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Tilly's Pony Tails Complete Collection (Tilly's Pony Tails #1003)

by Pippa Funnell

Tilly Redbrow doesn't just love horses - she lives, breathes and dreams them too! Follow Tilly's adventures at Silver Shoe Farm as she learns to ride, makes new friends and has a whole lot of fun along the way!From Pony Club to riding for the British team, and for every girl who has ever longed for a pony of her own, these delightful, warm and engaging stories are packed with Pippa Funnell's expert advice on everything you ever wanted to know about horses.

Terry Funk: More Than Just Hardcore

by Terry Funk Scott E. Williams

He's been a fixture in professional wrestling for five decades. He helped introduce a hardcore wrestling style that you see in the WWE and Japan today. He's made his mark in Hollywood. He's Terry Funk, and this is his story. In this captivating look at the life of a living legend, Funk opens up about growing up in a wrestling family, working with various entertainment companies (including the ECW, WWE, and WWF), and so much more.

How to Code a Sandcastle

by Josh Funk

From the computer science nonprofit Girls Who Code comes this lively and funny story introducing kids to computer coding concepts.All summer, Pearl has been trying to build the perfect sandcastle, but out-of-control Frisbees and mischievous puppies keep getting in the way! Pearl and her robot friend Pascal have one last chance, and this time, they&’re going to use code to get the job done. Using fundamental computer coding concepts like sequences and loops, Pearl and Pascal are able to break down their sandcastle problem into small, manageable steps. If they can create working code, this could turn out to be the best beach day ever! With renowned computer science nonprofit Girls Who Code, Josh Funk and Sara Palacios use humor, relatable situations, and bright artwork to introduce kids to the fun of coding.

Sport Consumer Behaviour: Marketing Strategies

by Daniel C. Funk Kostas Alexandris Heath McDonald

All successful marketing strategies in sport or events must take into account the complex behaviour of consumers. This book offers a complete introduction to consumer behaviour in sport and events, combining theory and cutting-edge research with practical guidance and advice to enable students and industry professionals to become more effective practitioners. Written by three of the world’s leading sports marketing academics, it covers a wide range of areas including: social media and digital marketing the segmentation of the sport consumer market service quality and customer satisfaction sport consumer personalities and attitudes the external and environmental factors that influence sport consumer behaviour. These chapters are followed by a selection of international case studies on topics such as female sport fans, college sports, marathons and community engagement. The book’s companion website also provides additional resources exclusively for instructors and students, including test banks, slides and useful web links. As the only up-to-date textbook to focus on consumer behaviour in sport and events, Sport Consumer Behaviour: Marketing Strategies offers a truly global perspective on this rapidly-growing subject. This book is an invaluable resource for anyone involved in the sport and events industries, from students and academics to professional marketers.

Consumer Behaviour in Sport and Events

by Daniel Funk Kostas Alexandris Heath McDonald

Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. Through a heightened understanding of consumer behaviour, marketers are able to develop communication strategies to enhance the experience, while identifying key elements of the consumer’s decision-making process. This book provides students and industry professionals with the knowledge and skills necessary to meet the current marketing challenges facing professionals working in the sport and event industries. This comprehensive text covers a wide range of determinants that influence both active recreation and passive spectator participation, and offers the reader: A detailed understanding of the personal, psychological and environmental factors that influence sport and event related consumer behaviour A basis for the development of marketing actions useful in sport and related business, community and government sectors A comprehensive understanding of how individuals associate themselves with sport and event products and services A quick and simple segmentation tool to guide discussion of marketing actions and strategies for four stages of involvement with sport and events A comprehensive events checklist to help understand marketing actions related to the development, promotion and delivery of a sport event. Sport and event consumer behaviour is a rapidly growing area of interest and this book is considered a valuable resource for those involved in the sport and events industries from students to marketers to academics.

The Captains' Tales: Battle for the Ashes

by David Fulton

No one feels the heat of an Ashes battle more than the captains of England and Australia. The weight of national expectation, and more than 120 years of history, is on their shoulders from the moment they walk out to toss a coin and start a Test match that is like no other.The Captains' Tales offers a unique insight into the minds of a generation of captains from two great nations, who share with the reader what it feels like to call the shots in Test cricket's greatest cauldron. From Mike Brearley's cajoling of Ian Botham during the famous summer of 1981 to Ricky Ponting's revenge mission of 2006-07, each Ashes captain from the last quarter-century reveals what made him tick, his vision of where he wanted to take his team and how he handled key characters within the dressing-room. The author, former Kent captain David Fulton, delves behind the scenes for clues about how these sporting generals constructed their battle plans and uses his own experience to determine their strengths and weaknesses as leaders of men. The Captains' Tales will strike a chord not just with cricket lovers but with sporting captains of all abilities and readers who seek a greater insight into the broader issues of management and leadership.

Flipping Forward Twisting Backward

by Alma Fullerton

A high-energy novel in verse starring a fifth grader who is almost as devoted to competitive gymnastics as she is to hiding her poor reading skills. What happens when Claire&’s secret starts unraveling? Claire is by far the best gymnast on her team, and she&’s well on her way to qualifying for the state championships. The gym is where Claire shines. But at school, she&’s known as a troublemaker. She seems to spend more time in the office than in class—which is fine with her since it enables her to hide the fact that she can&’t read. She has never been able to make sense of the wobbling jumble of letters on a page. No one except her BFF knows. But when a sympathetic principal wonders if Claire is acting out because she&’s dyslexic, her mother balks. She&’s afraid Claire will be labeled &“stupid&” and refuses testing. Claire has always assumed she&’s dumb; she never imagined her reading problem could have a solution. Is she strong enough to take on both her reading challenges and her mother&’s denial? Is it worth jeopardizing her spot in qualifiers? Told in clear and poignant verse and featuring black and white illustrations, Claire&’s struggle with something that seems to come easily to everyone else will resonate with readers and have them cheering her on.

Female Olympian and Paralympian Events: Analyses, Backgrounds, and Timelines

by Linda K. Fuller

Female Olympian and Paralympian Events is a groundbreaking book that examines women’s sports in the Olympic and Paralympic Games, which have long been underappreciated and under-analyzed. The book begins with a brief background on women’s participation in the Olympic Games and their role relative to the International Olympic Committee, then introduces the underlying Gendered Critical Discourse Analysis theory used throughout the book’s analysis before delving into a literature review of female Olympians and Paralympians’ events. It includes a listing of noteworthy “firsts” in the field, followed by individual discussions of twenty-eight Summer and seven Winter events, analyzed according to their historical, rhetorical, and popular cultural representations. Women’s unique role(s) in the various events are discussed, particular athletes and Paralympic events are highlighted, and original tables are also included. At the end of each section, affiliated organizations and resources are included in this invaluable referential volume.

Female Olympians

by Linda K. Fuller

This book examines women's participation in the Olympic Games since they were allowed to be included in that global arena. Using a holistic, social scientific approach, and emphasizing the rhetoric of sport mediatization, Female Olympians reviews the literature relative to sexism, racism, and ageism before providing historical, political, economic, and socio-cultural perspectives such as the gendered language of Olympic reportage, religious considerations, women's bodies relative to their training for the Games, drugs and doping, and female Paralympians. With numerous critical case studies, never-before assembled data, and personal interviews with athletes, this volume offers insights that both investigate and celebrate female Olympians' successes.

Sportswomen’s Apparel Around the World: Uniformly Discussed (New Femininities in Digital, Physical and Sporting Cultures)

by Linda K. Fuller

This volume presents a collection of essays that explore the relationship between sporting clothing and gender. Drawing on uniform and sports apparel as a means of exploring the socio-sexual politics of the contemporary world, the contributions analyse the historical, political-economic, socio-cultural and sport-specific dimensions of gendered clothing in sport. Part of a two-volume series (the other discussing this phenomenon in the USA), contributors cover topics such as the rise of athleisurewear, Olympics outfits, eSports, religious considerations, the saree, fitness attire on Instagram, Japanese bloomers, youth clothing, ForPlay’s sexy sports costumes, and women’s sportswear for rugby, tennis, throwing, biking, wrestling, and flat track roller derby. This global anthology will be of interest to practitioners and scholars of sports history, the sociology of sport, and gender/media studies.

Sportswomen’s Apparel in the United States: Uniformly Discussed (New Femininities in Digital, Physical and Sporting Cultures)

by Linda K. Fuller

This volume presents a collection of essays that explore the relationship between sporting clothing and gender. Drawing on uniform and sports apparel as a means of exploring the socio-sexual politics of contemporary US society, the contributions analyse the historical, political-economic, socio-cultural and sport-specific dimensions of gendered clothing in sport.Part of a two-volume series (the other discussing this phenomenon in a global context), contributors cover topics such as WNBA uniform politics, military promotion, female sportscaster clothing, magazine depictions, plus-size exercise apparel, FloJo, the Skirt Chaser 5k race, and the socio-politics of the LPGA, CrossFit, roller derby, rock climbing, and more. As the first single compendium to discuss American sportswomen’s apparel, this collection will be of interest to practitioners and scholars of sports history, the sociology of sport, and gender/media studies.

Sportscasters/Sportscasting: Principles and Practices

by Linda Fuller

A comprehensive introduction to the workings of the business, Sportscasters/Sportscasting: Principles and Practices explains all of the information essential to anyone looking to begin a career in sports media. This unique volume explores topics in print and broadcast media, sports psychology, technology issues, politics and legalities, ethics, and even the role of sports and sportscasting in society. Other topics discussed include the historical development and economics of sports and sportscasting, sports spectators, sports controversies, sociological perspectives, and sports journalism. Sportscasters/Sportscasting: Principles and Practices is filled with knowledge essential to the craft of sportscasting, including numerous appendices containing acronyms and biographic information about over 200 sportscasters, and a complete Instructor’s Manual with exercises to help guide students toward mastery of the topic.

Martial Arts and Well-being: Connecting communities and promoting health

by Carol Fuller Viki Lloyd

Martial Arts and Well-Being explores how martial arts as a source of learning can contribute in important ways to health and well-being, as well as provide other broader social benefits. Using psychological and sociological theory related to behaviour, ritual, perception and reality construction, the book seeks to illustrate, with empirical data, how individuals make sense of and perceive the value of martial arts in their lives. This book draws on data from over 500 people, across all age ranges, and powerfully demonstrates that participating in martial arts can have a profound influence on the construction of behaviour patterns that are directly linked to lifestyle and health. Making individual connections regarding the benefits of practice, improvements to health and well-being – regardless of whether these improvements are ‘true’ in a medical sense – this book offers an important and original window into the importance of beliefs to health and well-being as well as the value of thinking about education as a process of life-long learning. This book will be of great interest to a range of audiences, including researchers, academics and postgraduate students interested in sports and exercise psychology, martial art studies and health and well-being. It should also be of interest to sociologists, social workers and martial arts practitioners.

The Runner's Guide to Healthy Feet and Ankles: Simple Steps to Prevent Injury and Run Stronger

by Brian W. Fullem Weldon Johnson

In the sport of running, there is no more important piece of equipment than your feet. In The Runner’s Guide to Healthy Feet and Ankles, distinguished sports physician Brian W. Fullem provides with you essential information on how to best take care of these important appendages. With sections on injury-prevention, helpful foot exercises, and other key areas of maintaining foot health, The Runner’s Guide to Healthy Feet and Ankles is indispensable to any serious runner. Within its pages discover: How to select the best sneaker for your foot type How to identify the difference between soreness and actual injury Select the best supplements to take to prevent future problems When to decide to undergo foot surgery And dozens more tips for maintaining optimal foot health.With The Runner’s Guide to Healthy Feet and Ankles, you’ll have all the information that you’ll ever need to race your way to a future filled with fast times and strong feet.

Sport, Gender and Power: The Rise of Roller Derby (Gender, Bodies and Transformation)

by Simone Fullagar Adele Pavlidis

As a new breed of lifestyle sport enthusiasts ’derby grrrls’ are pushing the boundaries of gender as they negotiate the nexus of pleasure, pain and power relations. Offering a socio-cultural analysis of the rise and reinvention of roller derby as both a new, globalized women’s sport and an everyday creative leisure space, this book explores the manner in which roller derby has emerged as a gendered space for self-transformation, belonging and embodied contest, in which women are invited to experience their emotions differently, embrace pain and overcome limits. Sport, Gender and Power: The Rise of Roller Derby presents detailed interview, ethnographic and autoethnographic material, together with a range of media texts to shed new light on the complex relationships of power experienced by women in derby as a sport culture, whilst also examining the darker relationships that characterise the sport, including those of inclusion and exclusion, difference and identity, and competition and participation. A contemporary feminist study of empowerment, sexual difference, gender and affect, this book will appeal to scholars of gender and sexuality, embodiment, feminist thought and the sociology of sport and leisure.

Digital Dilemmas: Transforming Gender Identities and Power Relations in Everyday Life

by Simone Fullagar Diana C. Parry Corey W. Johnson

The proliferation of digital technologies, virtual spaces, and new forms of engagement raise key questions about the changing nature of gender relations and identities within democratic societies. This book offers a unique collection of chapters that brings together scholars from diverse backgrounds to explore how gender experiences and identities are being transformed by digital technologies in ways that affirm or deny social justice.

Tales from the Kansas City Royals Dugout: A Collection of the Greatest Royals Stories Ever Told (Tales from the Team)

by Matt Fulks Frank White Denny Matthews

Amos Otis, Frank White, George Brett, Hal McRae, Dan Quisenberry, Bret Saberhagen, Paul Splittorff-one mention of any of those names can bring about visions of great baseball, determination, and winning. However, one vision outweighs all others: the boys in blue... the Kansas City Royals.The Kansas City Royals, an expansion club in the American League in 1969, struggled during their early existence. It didn't take long, however, before the Royals established themselves as one of the most successful franchises in baseball. That success culminated with the winning of the 1985 World Series. Since 1969, the Royals have developed great players that have had fun. Along the way, they also have developed a winning tradition. Although the Royals have received the "small-market" tag in recent years, the organization still boasts a proud heritage. In this reissue of Tales from the Kansas City Royals Dugout, longtime Royals radio broadcaster Denny Matthews relives the club’s great moments and proud tradition.Sit back and enjoy never-before-told anecdotes, including from the team’s great rivalries with the New York Yankees, Oakland A’s, and the remarkable players who have helped form the legend of the Kansas City Royals.Skyhorse Publishing, as well as our Sports Publishing imprint, are proud to publish a broad range of books for readers interested in sports-books about baseball, pro football, college football, pro and college basketball, hockey, or soccer, we have a book about your sport or your team.Whether you are a New York Yankees fan or hail from Red Sox nation; whether you are a die-hard Green Bay Packers or Dallas Cowboys fan; whether you root for the Kentucky Wildcats, Louisville Cardinals, UCLA Bruins, or Kansas Jayhawks; whether you route for the Boston Bruins, Toronto Maple Leafs, Montreal Canadiens, or Los Angeles Kings; we have a book for you. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to publishing books on subjects that are sometimes overlooked by other publishers and to authors whose work might not otherwise find a home.

Tales from the Oakland Raiders Sideline: A Collection of the Greatest Raiders Stories Ever Told (Tales From The Team Ser.)

by Matt Fulks Tom Flores Jim Plunkett

It's almost impossible to talk about Oakland football without bringing up the name of the consummate Raider, Tom Flores. Legendary for both his skills on the field and his coaching guidance from the sideline, Flores has been an integral part of the Raiders organization since its inception in 1960. Now Flores shares the greatest stories and anecdotes from his time with the team in Tales from the Oakland Raiders Sideline. Flores relives the heart-stopping thrills and adrenaline-surging passion of Super Bowl XV and Super Bowl XVIII, and provides behind-the-scenes humor from greats such as former coach and owner Al Davis and coach Eddie Erdelatz. Flores also shares tales of other Raiders greats such as Billy Cannon, Jim Otto, John Matuszak, Bo Jackson, and more. Without a doubt this is a must-have for any Raiders fan.

The Good, the Bad, and the Ugly: Heart-pounding, Jaw-dropping, and Gut-wrenching Moments from Pittsburgh Steelers History

by Matt Fulks

The Good, the Bad, the Ugly includes the best and worst teams and players of all time, the most clutch performances and performers, the biggest choke jobs and chokers, great comebacks and blown leads, plus overrated and underrated players and coaches.

Outdoor Activities, Negligence and the Law

by Julian Fulbrook

Recent years have witnessed several tragedies during school and youth expeditions. This in turn has led to legislation and the tight regulation of Outdoor Activity Centres, with successive governments issuing guidelines for teachers and others supervising such activities. Inevitably there will always be risk in relation to adventurous pursuits in the outdoors, but the law in this area seeks a balance between the educational benefits gained and the need to safeguard against potential hazards. Mythologies have arisen, including the suggestion that a 'blame culture' is so overwhelming that no youth worker or teacher can sensibly engage anymore in such activities. This succinct guide to the legal position refers to a wide range of outdoor activities and recent legal cases. It demolishes some of the myths, pointing out common pitfalls noted in the research and in the litigation, together with an outline of robust safety features to combat potential hazards.

Hunting Shooting Racing

by Fulani

For those in the know, a paintballing site offers up a multitude of possibilities for domination and bondage! In the downturn of disheartening recession, an entrepreneurial couple lift spirits by taking their private games public!

Sport Broadcasting for Managers

by Hunter Fujak Stephen Frawley

This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professionals can manage sport broadcasting as an essential component of their work. Drawing on cutting-edge theory and research into sport broadcasting around the world, the book introduces the history and core concepts of sport broadcasting, before showing how broadcasting intersects with sport management practice. It covers key themes and issues such as the law and regulation, valuation and negotiation, strategy, logistics and consumer behaviour. Outlining best practice for sport managers, this book is essential reading for any course on sport business and management, sport marketing or sport media, and a useful companion to courses on broadcast production, sports journalism or digital media.

101 Best Rowing Workouts

by Sarah Fuhrmann

Get fit with 101 rowing workouts for all levels.Rowing is one of the most effective activities you can do for overall fitness and health. It provides a full-body workout, increases endurance, and boosts aerobic performance while being easy enough on the joints for those looking for low-impact cardio. 101 Best Rowing Workouts is a compilation of essential exercise programs for everyone wanting to erg their way to health. The book includes additional information on the benefits of rowing, the best way to start rowing, basic techniques, common errors and key workouts for beginners, those focused on weight loss, runners, strength training, postpartum, and more.

Swim, Little Wombat, Swim!

by Charles Fuge

Little Wombat is so excited! He's found a fun new friend to play with who walks strangely, has a funny little face, and most amazingly of all, can swim like a fish in the water! But when Platypus tries teaching Little Wombat to swim, Rabbit and Koala begin to wonder if wombats should stick to dry land, after all.

San Francisco 49ers: Where Have You Gone? Joe Montana, Y. A. Tittle, Steve Young, and Other 49ers Greats (Where Have You Gone?)

by David Fucillo Matt Maiocco

In San Francisco 49ers: Where Have You Gone?, memories are revisited through profiles of 49 former players, ranging from colorful Visco Grgich, an original member of the organization, to Steve Young, the Hall of Fame quarterback. Other Hall of Famers from the team's rich past include Joe Perry, Hugh McElhenny, Y. A. Tittle, and Bob St. Clair. But what has become of these players since? Many former 49ers players achieved their greatest accomplishments once they left the football field behind. Catch up with all your favorite players!

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