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Equine Thermography in Practice
by Mina C Davies Morel Dr Maria Soroko-DubrovinaEvidence-based and yet very practical, Equine Thermography in Practice discusses how to use the tool in the diagnosis of equine musculoskeletal injuries. It covers what the user can expect to see in normal versus injured horses, giving guidelines for best practice. The book builds on the basics covering the principles of thermography, then reviews its applications in equine veterinary medicine and the role of the technique regarding equestrian athletes and rehabilitation. Fully updated throughout with new references and additional illustrative case studies, this new edition: - Covers advances made in thermography applications for rehabilitation, such as assessing the effectiveness of physical devices like lasers, magnetic therapy, shock wave therapy and cryotherapy with additional updated references. - Includes new cases and thermographic images to illustrate improvements in the technology. - Updates knowledge on thermographic imaging technology. - Extensively illustrated and thoroughly referenced, this book is indispensable for both novice and experienced practitioners using the technique, including equine veterinarians, and equine physiotherapists and body work practitioners.
Equine Thermography in Practice
by Maria Soroko Mina C.G. Davies MorelEvidence-based and yet very practical, Equine Thermography in Practice discusses how to use the tool in the diagnosis of equine musculoskeletal injuries and what the user can expect to see in normal versus injured horses giving guidelines for best practice. The book builds from basics covering the principles of thermography and then its applications in equine veterinary medicine and the role of the technique regarding the equestrian athlete as well as in rehabilitation. Extensively illustrated and thoroughly referenced, this book is indispensable to novice and experienced practitioners using the technique, including: equine veterinarians and equine physiotherapists and body work practitioners.
Equine Veterinary Nursing
by Karen CoumbeThe breadth and depth of expertise essential for equine veterinary nursing today is provided in this definitive textbook. Thoroughly revised and updated in its second edition, and now fully illustrated in colour. This book covers the content of the ever-expanding equine nursing syllabus, while still succinctly covering all the basics that veterinary nurses specialising in other species need to know. The key subjects included are: basic equine management, medical and surgical equine nursing, nutrition, reproduction and foal care, emergency first aid, and the theory underpinning these and other important topics.Equine Veterinary Nursing Second Edition is presented in a clear and user-friendly manner, appropriate for all those involved in equine nursing. A practical approach is used throughout and procedures are illustrated with a large number of line diagrams and clinical photographs. It is an essential manual for all student and qualified equine veterinary nurses and all those involved in the care of horses.KEY FEATURESIncludes a new chapter on the equine nurse's professional responsibilitiesMajor revisions to the chapters on diagnostic imaging and surgical nursing to reflect advances in technology and techniquesAll information on health and safety management updated in keeping with new regulationsAuthors include both vets and experienced equine nursesEndorsed by the British Equine Veterinary Association"With the increasing demands of equine practice has come the need for well trained and competent equine nurses. There have been significant improvements in and expansion of the equine Veterinary Nurse training syllabus over the past few years to meet these demands. This new and updated edition of Equine Veterinary Nursing covers all aspects of the new syllabus with well written and illustrated chapters from a wide range of knowledgable and experienced authors. The British Equine Veterinary Association is pleased to endorse this text as a 'must have' for all trainee equine veterinary nurses and their training practices." - Deidre M Carson BVSc(Syd) MRCVSImmediate Past President, BEVA
Equine Welfare (UFAW Animal Welfare #8)
by Bernard E. Rollin C. Wayne McIlwraithA rational exploration of the ethical and welfare issues in all areas of equine use. This book addresses controversial and emotive issues surrounding these iconic creatures, providing a reliable source of information to support informed debate. It will enable all those with an interest in horses and the uses they are put to gain an awareness of the problems and abuses that occur. The book draws on the expertise of a range of acknowledged leaders in equine health and welfare. The first part of the book explores general issues of the horse’s needs and nature. The second part contains chapters each covering a specific human use of horses and the abuses that arise as a result. This book is part of the UFAW/Wiley-Blackwell Animal Welfare Book Series. This major series of books produced in collaboration between UFAW (The Universities Federation for Animal Welfare), and Wiley-Blackwell provides an authoritative source of information on worldwide developments, current thinking and best practice in the field of animal welfare science and technology. For details of all of the titles in the series see www.wiley.com/go/ufaw.
Equine Wound Management
by Jim Schumacher Christine L. TheoretNow in its third edition, Equine Wound Management is the authoritative resource for both theoretical and practical information on the care of wounds in horses. The most comprehensive resource on managing equine wounds Organized by body region Over 750 color photographs Summaries at the beginning of each chapter and highlighted key information aid readers to rapidly find relevant information Companion website offers videos, interactive multiple choice questions and answers, case studies, and images from the book for download
Equine encephalitis: Global Status 2010 edition
by Dr Stephen Berger Gideon InformaticsEquine encephalitis: Global Status is one in a series of GIDEON ebooks which summarize the status of individual infectious diseases, in every country of the world. Data are based on the GIDEON database (www.gideononline.com) which relies on standard text books, peer-review journals, Health Ministry reports and ProMED, supplemented by an ongoing search of the medical literature. Chapters are arranged alphabetically, by country name. Each section is divided into six subsections. 1. Descriptive epidemiology 2. Summary of clinical features 3. Global status of the disease4. Potential use in Bioterrorism 5. Status of the disease in a specific country 6. References Equine encephalitis: Global Status includes separate sections on Eastern equine encephalitis, Venezuelan equine encephalitis, and Western equine encephalitis.
Equine-Assisted Therapy and Learning with At-Risk Young People
by Hannah Louise BurgonThis book provides an overview of the field of Equine-Assisted Therapy and Learning and gives a powerful account of a research study charting the experiences of seven 'at-risk' young people attending a pioneering Therapeutic Horsemanship centre in the UK. The book includes a foreword from Leif Hallberg, author of Walking the Way of the Horse .
Equitable Access to Human Biological Resources in Developing Countries
by Roger Scarlin ChennellsThe main question explored by the book is: How can cross-border access to human genetic resources, such as blood or DNA samples, be governed in such a way as to achieve equity for vulnerable populations in developing countries? The book situates the field of genomic and genetic research within global health and research frameworks, describing the concerns that have been raised about the potential unfairness in exchanges during recent decades. Access to and sharing in the benefits of human biological resources are aspects not regulated by any international legal framework such as the Convention on Biological Diversity, which applies only to the exchange of plants, animals and microorganisms, as well as to associated traditional knowledge. Examples of genetic research perceived as exploitative are provided in order to illustrate the legal vacuum concerning the global governance of human genetic resources. The main conclusions drawn from the legal and ethical analysis are: * Benefit sharing is crucial in order to avoid the exploitation of developing countries in human genetic research. * With functioning research ethics committees, undue inducement is less of a concern in genetic research than in other areas of medical research (e. g. clinical trials). * Concerns remain over research involving indigenous populations; accordingly, recommendations are provided. In drawing these conclusions, the book addresses in detail a highly pressing topic in global bioethics and international law. In this regard, it combines bioethical arguments with jurisprudence, in particular with reference to the law of equity and the legal concepts of duress (coercion), unconscionable dealing, and undue inducement.
Equitation Science
by Paul McGreevy Janne Winther Christensen Uta König von Borstel Andrew McLeanA new edition of a highly respected textbook and reference in the rapidly emerging field of equitation science. Equitation Science, 2nd Edition incorporates learning theory into ethical equine training frameworks suitable for riders of any level and for all types of equestrian activity. Written by international experts at the forefront of the development of the field, the welfare of the horse and rider safety are primary considerations throughout. This edition features a new chapter on research methods, and a companion website provides the images from the book in PowerPoint.
Equitation Science: Equitation Science In Practice
by Paul McGreevy Andrew McLeanWritten by two internationally recognised experts, Equitation Science is the first book to draw together the principles of this emerging field into a much-needed coherent source of information. The goal of equitation science is to enhance our understanding of how horses think and learn, and to use their natural behaviour to train, ride or compete with them in as fair a manner as possible. The welfare consequences of training and competing horses under different protocols are explored. Drawing on traditional and emergent techniques, this book incorporates learning theory into an ethical equine training system suitable for all levels. It also focuses on evidence-based approaches that improve rider safety. "Equitation Science is one of those rare books that is going to change the way we train and manage horses forever. It brings together a fundamental understanding of the way horses think and behave and presents a system of modern training that has the welfare of the horse at its core – it must be the foundation work for the next generation of professional and amateur riders and trainers. Riders will ride better, trainers will train better and we will have happier, healthier horses."—Wayne Channon, International Grand Prix Rider "I found this a very interesting and enlightening book. Equitation Science will help anyone involved with horses to understand them more and to be more effective in their training and education. The knowledge this brings to anyone involved with horses should help to make the horses’ lives easier and therefore allow the partnership between humans and equines to flourish."—Yogi Breisner, British Eventing Performance Manager "Equitation Science is an ambitious and thorough look at an enormous range of areas, approaches and factors concerning the training of horses. The authors have an underlying theme to their text of scientifically assessing and then also promoting the use of ethical and humane methods of horse training to increase all sport horses’ welfare and happiness within their sporting requirements. Equitation Science also provides an invaluable insight as to how and why what we do with our horses actually works."—Paul Tapner, Professional International Advanced Eventing Rider, Badminton CCI**** 2010 Winner
Equity in Health and Health Promotion in Urban Areas: Multidisciplinary Interventions at International and National Level (Green Energy and Technology)
by Alessandra Battisti Maurizio Marceca Silvia Iorio Giuseppe RicottaThe book explores approaches, methods and best practices related to health promotion in urban areas. Thanks to the increasingly tight connection among urbanism, architecture, bioethics, anthropology, sociology and medicine, we are now reaching an “ecological” health perspective. This new viewpoint has pushed the study of social health determinants and their unequal distribution in the population, resulting in the study of the generation of structurally-determined differences in health and healthcare. There is the need to make use of a unitary framework in order to understand the intertwining of multidimensional dynamics that define the urban context and the need to disseminate, enhance, and improve existing interventions in the field. This volume consequently results in the discussion and comparison of contents and methods to be implemented in multidisciplinary interventions related to the promotion of community-based healthcare and health in the urban setting. The book represents a useful opportunity for scientific growth and international sharing of methodologies that can help develop a common language and approach to be shared across different academic spheres. This is not only an exchange of knowledge among different fields of study, but also the creation of foundations for creating an increasingly complex network of scientific culture and operational collaborations to transfer knowledge and attract academic and public attention, influencing decision-makers and gaining advocacy accordingly.
Equity, Diversity and Inclusion for Nursing Associates (Understanding Nursing Associate Practice)
by Jacqueline ChangNursing Associates work in a culturally diverse world and care for people with a variety of backgrounds, identities and beliefs. This book introduces you to the key principles of equity, diversity and inclusion that you need to follow in order to challenge poor practice and provide excellent person-centred care. Covering important topics such as unconscious bias, legal requirements and professional standards, this book will guide you through applying what you’ve learnt and maintaining EDI principles within your career. Key features Fully mapped to the NMC Standards of Proficiency for Nursing Associates (2018) Explains the key legal, professional and ethical EDI standards you need to understand in order to provide excellent person-centred care to a diverse range of patients Case studies and activities encourage self-reflection and illustrate what EDI looks across different healthcare settings Written specifically to address the unique experiences, challenges and requirements of the nursing associate role
Equity, Diversity and Inclusion for Nursing Associates (Understanding Nursing Associate Practice)
by Jacqueline ChangNursing Associates work in a culturally diverse world and care for people with a variety of backgrounds, identities and beliefs. This book introduces you to the key principles of equity, diversity and inclusion that you need to follow in order to challenge poor practice and provide excellent person-centred care. Covering important topics such as unconscious bias, legal requirements and professional standards, this book will guide you through applying what you’ve learnt and maintaining EDI principles within your career. Key features Fully mapped to the NMC Standards of Proficiency for Nursing Associates (2018) Explains the key legal, professional and ethical EDI standards you need to understand in order to provide excellent person-centred care to a diverse range of patients Case studies and activities encourage self-reflection and illustrate what EDI looks across different healthcare settings Written specifically to address the unique experiences, challenges and requirements of the nursing associate role
Equivocal Child Abuse
by Sandra B. McPherson Farshid AfsarifardChild abuse cases with hard-to-prove allegations pose challenges for all those who seek to protect the welfare of children. Helping courts, evaluators, guardians, and lawyers understand and work with difficult cases, Equivocal Child Abuse brings together insights, experience, and guidance from multiple sources to minimize unnecessary harm done to c
Equus Lost?
by Francesco De GiorgioIn the 1980s, the world of riding, training, and competing with horses took a major turn with the spread of natural horsemanship, which at its most basic foundation rejects the use of abusive techniques and relies on methods derived from understanding the dynamics of free-roaming horse herds. Since then, equestrians across disciplines have incorporated elements of natural horsemanship into their work. But despite what was certainly an advancement in human-equine interaction that has improved the lives of many horses, Italian animal behaviorists Francesco de Giorgio and José Giorgio-Schoorl dare to now ask,What if much of what we think we know about horses is, in fact, wrong? What if the premise of herd hierarchy is a myth? What if conditioning the horse's behavior in the ways we've grown accustomed is undercutting his potential for development? What if there is another—better—level of partnership to which we can aspire?Their provocative book takes us into a dimension where we shed our assumptions of leadership, dominance, and control, convincingly showing a way forward that acknowledges that a horse, when allowed, is driven by his own inner motivation to explore and understand the world around him, including his relationship with humans.
Eradicating Blindness: Global Health Innovation From South Asia
by Logan D. WilliamsThis book describes community ophthalmology professionals in South Asia who demonstrate social entrepreneurship in global health to help the rural poor. Their innovations contested economic and scientific norms, and spread from India and Nepal outwards to other countries in Africa and Asia, as well as the United States, Australia, and Finland. This feminist postcolonial global ethnography illustrates how these innovations have resulted in dual socio-technical systems to solve the problem of avoidable blindness. Policymakers and activists might use this example of how to avoid Schumacher's critique of low labor, large scale and implement Gandhi's philosophy of good for all.
Erasing Death: The Science That Is Rewriting the Boundaries Between Life & Death
by Josh Young Sam ParniaAn examination of near-death experiences, the science of resuscitation medicine and the bigger questions about what happens to the human mind after death.Contrary to popular belief, death is not a moment in time, such as when the heart stops beating, respiration ceases, or the brain stops functioning. Death, rather, is a process—a process that can be interrupted well after it has begun. Innovative techniques, such as drastically reducing the patient's body temperature, have proven to be effective in revitalizing both the body and mind, but studies show they are only employed in approximately half of the hospitals throughout the United States and Europe.In Erasing Death, Dr. Sam Parnia presents cutting-edge research from the front line of critical care and resuscitation medicine that has enabled modern doctors to routinely reverse death, while also shedding light on the ultimate mystery: what happens to human consciousness during and after death. Parnia reveals how medical discoveries focused on saving lives have also inadvertently raised the possibility that some form of “afterlife” may be uniquely ours, as evidenced by the continuation of the human mind and psyche in the first few hours after death. Questions about the “self” and the “soul” that were once relegated to theology, philosophy, or even science fiction are now being examined afresh according to rigorous scientific research.With physicians such as Parnia at the forefront, we are on the verge of discovering a new universal science of consciousness that reveals the nature of the mind and a future where death is not the final defeat, but is in fact reversible.
Erblichkeit der Intelligenz: Eine Klarstellung aus biologischer Sicht (essentials)
by Karl-Friedrich Fischbach Martin NiggeschmidtDieses Kompendium greift ein umstrittenes Thema auf: Ist Intelligenz erblich? Bei der Beantwortung dieser Frage geraten selbst Fachleute ins Schwimmen. Schuld daran sind missverständliche Fachbegriffe und überzogene Vorstellungen von der Aussagekraft des in der Intelligenzforschung genutzten Erblichkeitsmodells. Karl-Friedrich Fischbach und Martin Niggeschmidt erläutern das Modell aus Sicht der Biologie - jenes Wissenschaftsbereichs also, in dem es ursprünglich entwickelt wurde. Wer sich die Logik des Modells vergegenwärtigt, stellt fest: Intelligenz als ,,erblich" zu bezeichnen, ist unpräzise und irreführend.
Erblichkeit der Intelligenz: Eine Klarstellung aus biologischer Sicht (essentials)
by Karl-Friedrich Fischbach Martin NiggeschmidtIst Intelligenz erblich? Karl-Friedrich Fischbach und Martin Niggeschmidt zeigen, dass „Erblichkeit“ in der biologischen Fachsprache etwas anderes bedeutet als in der Alltagssprache – was fast zwangsläufig zu Fehlinterpretationen führt. Die 2. Auflage dieses essentials wurde um Kapitel zur Aussagekraft von Zwillingsstudien und genomweiten Assoziationsstudien über IQ-Unterschiede erweitert. Wer sich die Logik der Modelle und Methoden vergegenwärtigt, stellt fest: Intelligenz als „erblich“ zu bezeichnen, ist unpräzise und irreführend. Die Autoren:Prof. Dr. Karl-Friedrich Fischbach ist Entwicklungsbiologe und Neurogenetiker. Er war von 1985 bis 2013 Professor für Biophysik und Molekularbiologie an der Universität Freiburg, davon zwei Jahre lang als geschäftsführender Direktor des Instituts für Biologie III.Martin Niggeschmidt ist Redakteur in Hamburg.Stimmen zur 1. Auflage:„... Das zugänglich geschriebene Werk erklärt faktenbasiert und anhand zahlreicher Abbildungen den komplexen Stoff, um so Missverständnisse, aber auch bewusste Falschaussagen aufzudecken.” (Arne Baudach, in: Spektrum der Wissenschaft)„... wirklich lohnenswert, ja verdienstvoll ...“ (Joachim Müller-Jung, in: Planckton, Frankfurter Allgemeine Blogs)
Erectile Dysfunction in Hypertension and Cardiovascular Disease
by Margus Viigimaa Charalambos Vlachopoulos Michael DoumasThis concise guide to the often overlooked association between erectile dysfunction and hypertension/cardiovascular disease covers a wide range of aspects of importance to the clinician. It examines the impact of antihypertensive drug therapy on erectile function and explains how the management of erectile dysfunction in hypertensive patients depends on a variety of factors. Different treatment approaches are described, including lifestyle modification, PDE-5 inhibitors and other novel agents and behavioral therapy and helpful therapeutic algorithms are presented. A further focus of the book is the potential role of erectile dysfunction as an early diagnostic indicator of asymptomatic coronary artery disease and a prognostic marker for cardiovascular events. In addition, key background information is supplied on epidemiology and pathophysiology, and the significance of erectile dysfunction in different patient groups, such as the elderly and those with chronic kidney disease, is examined. Erectile dysfunction is a major public health problem affecting more than ten percent of the general male population and is now considered to be predominantly of vascular origin. This book will be informative and of practical value for all practitioners responsible for caring for the very many patients who experience erectile dysfunction in the setting of hypertension and cardiovascular disease.
Erfassung der Pulswelle am Unterarm: Optisch-transmissives Mehrkanalsensorsystem und Simulationsmodelle
by Robert CouronnéDie nichtinvasive Erfassung des arteriellen Pulswellensignals erlaubt Pulsmessung, Pulsoximetrie bis hin zu Gefäßrisikobewertung direkt am Unterarm. Robert Couronné beschreibt zwei Modellsimulationen der Photonenausbreitung im Unterarmgewebe. Anhand gemessener Intensitäten verifiziert der Autor die erweiterte Lambert-Beer-Beziehung eines planaren Schichtenmodells und untersucht mithilfe eines Zylindermodells die Intensitätsverteilung entlang des Unterarmumfangs, wobei bevorzugte Ableitregionen identifiziert werden. Zum experimentellen Nachweis stellt der Autor den Prototyp eines optisch-transmissiven Mehrkanalsensorsystems vor und zeigt anhand von Probandenmessungen die technische Signalgewinnung und praktische Anwendbarkeit. Mit einem Klassifikationsverfahren kann die automatische Signalidentifikation sowie eine Qualitätsbewertung im Realzeitbetrieb erreicht werden. Die vorgestellten Verfahren sind dabei auf gängigen Mikrocontroller-Plattformen lauffähig.
Erfolgreich IGeLn
by Melanie Jordt Thomas Girr Ines-Karina WeilandIndividuelle Gesundheitsleistung wird zunehmend wichtig für den wirtschaftlichen Erfolg der Arztpraxis. Analyse, Organisation, Vermarktung: Welche Bedürfnisse haben meine Patienten? Welche IGeL-Leistungen will ich in meiner Praxis anbieten? Wie organisiere ich Termine, Personal, Räume? Wie biete ich meine IGeL-Leistungen an? IGeLn aus betriebswirtschaftlicher, rechtlicher und kommunikativer Sicht. Mit hilfreichen Tipps zum Umgang mit Patienten und Mitarbeitern, zur Abrechnung und Fehlervermeidung. Das interdisziplinäre Autorenteam - Arzthelferin, Ärztin, Rechtsanwalt - liefert praxisrelevant und kompakt die optimale Strategie für Ihren Erfolg.
Erfolgreich abnehmen und schlank bleiben: Nachhaltige Gewichtsreduktion wissenschaftlich belegt
by Uwe KnopDieses Sachbuch möchte allen eine ehrliche Unterstützung bieten, die ernsthaft abnehmen und ihr neues Wunschgewicht auch langfristig halten möchten. Denn: Es ist unbestritten, dass viele Frauen und Männer abnehmen wollen, und sie machen Diäten. So werden jedes Jahr aufs Neue viele Abnehmwillige mit falschen Versprechungen zur neuen„besten Diät“ hinters Licht geführt. Dieses Sachbuch geht erstmals einen anderen Weg: I DIET MY WAY - ist das neue Konzept für alle, die ihren individuellen Weg des Abnehmens maßgeschneidert bis zu ihrem persönlichen Wohlfühlgewicht gehen möchten – und anschließend dabei bleiben wollen. In diesem Buch finden Sie alles zum Thema "Kilos verlieren", was Sie wissen müssen, um langfristig abzunehmen und Ihr Wunschgewicht auch zu halten. Dabei basieren die Erkenntnisse und Empfehlungen vom Autor Uwe Knop auf den aktuellen Erkenntnissen und dem derzeitigen Konsens der WissenschaftLeicht verdaulich und unterhaltsam erfahren Sie in diesem Buch: Abnehmen ist möglich.Das Diätprinzip ist bei allen Diäten immer gleich.Das reduzierte Gewicht zu halten, ist die „hohe Kunst“. JoJo-Effekt & Co: Risiken, die Ihr Gewicht ins Schwanken bringenPraxistipps, wie Sie starten und dran bleiben Sie möchten erfolgreich abnehmen und dauerhaft schlank bleiben? Dann lesen Sie dieses Buch.
Erfolgreich abnehmen und schlank bleiben: Nachhaltige Gewichtsreduktion wissenschaftlich belegt
by Uwe KnopDieses Sachbuch bietet allen, die endlich abnehmen und ihr neues Wunschgewicht langfristig halten möchten, eine ehrliche Unterstützung. Es gibt mit dem I DIET MY WAY-Prinzip Anleitung für Ihren individuellen Weg des Abnehmens, um mit einem maßgeschneiderten Konzept Ihr persönliches Wohlfühlgewicht zu erreichen und anschließend dauerhaft beizubehalten. Die Tipps und Empfehlungen basieren dabei auf den aktuellen wissenschaftlichen Erkenntnissen zu Gewichtsverlust, Ernährung und Lebensstilveränderung. In einer Zeit, in der fast wöchentlich neue Diäten und Food-Trends entstehen, vereint dieses Buch fundiertes Wissen mit ehrlichem Klartext für anhaltende Gewichtsreduktion. Es ist damit zum einen besonders für Personen geeignet, die erstmals abnehmen und sich im Vorhinein über die richtige Herangehensweise informieren möchten, damit sie nicht in die JoJo-Falle tappen – aber auch für all diejenigen, die bereits Abnehmversuche hinter sich haben und sich fragen, warum diese nicht zum Erfolg geführt haben. In der aktualisierten zweiten Auflage wird das erfolgreiche Konzept durch die neuesten gesellschaftlichen Entwicklungen und wissenschaftlichen Erkenntnisse ergänzt. Leicht verdaulich und unterhaltsam erfahren Sie: Das Wirkprinzip ist bei allen „klassischen&“ Diäten immer gleich. Das reduzierte Gewicht zu halten, ist die „hohe Kunst&“. Jo-Jo-Effekt & Co: Risiken, die Ihr Gewicht ins Schwanken bringen. Praxistipps: Wie Sie starten und dranbleiben. Eine unverzichtbare Hilfe, um erfolgreich abzunehmen und dauerhaft schlank zu bleiben!
Erfolgreich als Medical Advisor und Medical Science Liaison Manager: Wie Sie effektiv wissenschaftliche Daten kommunizieren und mit Experten kooperieren
by Günter UmbachDieses Buch gibt Medical Advisors, medizinisch-wissenschaftlichen Fachreferenten und Medical-Marketing-Managern der Arzneimittelindustrie das erforderliche Know-how zur Realisierung des vollen medizinischen und wirtschaftlichen Potenzials eines Arzneimittels.