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Zotz!

by Walter Karig

Decades before the plethora of satires of superheroes of the 2000s, there was Zotz!

The 10 Cent Chocolate Tub

by Mike Mcgann

10 Cent Chocolate Tub will take you back to the 1950's and 1960s when life was uncomplicated. There were three channels to watch on a black and white television set showing Sid Caesar, Bishop Fulton J. Sheen, Howdy Doody, Milton Berle, fifteen minutes of Nat King Cole, The Lone Ranger and The Toast of The Town. Radio stations were AM only and played Elvis Presley, Doo-Wop music, Frank Sinatra, Doris Day, Patti Page, Chubby Checker and The Four Seasons, long before The Beatles came to America. The small things in life were exciting to a city boy who grew up to be a broadcaster, a Vietnam veteran, a minor performer and a dad! Everyone has family stories, crazy relatives, funny incidents, memories of how good things were back then and dreams of how they should be. The 10 Cent Chocolate Tub gets it's name from a huge chocolate ice cream cone sold by Bard's Dairy in the 1950s in Pittsburgh at a time when a young boy, who wore rummage sale clothes and ate surplus cheese, was only allowed a nickel vanilla ice cream now and then. This is about the quest for life's finer things like ice cream anytime you want it, playing the radio loudly, crying at a sad movie, falling in love, heartbreaks, kissing your children goodnight and loving every minute of it.

The Tastemaker: Carl Van Vechten and the Birth of Modern America

by Edward White

A revealing biography of the influential and controversial cultural titan who embodied an era The Tastemaker explores the many lives of Carl Van Vechten, the most influential cultural impresario of the early twentieth century: a patron and dealmaker of the Harlem Renaissance, a photographer who captured the era's icons, and a novelist who created some of the Jazz Age's most salacious stories. A close confidant of Langston Hughes, Gertrude Stein, George Gershwin, F. Scott Fitzgerald, and the Knopfs, Van Vechten frolicked in the 1920s Manhattan demimonde, finding himself in Harlem's jazz clubs, Hell's Kitchen's speakeasies, and Greenwich Village's underground gay scene. New York City was a hotbed of vice as well as creativity, and Van Vechten was at the center of it all. Edward White's biography--the first comprehensive biography of Carl Van Vechten in nearly half a century, and the first to fully explore Van Vechten's tangled relationship to race and sexuality--depicts a controversial figure who defined an age. Embodying many of the contradictions of modern America, Van Vechten was a devoted husband with a coterie of boys by his side, a supporter of difficult art who also loved lowbrow entertainment, and a promoter of the Harlem Renaissance whose bestselling novel--and especially its title--infuriated many of the same African-American artists he championed. Van Vechten's defense of what many Americans considered bad taste--modernist literature, African-American culture, and sexual self-expression--created a popular appetite for these quintessential elements of American art. The Tastemaker encompasses its subject's private fears and longings, as well as Manhattan's raucous, taboo-busting social scene of which he was such a central part. It is a remarkable portrait of a man whose brave journeys across boundaries of race, sexuality, and taste helped make America fully modern.

Using Diaries for Social Research

by Andrew M Alaszewski

`The book has no competitor; it summarises the development of the method, follows through all stages of research from accessing subjects through design to analysing diary information as data, and considers how the method can best be exploited and used. No other book comes remotely near doing this. I for one shall be using it gratefully as the single best text for diary research' - Professor Anthony P Macmillan Coxon, Honorary Professorial Fellow, University of Edinburgh In this accessible and lucid introductory text, Andy Alaszewski considers the analysis of diaries as a distinctive research technique in its own right. Nothing has previously covered this area in single-volume format, but the timely emergence of Using Diaries for Social Research recognizes the increased interest in and relevance of diary methodology within social research teaching. Effectively combining theory, history and methodology, Alaszewski begins by discussing how diary keeping has developed; outlining the key features of the medium and examining the ways in which diaries have been and can be used for social research. He describes how suitable diaries and diarists can be identified by the researcher and, once found, how these diaries can be structured to generate research material. Finally, the researcher is taken through the analysis stage; examining statistical techniques, content-analysis and structure-analysis as effective methods of investigating diary texts. This introductory student guide is an essential text for anyone involved in the area of social or historical research and for those working in the narrative tradition.

Understanding Working Memory

by Tracy Packiam Alloway Ross G Alloway

Working memory is how your brain stores information for a short period of time and how much you can fit on this 'post-it note' hugely influences how well you do at school and beyond. Understanding working memory means you will be able to better support children's learning and concentration. This can be particularly useful to children with conditions such as dyslexia, ADHD and autistic spectrum disorders, where poor working memory is thought to be an underlying factor. New to this edition are: · A new chapter on emotional difficulties and working memory · A clear chapter structure which looks at the what, where, why and how for every difficulty. · More information on how to work with younger children This book will make sure you are able to spot problems early, work with children to improve their working memory and ensure they reach their full potential. Tracy Packiam Alloway is an award-winning psychologist based at the University of North Florida Ross Alloway is the CEO of Memosyne Ltd, a company that brings cutting-edge scientific research to parents.

Understanding the Media

by Eoin Devereux

'The second edition of Understanding the Media updates what has been recognised as a successful introduction to the study of the mass media.... The author furnishes examples from all around the world, underpinning the emphasis the book places on the concept of globalisation in understanding the modern media. The readings and questions force students to reflect critically on issues and encourage them to explore their own media-consumption habits.... The chapters are well organised and user friendly, with the chapter on globalisation highly recommended. Introductions to media globalisation often fail to provide a succinct and clear overview for first-year students - this chapter cracks the problem with a pithy description of the basic concepts and debates, interlaced with illuminating case studies and illustrative examples... The strength of Eoin Devereux's text is that the examples are familiar and relevant to present-day students and his style does not patronise or talk down to them.... Clearly written, comprehensive, well organised and up to date... This is an excellent introductory text for media studies students' - Times Higher Education Praise for the first edition: `An interesting book to read, written in a simple and transparent style and interlaced with topical, up-to-date examples of media events' - Journal of Educational Media 'This is...a well-organized, well-informed, student-friendly textbook, ideal for first-year undergraduates as a kicking-off point into the field of media and communications research. It deserves to be widely taken up' - European Journal of Communication Understanding the Media introduces key theoretical issues in media analysis and encourages students to use case studies to examine their own personal media use and exposure. Devereux applies a model of media analysis that gives equal weight to the production, content and reception of media texts. A particular emphasis is placed on understanding the mass media in a social context, and readers are invited to engage with a variety of questions about the increasingly complex mediascape in which we live our everyday lives. Now thoroughly revised and expanded this Second Edition: " Includes an additional chapter which draws together the book's key themes " Contains new and revised case studies with expanded discussions on media audiences and fandom and 'blogging' " New and revised extracted readings in every chapter " In addition, the book is now accompanied by an ancillary website with resources for students as well as slides for tutorials/lectures. Each chapter contains concise summaries, exercises, extracts from experts in the field, model exam and essay questions, as well as directions for further reading and research. This practical dimension to Understanding the Media will ensure that the book appeals to both teachers and students of the media in the 21st Century.

Understanding Social Statistics

by Nigel Gilbert Jane L. Fielding

`This book is highly recommended for libraries and departments to adopt. If I had to teach a statistics class for sociology students this would be a book I would surely choose. The book achieves two very important goals: it teaches students a software package and trains them in the statistical analysis of sociological data' - Journal of Applied Statistics This fully revised, expanded and updated Second Edition of the best-selling textbook by Jane Fielding and Nigel Gilbert provides a comprehensive yet accessible guide to quantitative data analysis. Designed to help take the fear out of the use of numbers in social research, this textbook introduces students to statistics as a powerful means of revealing patterns in human behaviour. The textbook covers everything typically included in an introductory course on social statistics for students in the social sciences and the authors have taken the opportunity of this Second Edition to bring the data sources as current as possible. The book is full of up-to-date examples and useful and clear illustrations using the latest SPSS software. While maintaining the student-friendly elements of the first, such as chapter summaries, exercises at the end of each chapter, and a glossary of key terms, new features to this edition include: - Updated examples and references SPSS coverage and screen-shots now incorporate the current version 14.0 and are used to demonstrate the latest social statistics datasets; - Additions to content include a brand new section on developing a coding frame and an additional discussion of weighting counts as a means of analyzing published statistics; - Enhanced design aids navigation which is further simplified by the addition of core objectives for each chapter and bullet-pointed chapter summaries; - The updated Website at http:/www.soc.surrey.ac.uk/uss/index.html reflects changes made to the text and provides updated datasets; A valuable and practical guide for students dealing with the large amounts of data that are typically collected in social surveys, the Second Edition of Understanding Social Statistics is an essential textbook for courses on statistics and quantitative research across the social sciences.

Understanding Representation

by Jenn Webb

"This is an extraordinarily lucid book. I am not sure that there is anyone who can do this sort of thing better than Jen Webb. It is a gift to students; extremely accessible yet complex and sophisticated in its treatment of theories and concepts of representation." - Jim McGuigan, Loughborough University Understanding Representation offers a contemporary, coherent and genuinely interdisciplinary introduction to the concept of representation. Drawing together the full range of ideas, practices, techniques and disciplines associated with the subject, this book locates them in a historical context, presents them in a readable fashion, and shows their relevance to everyday life in an engaging and accessible manner. Readers will be shown how to develop a sophisticated attitude to meaning, and understand the relationship to truth and identity that is brought into focus by communicative practices. With chapters on linguistic and political representation, art and media, and philosophical and cognitive approaches, this book: Guides readers through complex theoretical terrain with a highly readable and refreshing writing style. Explains the techniques and perspectives offered by semiotics, discourse analysis, poetics, politics, narratology, visual culture, cognitive theory, performance theory and theories of embodied subjectivity. Covers the new ideas and practices that have emerged since the work of Barthes, Eco and Foucault - especially communication and meaning-making in the digital environment, and the new paradigms of understanding associated with cognitive theories of identity and language. Teaches readers how to interpret and interrogate the world of signs in which they live. Understanding Representation provides students across the social sciences and humanities with an invaluable introduction to what is meant by 'representation'.

Understanding Reading Development

by Colin Harrison

This book focuses on how to understand reading processes and what it means to develop reading comprehension. With a wide-ranging theoretical basis, the author makes new connections between work in critical theory, cognitive psychology and literacy. Key features include: } how and why we read } evaluating response to reading } a whole-school approach to developing reading. This book is highly recommended to teachers, literacy coordinators and students and lecturers of masters and doctoral programmes with a reading or literacy focus.

Understanding Public Management

by Kjell A Eliassen Nick Sitter

'A broad-ranging and highly intelligent account of key recent developments internationally which skillfully updates the public management and governance literatures' - Ewan Ferlie, Royal Holloway 'Public management has been radically changed and reformed... this book gives students a fine introduction to these changes and to the theories dealing with them' - Jørgen Grønnegaard Christensen, University of Aarhus An introduction and guide to the dramatic changes that have occurred in the provision of public services over the last two decades, this book combines theoretical perspectives with a range of case studies from Europe, North America and further afield to explain why, how and with what success liberal democracies have reformed the service role of the state. The book pays close attention to four major dimensions of this transition: " External challenges and opportunties: globalisation and EU integration " Reducing the role of the state: Liberalisation, privatisation, regulation and competition policy " Improving the role of the state: New Public Management, e-Government and beyond " Managing the New Public Sector: organisations, strategy and leadership This text is designed for undergraduate courses in public governance, but it also addresses the core components of MPA programmes - the parameters, tools, principles and theories of public sector reform.

Understanding Media Cultures

by Nicholas Stevenson

Praise for the First Edition: `I can't think of a book in media studies that handles so well the diversity of perspectives and issues that Stevenson addresses. Whether reconstructing Marxism or deconstructing postmodernism, tackling the pleasures of soap opera or the repetitive structures of daily news presentation, Stevenson is always clear and insightful' - Sociology The Second Edition of this book provides a comprehensive overview of the ways in which social theory has attempted to theorize the importance of the media in contemporary society. Now fully revised to take account of the recent theoretical developments associated with `new media' and `information society', as well as the audience and the public sphere, Understanding Media Cultures: - Critically examines the key social theories of mass communication - Highlights the work of individual theorists including Fiske, Williams, Hall, Habermas, Jameson, McLuhan and Baudrillard. - Covers the important traditions of media analysis from feminism, cultural studies and audience research. - Now includes a discussion of recent perspectives developed by Castells, Haraway, Virilio and Schiller. - Provides a glossary of key terms in media and social theory. Retaining all the strengths of the previous edition, Understanding Media Cultures offers a comprehensive and up-to-date overview of the field. It will be essential reading for students of social theory, media and cultural studies.

Understanding Journalism

by Lynette Sheridan Burns

The new era of Google, Twitter and Facebook has fundamentally shifted the journalist's relationship with the audience. To navigate these new realities, it is imperative for journalism students to master skills in cross-platform writing, and understand the implications on their communication decisions. This second edition of Understanding Journalism tackles these changes head-on. It integrates media and cultural theory with the step-by-step development of writing skills to give students the techniques and the savvy they need to succeed. Bigger and better, this new edition includes: A new chapter on who journalists are in the social media age Reorganization of journalism skills chapters to bring writing and editing to the fore Full coverage and examples on Twitter, social media, SMS formats In-depth exploration of the ethical issues raised by new media platforms All new exercises, case scenarios and further readings It is the essential guide for all students of journalism.

Understanding Criminal Justice

by Kristin Natalier Philip D Smith

'This book traverses an impressive array of topics and problems central to law and criminal justice. Its accessibility, contemporary themes and sensitivity to issues of inequality make it a perfect text for students and teachers of sociology, law, criminology, legal studies and other related areas. It is rare to find a book that takes the sociological imagination so successfully into fields that are often viewed as the domain for legal professionals only. The well-chosen examples also make it a valuable resource for scholars with experiences of different justice systems' - Sharyn L Roach Anleu, Flinders University `Smith and Natalier have produced an accessible, wide-ranging and lucid text which sets the major questions of criminal justice within the broad framework of classical and contemporary sociological theory. It represents a significant step forward among teaching texts in the field, synthesising some difficult material without over-simplifying it, and providing a broad-overview without losing sight of the texture of discreet issues' - Professor Nicola Lacey, London School of Economics Is there really an intrinsic link between the law and our criminal justice system? What exactly is it and can an understanding of wider sociological issues tell us anything about this relationship? Understanding Criminal Justice addresses the fundamental relationship between law and the criminal justice system, and the ways in which both are intimately connected with wider social forces. The book provides an essential introduction coverering classic themes, debates and literatures to ground the student before moving on to contemporary themes such as globalisation, internet regulation and the media. The subject matter is contextualised within the wider social framework by calling into play the historical, political, community and cultural inputs that impact upon concrete policies and practice. The authors integrate theory with data and examples from the UK, USA and Australia. Through the inclusion of the following pedagogical devices, the student is encouraged to more fully and independently develop their understanding of key questions and issues: " review questions and exercises " further reading lists " suggested internet sites " highlighted key terms " bullets to summarise key points " boxed sections on themes, definitions and case studies This comprehensive overview is ideal for 1st and 2nd year undergraduates in Criminology, Criminal Justice Studies, Law, Legal Studies, Sociology, Social Work and Policing. Having used this text the reader will come to appreciate the myriad paths through which law and the criminal justice system play a vital, if contested, role in our society.

Understanding Children's Social Care

by Nigel Parton Nick P Frost

"These two authors are always worth reading for their breadth and originality. Their new book offers a timely and stimulating analysis of modern children's services" David Berridge, Professor of Child and Family Welfare, University of Bristol "Clear yet thorough; practical yet politically insightful; complicated yet coherent ... this book will appeal to those who want to get an overview of the territory, but also to those who wish to drill down deeper and understand the theoretical underpinning of government policies" Martin C Calder, Honorary Research Fellow, Sheffield Hallam Univeristy This is the first book to provide a comprehensive overview and critical analysis of children's social care in England following the introduction of Every Child Matters and the 2007 Children's Plan. Up-to-date and accessible, the book examines the key issues surrounding child care policy, politics and legislation, and the implications they have for practice. The book is organised into three sections: - From Children's Departments to Departments of Children's Services analyses the historical and political changes in the children's service since 1948. - Different Service Areas provides a critical review of the main service areas, including safeguarding and child protection. - Current Issues and Future Prospects considers the main challenges and future prospects for children's social care. Essential reading for those studying child social care on programmes in social work, childhood studies and social policy, the book will also interest postgraduates and practitioners in child care.

Understanding Children as Consumers

by Dr David W Marshall

What drives children as consumers? How do advertising campaigns and branding effect children and young people? How do children themselves understand and evaluate these influences? Whether fashion, toys, food, branding, money - from TV adverts and the supermarket aisle, to the internet and peer trends, there is a growing presence of marketing forces directed at and influencing children and young people. How should these forces be understood, and what means of research or dialogue is required to assess them? With critical insight, the contributors to this collection, take up the evaluation of the child as an active consumer, and offer a valuable rethinking of the discussions and literature on the subject. Features: * 14 original chapters from leading researchers in the field * Each chapter contains vignettes or case examples to reinforce learning * Contains consideration of future research directions in each of the topics that the chapters cover. This book will be relevant reading for postgraduates and advanced undergraduates with an interest in children as consumers, consumer behaviour and on marketing courses in general as well as for researchers working in this field.

Understanding Career Counselling

by Jenny Kidd

`[This] is an exciting book, written in clear, accessible style. It's an informative guide for anyone wishing to explore career counselling as a topic and process' - Professional Manager 'This is an excellent book - practical yet scholarly. It is a must-read for anyone who wants to understand how to facilitate the career development of other people in formal or informal settings' - John Arnold, Professor of Organisational Behaviour, Loughborough University 'At a time when the career counselling profession has been under some pressure in the UK, it is good to have an up-to-date text which cogently outlines the strong base of theory, research and practice upon which this professional activity is built. Jenny Kidd's lucid text will provide an invaluable resource for new entrants to career counselling and related fields, as well as for established practitioners' - Professor Tony Watts, Senior Fellow and Life President, National Institute for Careers Education and Counselling, Cambridge Understanding Career Counselling explores the theory, research and practice of career counselling from a British perspective and brings them together in one concise volume. The book addresses exactly what is meant by the term 'career' in the 21st century and the implications this has for those working with clients at different stages of their career. This book is unique in that it clearly relates career theories to career counselling, which is often an unclear area for trainees. Divided into two clear parts, the first provides a comprehensive account of theories of career development and career counselling and their implications for practice. Taking a critical approach, it also shows how research informs our understanding of the field. In the second part, career counselling skills, tools and techniques are described, including the use of assessment tools and the internet. The book also covers ethical issues and evaluation. Understanding Career Counselling is invaluable for students undergoing training in career guidance, career counselling, outplacement counselling or career coaching, but it will also be a use to students on occupational psychology and human resource management courses. In addition, experienced career practitioners wishing to find out more about recent developments within their profession. Jennifer Kidd is a Reader in Organizational Psychology and Course Director of the MSc Career Management and Counselling programme at Birkbeck, University of London

Understanding and Using Scientific Evidence

by Richard Gott Sandra Duggan

The basic understanding which underlies scientific evidence - ideas such as the structure of experiments, causality, repeatability, validity and reliability- is not straightforward. But these ideas are needed to judge evidence in school science, in physics or chemistry or biology or psychology, in undergraduate science, and in understanding everyday issues to do with science. It is essential to be able to be critical of scientific evidence. The authors clearly set out the principles of investigation so that the reader will be confident in questioning the experts, making an informed choice or arriving at in informed opinion. The book is intended for a wide range of readers including those who want to: } collect their own evidence } be able to question and judge a wide range of science-based issues that we come across in the press or other media in everyday life } teach others how to understand evidence. This book has been developed from the authors' work with first year undergraduates in a combined science course and in primary teacher training for science specialists. It is suitable for students training as primary science specialists, and also for 'A' level and first-year undergraduates in science and science-related subjects.

Understanding and Supporting Children with ADHD

by Lesley A Hughes Paul W Cooper

'This book provides a succinct overview of issues relevant to understanding and supporting pupils with ADHD. It is well written and includes authentic case studies... The real strength of the book is in its careful consideration of how collaborative working can enable youngsters with an ADHD diagnosis to get the best out of their education. Ideas outlined are practical but are also based on careful thinking about effective models and approaches to intervention... an excellent starting point for anyone embarking on research related to educational provision for pupils with ADHD' - SENCO Update 'In many ways this publication reads like a toolkit, and as such offers a range of practices that may be considered in order to improve outcomes for all. A readable and supportive book' - SNIP Children with Attention Deficit Hyperactivity Disorder (ADHD) can be hard to include in a mainstream classroom, and managing their behaviour is often a challenge. Drawing directly from real classroom experience, this book shows how to use effective management strategies to improve behaviour in the classroom and at home. This interdisciplinary approach will provide teachers with: " strategies to deal with disruptive behaviours " ways to channel children's positive characteristics " advice on how teachers can support and guide parents " behaviour management techniques to promote positive behaviour " advice on collaborative working, and how teachers can build partnerships with other professionals.

Tourism and Tourism Spaces

by Gareth Shaw Allan M Williams

This is a critical introduction to the relations between tourism, tourists, and tourism spaces. It fuses economic and cultural perspectives to explain how tourism is dependent on place and space, while at the same time as defining those places and spaces. Examining different levels of scale - from local to global - Tourism and Tourism Spaces is informed by the discussion of three key processes: - production and consumption of tourist spaces - consumption and commodification of tourist experiences - construction and reconstruction of tourist spaces Each chapter engages with different theoretical perspectives; is illustrated with comparative examples and case studies; uses tables, boxes and figures throughout; and concludes with a summary. An integrated and systematic review of a range of theoretical positions - that integrates economic and cultural - Tourism and Tourism Spaces will be a key resource for students of geography, sociology, management studies, hospitality studies, and leisure studies.

Therapy with Dreams and Nightmares

by Robyn Sewell Delia Joyce Cushway

'Delia Cushway's wealth of experience makes this new edition an essential read for all aspiring counsellors, psychologists and psychotherapists as well as for more experienced practitioners seeking to enhance their practice' - Prof Sue Wheeler, Director of Doctoral Programme, Institute of Lifelong Learning 'I found the book fascinating, illuminating not only my client's material but also my own night-life. The book's strength lies in integrating perspectives from many different psychotherapeutic disciplines, from psychoanalytic to cognitive' - Diana Sanders, Counselling Psychologist and Cognitive Psychotherapist This practical book shows how dreamwork can be a fruitful therapeutic tool for all therapists and practitioners in the helping professions. Emphasising that dreams are a powerful means of accessing an individual's emotions, creativity and wisdom, Delia Cushway has updated the first edition to include: - Skills for working with trauma and survivors of sexual abuse - Cross-cultural, spiritual and religious approaches to dreamwork - Up-to-date research and theory on using Cognitive, Objectivist and Constructivist models and methods - The importance of reflective practice - Scientific functions and meanings of dreams and their role in information processing and memory consolidation. Steeped in practical hints and tips, vivid case examples and methods of interpreting dream language, this highly accessible guide is an invaluable resource for therapists. Delia Cushway is Emeritus Professor of Clinical Psychology at Coventry University and a practising Registered Clinical Psychologist. Robyn Sewell is a Chartered Psychologist and Group Psychotherapist, now fully retired.

Therapists in Court

by Tim Bond Amanpreet Sandhu

Therapists in Court is the first in a series of handbooks providing legal guidance for practitioners from all the talking therapies, including counseling, psychotherapy and psychology. It is written for practitioners who come into contact with the legal system through their work. Providing practical guidance backed up with illuminating examples, the book is an invaluable source of information in situations such as responding to a solicitor's letter, supporting a witness in their preparation to appear in court, and being called as a witness.

Swift For Dummies

by Jesse Feiler

Get up and running with Swift--swiftly Brimming with expert advice and easy-to-follow instructions, Swift For Dummies shows new and existing programmers how to quickly port existing Objective-C applications into Swift and get into the swing of the new language like a pro. Designed from the ground up to be a simpler programming language, it's never been easier to get started creating apps for the iPhone or iPad, or applications for Mac OS X. Inside the book, you'll find out how to set up Xcode for a new Swift application, use operators, objects, and data types, and control program flow with conditional statements. You'll also get the scoop on creating new functions, statements, and declarations, learn useful patterns in an object-oriented environment, and take advantage of frameworks to speed your coding along. Plus, you'll find out how Swift does away with pointer variables and how to reference and dereference variables instead. Set up a playground development environment for Mac, iPhone, iPad, and wearable computers Move an existing Objective-C program to Swift Take advantage of framework components and subcomponents Create an app that uses location, mapping, and social media Whether you're an existing Objective-C programmer looking to port your code to Swift or you've never programmed for Apple in the past, this fun and friendly guide gets you up to speed swiftly.

Android App Development For Dummies

by Michael Burton

The updated edition of the bestselling guide to Android app development If you have ambitions to build an Android app, this hands-on guide gives you everything you need to dig into the development process and turn your great idea into a reality! In this new edition of Android App Development For Dummies, you'll find easy-to-follow access to the latest programming techniques that take advantage of the new features of the Android operating system. Plus, two programs are provided: a simple program to get you started and an intermediate program that uses more advanced aspects of the Android platform. Android mobile devices currently account for nearly 80% of mobile phone market share worldwide, making it the best platform to reach the widest possible audience. With the help of this friendly guide, developers of all stripes will quickly find out how to install the tools they need, design a good user interface, grasp the design differences between phone and tablet applications, handle user input, avoid common pitfalls, and turn a "meh" app into one that garners applause. Create seriously cool apps for the latest Android smartphones and tablets Adapt your existing apps for use on an Android device Start working with programs and tools to create Android apps Publish your apps to the Google Play Store Whether you're a new or veteran programmer, Android App Development For Dummies will have you up and running with the ins and outs of the Android platform in no time.

Mechanical Engineers' Handbook, Energy and Power

by Myer Kutz

The engineer's ready reference for mechanical power and heat Mechanical Engineer's Handbook provides the most comprehensive coverage of the entire discipline, with a focus on explanation and analysis. Packaged as a modular approach, these books are designed to be used either individually or as a set, providing engineers with a thorough, detailed, ready reference on topics that may fall outside their scope of expertise. Each book provides discussion and examples as opposed to straight data and calculations, giving readers the immediate background they need while pointing them toward more in-depth information as necessary. Volume 4: Energy and Power covers the essentials of fluids, thermodynamics, entropy, and heat, with chapters dedicated to individual applications such as air heating, cryogenic engineering, indoor environmental control, and more. Readers will find detailed guidance toward fuel sources and their technologies, as well as a general overview of the mechanics of combustion. No single engineer can be a specialist in all areas that they are called on to work in the diverse industries and job functions they occupy. This book gives them a resource for finding the information they need, with a focus on topics related to the productions, transmission, and use of mechanical power and heat. Understand the nature of energy and its proper measurement and analysis Learn how the mechanics of energy apply to furnaces, refrigeration, thermal systems, and more Examine the and pros and cons of petroleum, coal, biofuel, solar, wind, and geothermal power Review the mechanical parts that generate, transmit, and store different types of power, and the applicable guidelines Engineers must frequently refer to data tables, standards, and other list-type references, but this book is different; instead of just providing the answer, it explains why the answer is what it is. Engineers will appreciate this approach, and come to find Volume 4: Energy and Power an invaluable reference.

Mechanical Engineers' Handbook, Manufacturing and Management

by Myer Kutz

Full coverage of manufacturing and management in mechanical engineering Mechanical Engineers' Handbook, Fourth Edition provides a quick guide to specialized areas that engineers may encounter in their work, providing access to the basics of each and pointing toward trusted resources for further reading, if needed. The book's accessible information offers discussions, examples, and analyses of the topics covered, rather than the straight data, formulas, and calculations found in other handbooks. No single engineer can be a specialist in all areas that they are called upon to work in. It's a discipline that covers a broad range of topics that are used as the building blocks for specialized areas, including aerospace, chemical, materials, nuclear, electrical, and general engineering. This third volume of Mechanical Engineers' Handbook covers Manufacturing & Management, and provides accessible and in-depth access to the topics encountered regularly in the discipline: environmentally benign manufacturing, production planning, production processes and equipment, manufacturing systems evaluation, coatings and surface engineering, physical vapor deposition, mechanical fasteners, seal technology, statistical quality control, nondestructive inspection, intelligent control of material handling systems, and much more. Presents the most comprehensive coverage of the entire discipline of Mechanical Engineering Focuses on the explanation and analysis of the concepts presented as opposed to a straight listing of formulas and data found in other handbooks Offers the option of being purchased as a four-book set or as single books Comes in a subscription format through the Wiley Online Library and in electronic and other custom formats Engineers at all levels of industry, government, or private consulting practice will find Mechanical Engineers' Handbook, Volume 3 an "off-the-shelf" reference they'll turn to again and again.

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