortuna y carisma. Interiormente, es un desastre. Su vicio –beber hasta el estupor prácticamente todos los días- casi lo asesina cuando se cruza frente a un coche de alquiler. Su salvadora, una persona como ninguna otra, es a la vista un ángel, pero con una lengua más afilada que su bastón de estoque. Cecilia Smith desaprueba la ociosidad y el despilfarro. Si hubiese nacido varón, ya se encontraría trabajando en la firma legal de su padre. Es por esto que no se escandalizó al tener que salvar de ser atropellado a un caballero borracho, cuando iba tarde para una reunión importante en una de sus varias caridades. Cuando sus esferas sociales coinciden, Hunter tanto se sorprende, como se asombra, de la muy capaz y muy hermosa señorita Smith. Cecilia, por otra parte, queda confundida y no poco preocupada, por sus suposiciones sobre el Marqués y sus demonios. Será imposible adivinar si estas dos personas de mundos diferentes pueden formar uno propio.
The Enneads: Psychic And Physical Treatises, Comprising The Second And Third Enneads
by PlotinusRegarded as the founder of Neo-Platonism, Plotinus (AD 204-70) was the last great philosopher of antiquity, producing 0works that proved in many ways a precursor to Renaissance thought. Plotinus was convinced of the existence of a state of supreme perfection and argued powerfully that it was necessary to guide the human soul towards this state. Here he outlines his compelling belief in three increasingly perfect levels of existence - the Soul, the Intellect, and the One - and explains his conviction that humanity must strive to draw the soul towards spiritual transcendence. A fusion of Platonism, mystic passion and Aristotelian thought, The Enneads offers a highly original synthesis of early philosophical and religious beliefs, which powerfully influenced later Christian and Islamic theology.
The Enneads of Plotinus: A Commentary | Volume 2
by Paul KalligasThe second volume in a landmark commentary on an important and influential work of ancient philosophyThis is the second volume of a groundbreaking commentary on one of the most important works of ancient philosophy, the Enneads of Plotinus—a text that formed the basis of Neoplatonism and had a deep influence on early Christian thought and medieval and Renaissance philosophy. This volume covers Enneads IV and V, which focus on two of the principal “hypostases” of Plotinus’s ontological system, namely the soul and the Intellect. Paul Kalligas provides an analytical exegesis of the arguments, along with an account of Plotinus’s principal sources, references to other parts of his work, and a systematic evaluation of his overarching theoretical aspirations. A landmark contribution to Plotinus scholarship, this is the most detailed and extensive commentary ever written for the whole of the Enneads.
The Enneads of Plotinus, Volume 1: A Commentary
by Paul KalligasThe first volume in a landmark commentary on an important and influential work of ancient philosophyThis is the first volume of a groundbreaking commentary on one of the most important works of ancient philosophy, the Enneads of Plotinus—a text that formed the basis of Neoplatonism and had a deep influence on early Christian thought and medieval and Renaissance philosophy. This volume covers the first three of the six Enneads, as well as Porphyry's Life of Plotinus, a document in which Plotinus’s student—the collector and arranger of the Enneads—introduces the philosopher and his work. A landmark contribution to modern Plotinus scholarship, Paul Kalligas’s commentary is the most detailed and extensive ever written for the whole of the Enneads.For each of the treatises in the first three Enneads, Kalligas provides a brief introduction that presents the philosophical background against which Plotinus’s contribution can be assessed; a synopsis giving the main lines and the articulation of the argument; and a running commentary placing Plotinus’s thought in its intellectual context and making evident the systematic association of its various parts with each other.
Ennis
by Ellis County Czech Heritage Society Laurie J. Wilson Ennis Heritage Society Peggy Holland RankinIn 1871, the Houston and Texas Central Railroad reached what would soon become Ennis, Texas. A year later, the city was officially established and named for Cornelius Ennis, a Houston and Texas Central Railroad tycoon. It became home to many, including a number of Civil War veterans. Czech immigrants also made Ennis their home, adding their rich cultural heritage to this growing city. In its "Wild West" days, there were as many as 13 saloons in the city, and it became a popular train stop for as many as 10 passenger trains a day. A thriving cotton industry brought thousands to the downtown district on Trade Days. Family, tradition, and a strong sense of community have always been the foundation from which Ennis has prospered. This remains evident with yearly events such as the Bluebonnet Trails and Festival, the National Polka Festival, and the Christmas Parade of Lights.
Ennius' Annals: Poetry and History
by Cynthia Damon Joseph FarrellIn the context of recent challenges to long-standing assumptions about the nature of Ennius' Annals and the editorial methods appropriate to the poem's fragmentary remains, this volume seeks to move Ennian studies forward on three axes. First, a re-evaluation of the literary and historical precedents for and building blocks of Ennius' poem in order to revise the history of early Latin literature. Second, a cross-fertilization of recent critical approaches to the fields of poetry and historiography. Third, reflection on the tools and methods that will best serve future literary and historical research on the Annals and its reception. Adopting different approaches to these broad topics, the fourteen papers in this volume illustrate how much can be said about Ennius' poem and its place in literary history independent of any commitment to inevitably speculative totalizing interpretations.
Enoch Powell and the Making of Postcolonial Britain
by Camilla SchofieldIn this radically revisionist reading of the life and political career of Enoch Powell, Camilla Schofield follows Powell's trajectory from an officer in the British Raj to the centre of British politics and then his turn to Ulster Unionism. She argues that Powell and the mass movement against black immigration that he inspired shed important new light on Britain's Second World War generation, popular understandings of the welfare state and the significance of memories of war and empire in the making of postcolonial Britain. Using Powell's own papers and correspondence, she sets Powell within a political generation who had witnessed or were affected by the hardships of the interwar years, the bombing of cities at war as well as the last gasps of British imperial power. Through Powell's life in politics, she illuminates the complex relationship between British social democracy, racism and the domestic politics of imperial decline in Britain.
Enola Gay: Mission to Hiroshima
by Gordon Thomas Max Morgan-WittsThe most important event of World War Two. The bombing of Hiroshima is told for the first time from first-hand sources. Myth and reality are finally separated from the planning of the mission to that moment over Hiroshima when the atomic age was born.
Enola Holmes and the Black Barouche
by Nancy Springer"A young girl who is empowered, capable, and smart...the Enola Holmes book series convey an impactful message that you can do anything if you set your mind to it, and it does so in an exciting and adventurous way."--Millie Bobby Brown Enola Holmes is back! Nancy Springer's nationally bestselling series and breakout Netflix sensation returns to beguile readers young and old in Enola Holmes and the Black Barouche.Enola Holmes is the much younger sister of her more famous brothers, Sherlock and Mycroft. But she has all the wits, skills, and sleuthing inclinations of them both. At fifteen, she's an independent young woman--after all, her name spelled backwards reads 'alone'--and living on her own in London. When a young professional woman, Miss Letitia Glover, shows up on Sherlock's doorstep, desperate to learn more about the fate of her twin sister, it is Enola who steps up. It seems her sister, the former Felicity Glover, married the Earl of Dunhench and per a curt note from the Earl, has died. But Letitia Glover is convinced this isn't the truth, that she'd know--she'd feel--if her twin had died.The Earl's note is suspiciously vague and the death certificate is even more dubious, signed it seems by a John H. Watson, M.D. (who denies any knowledge of such). The only way forward is for Enola to go undercover--or so Enola decides at the vehement objection of her brother. And she soon finds out that this is not the first of the Earl's wives to die suddenly and vaguely--and that the secret to the fate of the missing Felicity is tied to a mysterious black barouche that arrived at the Earl's home in the middle of the night. To uncover the secrets held tightly within the Earl's hall, Enola is going to require help--from Sherlock, from the twin sister of the missing woman, and from an old friend, the young Viscount Tewkesbury, Marquess of Basilwether!Enola Holmes returns in her first adventure since the hit Netflix movie brought her back on the national bestseller lists, introducing a new generation to this beloved character and series.
Enola Holmes and the Boy in Buttons
by Nancy SpringerNancy Springer's nationally bestselling series and breakout Netflix sensation is back! In this short story, Enola Holmes is on the case when a young porter - the boy in buttons - disappears without a trace.Enola Holmes, the much younger sister of Sherlock and Mycroft, owns a building in the heart of 19th century London, a place she uses under pseudonyms to front for her investigative work. Employed there is a porter - Joddy, a young boy in a uniform festooned with buttons - whose even younger brother substitutes for him when he's sick. But Paddy disappears after one day at the job and Enola Holmes is alerted to this by the still ill Joddy.Determined to find the missing porter, Enola travels to the rough part of London where the boys live and starts searching Aldgate Pump area for the missing boy. When she finds the missing buttons - but not the boy - she decides that drastic action is essential if she's to save the missing boy.
Enola Holmes and the Mark of the Mongoose (Enola Holmes #9)
by Nancy SpringerIn May of 1890, Enola Holmes is finally fully on her own and, no longer hiding from her older brothers Sherlock and Mycroft, attending classes and occasionally pursuing her chosen profession as a scientific perditorian, a finder of lost things and people.Wolcott Balestier, the representative of an American book publisher, arrived in London on a singular mission—to contract with English authors for their latest works. When Balestier disappears on the streets of London one day, his great friend—Rudyard Kipling—bursts into Enola's office looking for help in finding him. Brash and unwilling to hire a young woman, instead he turns to Sherlock Holmes. Convinced that evil has befallen Balestier, at the hands of rival American publishers who pirate the works of English authors, he sets the elder Holmes on the trail. But Enola is not one to accept defeat, especially not to her brother, and sets off on her own—determined to learn the truth behind the disappearance of the young American. Can book publishing truly be so ruthless and deadly or can the missing man be rescued from his apparent fate and returned to his friends and loved ones?The redoubtable Enola is determined to do just that, even if it means working with her brother Sherlock!
An Enormous Crime: The Definitive Account of American POWs Abandoned in Southeast Asia
by Elizabeth A. Stewart Bill HendonTHE NEW YORK TIMES BESTSELLERAn Enormous Crime is nothing less than shocking. Based on thousands of pages of public and previously classified documents, it makes an utterly convincing case that when the American government withdrew its forces from Vietnam, it knowingly abandoned hundreds of POWs to their fate.The product of twenty-five years of research by former Congressman Bill Hendon and attorney Elizabeth A. Stewart, this book brilliantly reveals the reasons why these American soldiers and airmen were held back by the North Vietnamese at Operation Homecoming in 1973, what these brave men have endured, and how administration after administration of their own government has turned its back on them.This authoritative exposé is based on open-source documents and reports, and thousands of declassified intelligence reports and satellite imagery, as well as author interviews and personal experience. An Enormous Crime is a singular work, telling a story unlike any other in our history: ugly, harrowing, and true.
The Enormous Room (Barnes And Noble Digital Library)
by e. e. cummingsA centenary edition of E. E. Cummings's antic autobiographical novel about his imprisonment in a French military detention camp during World War I.In 1917, after the entry of America into World War I, E. E. Cummings, a recent graduate of Harvard College, volunteered to serve on an ambulance corps in France. He arrived in Paris with a new friend, William Slater Brown, and they set about living it up in the big city before heading off to their assignment. Once in the field, they wrote irreverent letters about their experiences, which attracted the attention of the censors and ultimately led to their arrest. They were held for months in a military detention camp, sharing a single large room with a host of fellow detainees. It is this experience that Cummings relates in lightly fictionalized form in The Enormous Room, a book in which a tale of woe becomes an occasion of exuberant mischief. A free-spirited novel that displays the same formal swagger as his poems, a stinging denunciation of the stupidity of military authority, and a precursor to later books like Catch-22 and MASH, Cummings&’s novel is an audacious, uninhibited, lyrical, and lasting contribution to American literature.
Enough! 20+ Protesters Who Changed America
by Emily EastonWith a foreword from a Parkland shooting survivor, this lushly illustrated picture book introduces young readers to America's most influential protesters--from Harriet Tubman and Martin Luther King Jr. to contemporary groundbreakers like transgender teen Jazz Jennings. Perfect for those not quite ready for Little Leaders and She Persisted.America has been molded and shaped by those who have taken a stand and said they have had enough. In this dynamic picture book, stand alongside the nation's most iconic civil and human rights leaders, whose brave actions rewrote history.Join Samuel Adams as he masterminds the Boston Tea Party, Ruby Bridges on her march to school, Colin Kaepernick as he takes a knee for Black lives, and a multitude of other American activists whose peaceful protests have ushered in lasting change.With a foreword from a survivor of the Marjory Stoneman Douglas high school shooting, this succinct text paired with striking illustrations is a compelling read-together story for little activists who are just starting to find their voice.Also includes short bios about each protester to provide additional context about their respective movement and the form of protest they used."A great primer to deeper discussions." --Vogue.com
'Enough to Keep Them Alive'
by Hugh E.Q. ShewellFar from being a measure of progress or humanitarian aid, Indian welfare policy in Canada was used deliberately to oppress and marginalize First Nations peoples and to foster their assimilation into the dominant society. 'Enough to Keep Them Alive' explores the history of the development and administration of social assistance policies on Indian reserves in Canada from confederation to the modern period, demonstrating a continuity of policy with roots in the pre-confederation practices of fur trading companies.Extensive archival evidence from the Indian Affairs record group at the National Archives of Canada is supplemented for the post-World War Two era by interviews with some of the key federal players. More than just an historical narrative, the book presents a critical analysis with a clear theoretical focus drawing on colonial and post-colonial theory, social theory, and critiques of liberalism and liberal democracy.
Enquiring History: Italian Unification 1815-1871
by Pam Canning Ed PodestaThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP. Enquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understanding of History. The Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners - To encourage enquiry, and deeper understanding of periods and the people of the past - To engage with current scholarship - To prepare A Level students for university Key features of each Student book - Clear compelling narrative - books are designed to be read cover to cover - Structured enquiries - that explore the core content and issues of each period - 'Insights' (Feature panels between enquiries) provide context, overview, and extension - Full colour illustrations throughout Web-based support includes - lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP/BooksALvlEHS.html - eBooks for whole class teaching or individual student reading available from eBook retailers
Enquiring History: The Russian Revolution 1894-1924
by Christopher CulpinEnquiring History: It makes you think!The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying History.The Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: To motivate and engage readers To help readers think and gain independence as learnersTo encourage enquiry, and deeper understanding of periods and the people of the past To engage with current scholarship To prepare A Level students for university
Enquiring History: Nazi Germany 1933-45
by Christopher Culpin Steve MastinThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP.Enquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying HistoryThe Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners- To encourage enquiry, and deeper understanding of periods and the people of the past- To engage with current scholarship - To prepare A Level students for universityKey features of each Student book- Clear compelling narrative - books are designed to be read cover to cover- Structured enquiries - that explore the core content and issues of each period- 'Insight' panels between enquiries provide context, overview, and extension - Full colour illustrations throughoutWeb-based support includes- lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP/BooksALvlEHS.html- eBooks for whole class teaching or individual student reading available from eBook retailers
Enquiring History: England 1450-1485
by Ian DawsonEnquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying History.The Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners- To encourage enquiry, and deeper understanding of periods and the people of the past- To engage with current scholarship - To prepare A Level students for universityKey features of each Student book- Clear compelling narrative - books are designed to be read cover to cover- Structured enquiries - that explore the core content and issues of each period- Feature panels between enquiries provide context, overview, and extension - Full colour illustrations throughoutThis volumeThe Wars of the Roses covers the political history of England from 1450-1485. The content is gathered into ten discrete enquiries (for example- Why was London full of rebels in 1450?- Was Edward IV a success second time round?- How certain can we be about why Richard III took the crown?) which together help examine the fundamental paradox of this period: People at the time did not want civil war, and for the nobles loyalty to the monarch was all important...yet wars happened and kings were deposed. So the central question is If loyalty was so important and people in England did not want civil war, why did the Wars of the Roses happen?A question worth answering! Web-based support includes- lesson planning tools and activities for teachers- Dynamic eBooks for whole class teaching or individual student reading- Exam advice for each specification Check out this sample chapter to see what you're missing.
Enquiring History: British Society since 1945
by Diana LaffinThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP.Enquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying HistoryThe Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners- To encourage enquiry, and deeper understanding of periods and the people of the past- To engage with current scholarship - To prepare A Level students for universityKey features of each Student book- Clear compelling narrative - books are designed to be read cover to cover- Structured enquiries - that explore the core content and issues of each period- Feature panels between enquiries provide context, overview, and extension - Full colour illustrations throughoutBritain since 1945This title examines the key social developments in post war Britain from 1945-1990 and places them in their political context. It examines how changes in the media, and in the lives of women, young people, and immigrants worked together to transform Britain. These are both fascinating yet alien topics for today's A Level students - old but not quite yet 'history' - potent and controversial, but only dimly understood. This book sets out to shine a truly historical light on each topic using the vast array of powerful evidence. And underlying it all to address the key question: Has Britain become a more divided society than it was in 1945? Or is that just a myth fuelled by nostalgia? Web-based support includes- lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP/BooksALvlEHS.html- eBooks for whole class teaching or individual student reading available from eBook retailers
Enquiring History: The French Revolution
by Dave MartinThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP.Enquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying HistoryThe Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners- To encourage enquiry, and deeper understanding of periods and the people of the past- To engage with current scholarship - To prepare A Level students for universityKey features of each Student book- Clear compelling narrative - books are designed to be read cover to cover- Structured enquiries - that explore the core content and issues of each period- 'Insight' panels between enquiries provide context, overview, and extension - Full colour illustrations throughoutWeb-based support includes- lesson planning tools and activities for teachers- Dynamic eBooks for whole class teaching or individual student reading- Exam advice for each specification The French RevolutionThis title covers the turbulent history of France from 1774 to 1802 and the revolutionary events and larger than life individuals whose ideas and actions sent shock waves around Europe. Each enquiry tackles a discrete topic which together build a rounded and balanced picture of the causes, the course, the consequences, and the historiography of the revolution. As William Doyle puts it: 'There are few periods in history when so many benevolent intentions led to such unintended chaos and destruction, ...'How and why did this happen? What can we learn from it? What has the French Revolution got to say to us today?Web-based support includes- lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP- eBooks for whole class teaching or individual student reading available from eBook retailers
Enquiring History: Tudor Rebellions 1485-1603
by Barbara MervynThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP. Enquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understanding of History. The Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners - To encourage enquiry, and deeper understanding of periods and the people of the past - To engage with current scholarship - To prepare A Level students for university Key features of each Student book - Clear compelling narrative - books are designed to be read cover to cover - Structured enquiries - that explore the core content and issues of each period - 'Insights' (Feature panels between enquiries) provide context, overview, and extension - Full colour illustrations throughout Web-based support includes - lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP/BooksALvlEHS.html - eBooks for whole class teaching or individual student reading available from eBook retailers
Enquiring History: Conflict and Controversy, 1095-1291
by Michael Riley Jamie ByromThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP. Enquiring History: It makes you think! The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying History The Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims: - To motivate and engage readers - To help readers think and gain independence as learners - To encourage enquiry, and deeper understanding of periods and the people of the past - To engage with current scholarship - To prepare A Level students for university Key features of each Student book - Clear compelling narrative - books are designed to be read cover to cover - Structured enquiries - that explore the core content and issues of each period - 'Insight' panels between enquiries provide context, overview, and extension - Full colour illustrations throughout The Crusades: Conflict and controversy 1095-1291 There has never been a more important time to study the Crusades. Religious conflict is a fact of life in the twenty-first century no less than it was in the medieval world. And yet the world of the Crusades is so different from ours that it takes a massive leap of imagination to make sense of these events. This book takes on that challenge: opening a window onto the 12th and 13th century worlds to understand what on earth was going on. It examines the Crusades themselves; the controversies surrounding them; and the past and current re-interpretations of the period. Web-based support includes - lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP/BooksALvlEHS.html - eBooks for whole class teaching or individual student reading available from eBook retailers
Enquiring History: The Vietnam War in Context
by Dale ScarboroThink more deeply and work more independently at A level History through a carefully thought-out enquiry approach from SHP.Enquiring History: It makes you think!The OFSTED report on school history suggests that the current generation of A Level students have been poorly served by exam-based textbooks which spoon-feed students while failing to enthuse them or develop deeper understandings of studying HistoryThe Schools History Project has risen to this challenge with a new series for the next generation. Enquiring History is SHP's fresh approach to Advanced Level History that aims:- To motivate and engage readers- To help readers think and gain independence as learners- To encourage enquiry, and deeper understanding of periods and the people of the past- To engage with current scholarship- To prepare A Level students for universityKey features of each Student book- Clear compelling narrative - books are designed to be read cover to cover- Structured enquiries - that explore the core content and issues of each period- 'Insight' panels between enquiries provide context, overview, and extension- Full colour illustrations throughoutThe Vietnam War in contextThe Vietnam War was much more than just a war. As a conflict it was drawn out and deadly, but in the history of the 20th century its significance goes well beyond those jungle encounters that have been represented in so many feature films. The Vietnam War was also a watershed event in the story of American foreign policy and their attempt to contain Communism. This book examines how and why the Americans got so involved in Vietnam and with what consequences. It also examines its relationship to the Korean War and to World War Two; and how the Vietnam experience shaped US foreign policy over the following decades and into the present. Web-based support includes:- Lesson planning tools and guidance for teachers available from the SHP website http://www.schoolshistoryproject.org.uk/Publishing/BooksSHP/BooksALvlEHS.html- eBooks for whole class teaching or individual student reading available from eBook retailers