Browse Results

Showing 26 through 50 of 21,190 results

CGI Manual of Style

by Robert Mcdaniel

Anyone can put a site up on the Web-but what makes people come back again and again? This indispensable reference is your guide to CGI (Common Gateway Interface), the key to tailoring your site to suit your visitors' needs by controlling and analyzing the flow of information on your site. No experience with C or Perl is assumed. Real-world examples are presented in easy-to follow tutorials.

Trust Us, We're Experts

by Sheldon Rampton John Stauber

Fearless investigative journalists Sheldon Rampton and John Stauber ( Toxic Sludge Is Good for You! and Mad Cow U.S.A.) are back with a gripping expos of the public relations industry and the scientists who back their business-funded, anti-consumer-safety agendas. There are two kinds of "experts" in question--the PR spin doctors behind the scenes and the "independent" experts paraded before the public, scientists who have been hand-selected, cultivated, and paid handsomely to promote the views of corporations involved in controversial actions. Lively writing on controversial topics such as dioxin, bovine growth hormone, and genetically modified food makes this a real page-turner, shocking in its portrayal of the real and potential dangers in each of these technological innovations and of the "media pseudo-environment" created to obfuscate the risks. By financing and publicizing views that support the goals of corporate sponsors, PR campaigns have, over the course of the century, managed to suppress the dangers of lead poisoning for decades, silence the scientist who discovered that rats fed on genetically modified corn had significant organ abnormalities, squelch television and newspaper stories about the risks of bovine growth hormone, and place enough confusion and doubt in the public's mind about global warming to suppress any mobilization for action. Rampton and Stauber introduce the movers and shakers of the PR industry, from the "risk communicators" (whose job is to downplay all risks) and "outrage managers" (with their four strategies--deflect, defer, dismiss, or defeat) to those who specialize in "public policy intelligence" (spying on opponents). Evidently, these elaborate PR campaigns are created for our own good. According to public relations philosophers, the public reacts emotionally to topics related to health and safety and is incapable of holding rational discourse. Needless to say, Rampton and Stauber find these views rather antidemocratic and intend to pull back the curtain to reveal the real wizard in Oz. This is one wake-up call that's hard to resist.

Mr Honey's Beginner Dictionary (English-German)

by Winfried Honig

This is a work in progress dictionary of phrases commonly used. This book contains English and equivalent German phrases. We are releasing two versions of this book, sorted for the English reader and sorted for the German reader.

Mr Honey's Beginner Dictionary (German-English)

by Winfried Honig

This is a work in progress dictionary of phrases commonly used. This book contains English and equivalent German phrases. We are releasing two versions of this book, sorted for the English reader and sorted for the German reader.

Mr Honey's Correspondence Dictionary (German-English)

by Winfried Honig

This is a work in progress dictionary of phrases commonly used. This book contains English and equivalent German phrases. We are releasing two versions of this book, sorted for the English reader and sorted for the German reader.

Mr Honey's First Banking Dictionary (English-German)

by Winfried Honig

This is a work in progress dictionary of phrases commonly used. This book contains English and equivalent German phrases. We are releasing two versions of this book, sorted for the English reader and sorted for the German reader.

Mr Honey's First Touristic Dictionary (German-English)

by Winfried Honig

German-English dictionary for tourists

Mr Honey's Insurance Dictionary (English-German)

by Winfried Honig

English-German insurance dictionary

Rebert's Rules of Ordure

by J. L. McClellan

A guidebook to the social and political language of our times. The author of this book donated a digital copy to Bookshare.org. Join us in thanking J. L. McClellan for providing his accessible digital book to this community.

Guide to Life and Literature of the Southwest

by Frank Dobie

A compilation of South-Western literature.

According To Hoyle

by Richard L. Frey

OFFICIAL RULES OF MORE THAN 200 POPULAR GAMES OF SKILL AND CHANCE WITH EXPERT ADVICE ON WINNING PLAY

Dictionary of Statistics & Methodology: A Nontechnical Guide for the Social Sciences

by W. Paul Vogt

This reference provides definitions of commonly used statistical terms in easily-understood language.

Writing with Style: Conversations on the Art of Writing (2nd Edition)

by John R. Trimble

The author discusses writing and its techniques with quotations and examples.

Let a Simile Be Your Umbrella

by William Safire

Collection of On Language columns from the New York Times Sunday magazine. Safire's observations on language usage are always useful and sometimes amusing.

The Nobel Peace Prize and the Laureates: An Illustrated Biographical History, 1901-1987

by Irwin Abrams

History of the Nobel Peace Prize itself as well as those who have won it through 1987.

Et Cetera, Et Cetera: Notes of a Word-Watcher

by Lewis Thomas

A philologist's gold mine! Thomas recounts the history of the usage of words as well as the etymology of English words. The Latin, Greek and Sanskrit roots are accurate. (Note to parents: this book does cover some words which you might not want your youth to read without your supervision.) Index of English words (back of book) provides a fine resource for students. A funny, informative and creative look at words. A fascinating read.

Outlook 2000 in a Nutshell

by Bo Leuf Tom Syroid

Outlook 2000 in a Nutshellfills the need for an up-to-date and comprehensive reference book for sophisticated users who want to get all they can out of this powerful and versatile program.

Securing Your Organization's Future: A Complete Guide to Fundraising Strategies

by Michael Seltzer

A step-by-step approach to creating and sustaining a network of funding sources through a discussion of: Major organizational tasks to address before applying for funding How to determine the best mix of funding resources for the long term The use of special events, direct mail, the telephone, planned giving, the Internet, and earned and venture income to obtain support from individual donors How to secure funding support from institutional sources such as foundations, corporations and businesses, government, religious institutions, and others A blueprint for designing and implementing fundraising strategies How to capitalize on the uniqueness of your organization to secure funding

The Flag We Love

by Pam Muñoz Ryan

The Old Glory, symbol of our country, the United States, has a glorious and interesting past. Come and explore some very interesting facts about the flag, why it is the colors it is, and who made the first one. Filled with interesting facts about our national flag. Great for the fourth of July. Great for all ages.

The Beginner's Guide to Interpreting Ethnic DNA Origins for Family History: How Ashkenazi, Sephardi, Mizrahi & Europeans are Related to Everyone Else

by Anne Hart

Are you Curious About Your Ethnic Family Origins from Last Century Back 10,000 Years? Genealogists are now using molecular genealogy-comparing and matching people by matrilineal DNA lineages-- mtDNA or patrilineal Y-chromosome ancestry and/or racial percentages tests. Here's how to trace your DNA test results for family history, oral history, ancestry, molecular genealogy, and more. How to find your DNA matches in online DNA databases.

Evaluating Scientific Research

by Fred Leavitt

This book uses a non-technical vocabulary to explain the research process and discuss many controversial issues. It emphasizes creative and critical thinking, challenging many traditional ways of doing research and covering six major problem areas-limitaions of science, preparing for research, measurement, research designs, data analysis, and philosophical issues. -from the publisher

Refine Search

Showing 26 through 50 of 21,190 results