- Table View
- List View
Writing Feature Articles
by Brendan HennessyHennessy's classic text tells you everything you need to know about writing successful features. You will learn how to formulate and develop ideas and how to shape them to fit different markets. Now in its fourth edition, Writing Feature Articles has been fully revised and updated to take into account the changing requirements of journalism and media courses. You will also discover how to exploit new technology for both researching and writing online.Learn step-by-step how to plan, research and write articles for a wide variety of 'popular', 'quality' and specialist publications. Discover more and make the advice stick by completing the tasks and reading the keen analysis of extracts from the best of today's writing.Packed with inspirational advice in a friendly, highly readable style, this guide is a must-have for practising and aspiring journalists and writers.
Writing Feature Stories: How to research and write articles - from listicles to longform
by Matthew Ricketson Caroline GrahamGood writing engages as it informs and feature journalism offers writers the opportunity to tell deep, affecting stories that look beyond the immediate mechanics of who, what, where and when and explore the more difficult-and more rewarding- questions: how and why? Whether you're a blogger, a news journalist or an aspiring lifestyle reporter, a strong voice and a fresh, informed perspective remain in short supply and strong demand; this book will help you craft the kind of narratives people can't wait to share on their social media feeds.Writing Feature Stories established a reputation as a comprehensive, thought-provoking and engaging introduction to researching and writing feature stories. This second edition is completely overhauled to reflect the range of print and digital feature formats, and the variety of online, mobile and traditional media in which they appear.This hands-on guide explains how to generate fresh ideas; research online and offline; make the most of interviews; sift and sort raw material; structure and write the story; edit and proofread your work; find the best platform for your story; and pitch your work to editors.'A wide-ranging, much-needed master class for anyone who tells true yarns in this fast-changing journalistic marketplace' - Bruce Shapiro, Columbia University'Useful and thought provoking' - Margaret Simons, journalist and author'A must read for any digital storyteller who wants to write emotive, engaging, believable content.' - Nidhi Dutt, foreign correspondent
Writing For a Good Cause
by Joseph Barbato Danielle FurlichFilled with tips and survival skills from writers and fund-raising officers at nonprofits of all sizes, Writing for a Good Cause is the first book to explain how to use words well to win your cause the money it needs. Whether you work for a storefront social action agency or a leading university, the authors' knowledgeable, practical advice will help you: Write the perfect proposal -- from the initial research and interviews to the final product Draft, revise, and polish a "beguiling, exciting, can't-put-it-down and surely can't-turn-it-down" request for funds Create case statements and other big money materials -- also write, design, and print newsletters, and use the World Wide Web effectively Survive last-minute proposals and other crises -- with the Down-and-Dirty Proposal Kit! Writing for a Good Cause provides everything fund raisers, volunteers, staff writers, freelancers, and program directors need to know to win funds from individual, foundation, and corporate donors.
Writing for Broadcast Journalists (Media Skills)
by Rick Thompson'This is a superb book which combines the rare mixture of high quality information with humour. The style of writing engages the reader from the introduction and the experience and insight of the author occasionally makes it difficult to put down, a rare feature of a textbook. I would unreservedly recommend this book not only to those studying journalism but to students of language and all who use the spoken and written word as the ‘materials’ of their work.' Barry Turner, Nottingham Trent University 'Rick Thompson's guidance manual is packed with advice to would-be writers for this medium. He's someone with years of experience at the top level of the national and international profession, and he's smack up to date with his references. The book is aimed at journalists, but anyone with a serious interest in developing their literacy will learn a lot about professional writing skills from what he has to say.' Roy Johnson, www.mantex.co.uk Writing for Broadcast Journalists guides readers through the significant differences between the written and the spoken versions of journalistic English. It will help broadcast journalists at every stage of their careers to avoid such pitfalls as the use of newspaper-English, common linguistic errors, and Americanised phrases, and gives practical advice on accurate terminology and pronunciation, while encouraging writers to capture the immediacy of the spoken word in their scripts. Writing for Broadcast Journalists includes: practical tips on how to avoid ‘journalese’, clichés and jargon guidance on tailoring your writing style to suit a particular audience advice on converting agency copy into spoken English writing to television pictures examples of scripts from some of the best in the business an appendix of ‘dangerous’ words and phrases to be avoided in scripts.
Writing for Business: Professionalism, Integrity & Power
by Ellen JovinBuild essential skills and write with confidence at work! Immediately practical guide to better business writing designed to help you develop a clear, direct, natural communication style that supports rather than obscures what you want to say. Writing for Business covers writing principles that are relevant for a wide range of business documents, including email, letters, memos, reports, proposals, and more, while also offering editing tips to ensure you come across as professional and polished. The book features examples and tips straight from the workplace.
Writing for Business: Professionalism, Integrity & Power (Business Communication Pocket Guides)
by Ellen JovinBuild essential skills and write with confidence at work! Immediately practical guide to better business writing designed to help you develop a clear, direct, natural communication style that supports rather than obscures what you want to say. It covers writing principles relevant for a wide range of business documents, including email, letters, memos, reports, proposals, and more, while also offering editing tips to ensure you come across as professional and polished. Packed with examples and tips straight from the workplace.
Writing for Busy Readers: Communicate More Effectively in the Real World
by Todd Rogers Jessica Lasky-FinkWriting well is for school. Writing effectively is for life. Todd Rogers and Jessica Lasky-Fink offer the most valuable practical writing advice today. Building on their own research in behavioral science, they outline cognitive facts about how people actually read and distill them into six principles that will transform the power of your writing: Less is moreMake reading easyDesign for easy navigationUse enough formatting, but no moreTell readers why they should careMake responding easyIncluding many real-world examples, a checklist and other tools, this guide will make you a more successful and productive communicator. Rogers and Lasky-Fink bring Strunk and White&’s core ideas into the twenty-first century&’s attention marketplace. When the influential guides to writing prose were written, the internet hadn&’t been invented. Now, the average American adult is inundated with digital messages each day. With all this correspondence, capturing a busy reader&’s attention is more challenging than ever. This is how to do it.
Writing for Digital Media
by Brian CarrollWriting for Digital Media teaches students how to write effectively for online audiences--whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments. Fundamentally, this book is about good writing--clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers. For additional resources and exercises, visit the Companion Website for Writing for Digital Media at: www.routledge.com/textbooks/9780415992015.
Writing for Impact: 8 Secrets from Science That Will Fire Up Your Readers’ Brains
by Bill BirchardLearn the keys to energizing your writing, engaging readers, and breaking out with influence.What good will it do to skillfully craft a written argument if you lose your audience? Simple emails, formal reports, blogs, presentations, articles—they need punch to gain influence. Clear structure and logic alone won&’t do. To engage readers, you need to make mentally stimulating choices in language—choices that electrify your readers&’ mental hotspots.Veteran journalist Bill Birchard reveals the secret of making that happen. He blends the findings from a global cadre of psychologists and neuroscientists with lessons from his long, successful career as a professional writer. In Writing for Impact, he details eight potent writing strategies, based on the latest scientific breakthroughs, to give you the power to write faster, win over more people, and earn influence as a thought leader.As a reader, you will:Discover the story of recent scientific research that shows how the right language rewards readers mentally, engaging them with hits of dopamine and more.Learn the eight time-tested writing strategies—strategies you can apply immediately—to become a better, more impactful writer and communicator.Learn three dozen tactics to hook readers with each strategy, tactics proven to work based on how the brain processes language and meaning.Find engaging writing examples to illustrate each strategy and inspire you to write with punch that keeps your audience coming back for more.Master the eight-part strategic framework step by step, giving yourself a methodical means to develop yourself into a writer who communicates like a pro.
Writing for Journalists (Media Skills)
by Tim Holmes Sally Adams Harriett Gilbert Wynford HicksPraise for the first edition: 'There are books that are badly written, books that are well written and books that you wish you'd written. This is one of the latter. Hicks and his co-writers produce a book that is a joy to read and is packed full of helpful advice.' - Chris Frost, Journalist 'You don't have to be a journalist to read this book. Anyone with an interest in improving their writing skills and developing a sense of good style will find it useful Wynford Hicks takes a no-nonsense, sleeves rolled up approach to writing which has no time for preciousness.' - Roy Johnson, Mantex'Writing for Journalists neatly fills a gap in the market for a no-nonsense book for trainees written by trainers who genuinely understand the industry and who have moved with the times.' - Sharon Wheeler, Journalism Studies Writing for Journalists is about the craft of journalistic writing: how to put one word after another so that the reader gets the message - or the joke - goes on reading and comes back for more. It is a practical guide for all those who write for newspapers, periodicals and websites, whether students, trainees or professionals. This revised and updated edition introduces the reader to the essentials of good writing. Based on critical analysis of news stories, features and reviews from daily and weekly papers, consumer magazines, specialist trade journals and a variety of websites, Writing for Journalists includes: advice on how to start writing and how to improve and develop your style how to write a news story which is informative, concise and readable tips on feature writing from researching profiles to writing product round-ups how to structure and write reviews a new chapter on writing online copy.
Writing for Journalists (Media Skills)
by Tim Holmes Adams Sally Harriett Gilbert Wynford Hicks Jane BentleyThe new edition of Writing for Journalists focuses on the key issue for writers working across all forms of media today: how to produce clear, engaging and illuminating copy that will keep the reader hooked from start to finish. Written by skilled specialist contributors and drawing on a broad range of examples to illustrate the best professional practice, this edition includes: chapters on how to write news, features and reviews whatever the format used for delivery expanded chapters on writing for digital publication in both shortform and longform top tips on writing columns and blogs from leading professionals an exploration of the importance of style and its impact on great journalistic writing an extensive glossary of terms used in journalism and suggestions for further reading This is an essential guide to good writing for all practising journalists and students of journalism.
Writing for Journalists (Media Skills)
by Matt Swaine Harriett Gilbert Gavin AllenThoroughly revised and updated, the fourth edition of Writing for Journalists focuses on the craft of journalistic writing, offering invaluable insight on how to hook readers and keep them to the end of your article. The book offers a systematic approach to news and feature writing that starts with the basics and builds to more complex and longer pieces. The authors give the reader the tools they need to deliver engaging and authoritative writing that works across print and digital. Drawing on professional insight from writers across the industry, the book guides readers through the essential elements needed to write powerful and effective news stories, from hard news pieces to features on business, science, travel and entertainment reviews. New to this edition are hands-on writing exercises accompanying each chapter to help reinforce key points; chapters on how to build a professional profile, pitch stories and get commissioned; and a section on online writing, SEO, analytics and writing for social media. This is an essential guide for all journalism students and early-career journalists. It also has much to offer established journalists looking to develop their writing and lead editorial teams.
Writing For The Mass Media (Ninth Edition)
by James G. StovallA clear and effective introduction to media writing Writing for the Mass Media offers clear writing, simple organization, abundant exercises, and precise examples that give students information about media writing and opportunities to develop their skills as professional writers. With a focus on a converged style of media writing, and converting that style into real work, this ninth edition maintains its classic and effective text/workbook format while staying ahead of the curve and preparing students for their future careers. MyCommunicationLab is an integral part of the Stovall program. MediaShare allows students to post speeches and share them with classmates and instructors. Interactive videos provide students with the opportunity to watch and evaluate sample speeches. Online self-assessments and pre- and post-tests help students assess their comfort level with public speaking and their knowledge of the material.
Writing for Publication
by Mary Renck Jalongo Olivia N. SarachoThis book offers systematic instruction and evidence-based guidance to academic authors. It demystifies scholarly writing and helps build both confidence and skill in aspiring and experienced authors. The first part of the book focuses on the author's role, writing's risks and rewards, practical strategies for improving writing, and ethical issues. Part Two focuses on the most common writing tasks: conference proposals, practical articles, research articles, and books. Each chapter is replete with specific examples, templates to generate a first draft, and checklists or rubrics for self-evaluation. The final section of the book counsels graduate students and professors on selecting the most promising projects; generating multiple related, yet distinctive, publications from the same body of work; and using writing as a tool for professional development. Written by a team that represents outstanding teaching, award-winning writing, and extensive editorial experience, the book leads teacher/scholar/authors to replace the old "publish or perish" dictum with a different, growth-seeking orientation: publish and flourish.
Writing For Television, Radio, And New Media
by Robert L. HilliardYou can trust Hilliard's WRITING FOR TELEVISION, RADIO, AND NEW MEDIA to provide you with thorough and up-to-date coverage of the principles, techniques, and approaches of writing for television, radio, and the Internet. You'll learn about writing for a variety of formats, such as commercials, news and sports, documentaries, reality programs, talk shows, interviews, music programs, and drama and sitcoms. The book's comprehensive content, excellent organization, attention to form, and good examples ensure that you will be well trained for a career in the field.
Writing for the Web: Composing, Coding, and Constructing Web Sites
by J. D. ApplenWriting for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences. Key features of the book include: Screenshots of contemporary Web sites that will allow students to understand how writing for and linking to other layers of a Web site should work. Flow charts that describe how Web site architecture and navigation works. Parsing exercises in which students break down information into subsets to demonstrate how Web site architecture can be usable and scalable. Detailed step-by-step descriptions of how to use basic technologies such as file transfer protocols (FTP). Hands-on projects for students to engage in that allow them to connect the various components in the text. A companion website with downloadable code and additional pedagogical features: www.routledge.com/cw/applen ? Writing for the Web prepares students to work in professional roles, as it facilitates understanding of architecture and arrangement of written content of an organization’s texts.
Writing for the Web: Creating Compelling Web Content Using Words, Pictures and Sound
by Lynda FelderWith Writing for the Web, you'll learn everything you need to know to create effective Web content using words, pictures, and sound. Follow along as instructor and writer Lynda Felder combines easy-to-follow guidelines with photographs, lists, and tables to illustrate the key concepts behind writing nonlinear, interactive stories; creating succinct and clear copy; and working compelling images, motion graphics, and sound into your content.
Writing for Their Lives: America’s Pioneering Female Science Journalists
by Marcel Chotkowski LaFolletteA breathtaking history of America&’s trail-blazing female science journalists—and the timely lessons they can teach us about equity, access, collaboration, and persistence.Writing for Their Lives tells the stories of women who pioneered the nascent profession of science journalism from the 1920s through the 1950s. Like the &“hidden figures&” of science, such as Dorothy Vaughan and Katherine Johnson, these women journalists, Marcel Chotkowski LaFollette writes, were also overlooked in traditional histories of science and journalism. But, at a time when science, medicine, and the mass media were expanding dramatically, Emma Reh, Jane Stafford, Marjorie Van de Water, and many others were explaining theories, discoveries, and medical advances to millions of readers via syndicated news stories, weekly columns, weekend features, and books—and they deserve the recognition they have long been denied.Grounded in extensive archival research and enlivened by passages of original correspondence, Writing for Their Lives addresses topics such as censorship, peer review, and news embargoes, while also providing intimate glimpses into the personal lives and adventures of mid-twentieth-century career women. They were single, married, or divorced; mothers with child-care responsibilities; daughters supporting widowed mothers; urban dwellers who lived through, and wrote about, the Great Depression, World War II, and the dawn of the Atomic Age—all the while, daring to challenge the arrogance and misogyny of the male scientific community in pursuit of information that could serve the public.Written at a time when trust in science is at a premium, Writing for Their Lives is an inspiring untold history that underscores just how crucial dedicated, conscientious journalists are to the public understanding and acceptance of scientific guidance and expertise.
Writing Games: Multicultural Case Studies of Academic Literacy Practices in Higher Education
by Christine Pears CasanaveThis book explores how writers from several different cultures learn to write in their academic settings, and how their writing practices interact with and contribute to their evolving identities as students and professionals in academic environments in higher education. Embedded in a theoretical framework of situated practice, the naturalistic case studies and literacy autobiographies include portrayals of undergraduate students and teachers, master's level students, doctoral students, young bilingual faculty, and established scholars, all of whom are struggling to understand their roles in ambiguously defined communities of academic writers. In addition to the notion of situated practice, the other powerful concept used as an interpretive framework is captured by the metaphor of "games"--a metaphor designed to emphasize that the practice of academic writing is shaped but not dictated by rules and conventions; that writing games consist of the practice of playing, not the rules themselves; and that writers have choices about whether and how to play. Focusing on people rather than experiments, numbers, and abstractions, this interdisciplinary work draws on concepts and methods from narrative inquiry, qualitative anthropology and sociology, and case studies of academic literacy in the field of composition and rhetoric. The style of the book is accessible and reader friendly, eschewing highly technical insider language without dismissing complex issues. It has a multicultural focus in the sense that the people portrayed are from a number of different cultures within and outside North America. It is also a multivocal work: the author positions herself as both an insider and outsider and takes on the different voices of each; other voices that appear are those of her case study participants, and published authors and their case study participants. It is the author's hope that readers will find multiple ways to connect their own experiences with those of the writers the book portrays.
Writing Groups Inside and Outside the Classroom (International Writing Centers Association (IWCA) Press Series)
by Beverly J. Moss Nels P. Highberg Melissa NicolasThis unique collection considers the nature of writing groups inside and outside the academic environment. Exploring writing groups as contextual literacy events, editors Beverly J. Moss, Nels P. Highberg, and Melissa Nicolas bring together contributors to document and reflect on the various types of collaborations that occur in writing groups in a wide range of settings, both within and outside the academy. The chapters in this volume respond to a variety of questions about writing groups, including: *What is the impact of gender, race, and socioeconomic class on power dynamics in writing groups? *When is a writing group a community and are all writing groups communities? *How does the local community of a writing group impact the participation of group members in other local or global communities? *How does the local community of a writing group impact the participation of group members in other local or global communities? *What actions contribute to a strong community of writers and what actions contribute to the breakdown of community? *When and for whom are writing groups ineffective? *What is it about belonging to a community of writers that makes writing groups appealing to so many within and beyond the academy?Each chapter highlights how writing groups, whether or not they are labeled as such, function in various spaces and locations, and how collaboration works when writers from a variety of backgrounds with diverse interests come together. Writing Groups Inside and Outside the Classroom illustrates that writing groups outside of the academy are worthy of study and serve as important sites of writing and literacy instruction. Offering significant insights into the roles of writing groups in literacy and writing practice, this volume is appropriate for scholars and teachers of writing, rhetoric, composition, and literacy; for writing center administrators and staff; and for writing group participants.
Writing Hollywood: The Work and Professional Culture of Television Writers
by Patricia F. PhalenWriting Hollywood highlights the writing process in the production of television drama and comedy series in the U.S. The way writers do their jobs is heavily dependent not only on the demands of commercial business, but also on the uncertainties inherent in a writing career in Hollywood. Drawing on literature in the fields of Media Industry Studies and Occupational Culture, Writing Hollywood explains writers’ efforts to control risk and survive in a constantly changing environment. Using data from personal interviews and a six-week participant observation at a prime time drama, Dr. Phalen analyzes the relationships among writers in series television, describes the interactions between writers and studio/network executives, and explains how endogenous and exogenous pressures affect the occupational culture of the television writing profession.
Writing in a Technological World
by Claire LutkewitteWriting in a Technological World explores how to think rhetorically, act multimodally, and be sensitive to diverse audiences while writing in technological contexts such as social media, websites, podcasts, and mobile technologies. Claire Lutkewitte includes a wealth of assignments, activities, and discussion questions to apply theory to practice in the development of writing skills. Featuring real-world examples from professionals who write using a wide range of technologies, each chapter provides practical suggestions for writing for a variety of purposes and a variety of audiences. By looking at technologies of the past to discover how meanings have evolved over time and applying the present technology to current working contexts, readers will be prepared to meet the writing and technological challenges of the future. This is the ideal text for undergraduate and graduate courses in composition, writing with technologies, and professional/business writing. A supplementary guide for instructors is available at www.routledge.com/9781138580985
Writing In Action
by Andrea A. LunsfordAndrea Lunsford’s research treats student writers as writers first—not only in the classroom, but in every aspect of their lives. Her newest handbook features a simple and inviting design that helps students find solutions for every situation as they translate their skills as writers in their day-to-day lives to the conventions of solid academic writing. Featuring the writing process coverage of larger handbooks at a value price, Writing in Action is a supportive reference that emphasizes rhetorical strategies that help students put their ideas into action.
Writing In The Health Professions
by Barbara Heifferon Stuart BrownPractical, applied, and up-to-the-minute, Writing for the Health Professions teaches students, healthcare professionals, and professional writers the essential skills in medical and health communications. Drawing on her extensive experience as a nurse, cardio-pulmonary technician, medical writer, and writing teacher, Barbara Heifferon addresses the communications requirements of the healthcare professions and those who write in these high-tech fields. This comprehensive text covers writing situations and documents common in hospitals, clinics, HMOs, health insurance companies, public health campaigns, and other healthcare environments. Special attention is given to visual and electronic forms of communication, including web sites and multimedia productions.
Writing in the Biological Sciences: A Comprehensive Resource for Scientific Communication
by Angelika HofmannPractical and easy to use, Writing in the Biological Sciences: A Comprehensive Resource for Scientific Communication, Third Edition, presents students with all of the techniques and information they need to communicate their scientific ideas, insights, and discoveries. <p><p>Angelika H. Hofmann introduces students to the underlying principles and guidelines of professional scientific writing and then teaches them how to apply these methods when composing essential forms of scientific writing and communication. Ideal as a free-standing textbook for courses on writing in the biological sciences or as reference guide in laboratories, this indispensable handbook gives students the tools they need to succeed in their undergraduate science careers and beyond.