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Million Dollar Maverick: Forge Your Own Path to Think Differently, Act Decisively, and Succeed Quicklyby Alan Weiss
When it comes to how to succeed as an entrepreneur, we are besotted with advice. According to bestselling author Alan Weiss, success is a combination of opportunism, very disciplined work, luck, timing, and ignoring most advice. In other words, it means striking out on your own, original path to success. In Million Dollar Maverick, he explains that entrepreneurs don't take advice, they create value and then monetize it. They do what they love and are great at and find a way to sell it to people. They do not--contrary to "conventional wisdom"--chase money. They attract money. And most of all they think differently, act decisively--and, if talent and timing are with them, succeed quickly. Drawing on over thirty years of experience as a consultant, speaker, and global expert, Weiss shares his story and "Million Dollar Tips," not found in any of his other books, to help entrepreneurs gain influence, build confidence, and develop the critical thinking skills they need to discover the inside track to rapid success.
In the last ten years the number of nonprofits and social sector organizations has grown by almost 25 percent, while charitable giving declined 30 percent over the same period. As a result, many organizations are chasing grants, tweaking and adding to their core activities to match what they think funders are looking for. Almost half of nonprofits surveyed nationally in 2014 said they added additional programs in the last year. The result is colloquially known as "mission creep"--organizations trying to be everything to everyone. Yet research suggests that the more goals individuals or organizations pursue, the less likely they are to achieve them, leaving these organizations often overwhelmed, underfunded, and unfulfilled. Mission Control: How Nonprofits and Governments Can Focus, Achieve More, and Change the World is designed to restore focus and gain "mission control" to identify the things they should and should not do to drive impact. Drawing from the author's experience of working with thousands of clients at nonprofits and government agencies around the world, both large and small, the book represents the stories of countless mission-driven organizations. Downey helps leaders, teams, executive directors, and boards with the critical task of clarifying an organization's sweet spot at the intersection of what it is good at, what its clients need, and the activities that get measurable and sustainable results.
Birds of a feather flock together. We're all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth--it's the company we keep that often determines the level of personal growth and professional success we achieve in life. Business leaders exchange information and ideas. They network to make deals and build partnerships. They work together to optimize best practices, and they reach out to leaders outside their companies to accelerate growth. Simply put, CEOs and business leaders provide value to one another that they can't find anywhere else. In The Power of Peers, authors Leon Shapiro and Leo Bottary introduce peer advantage, a concept that transcends peer influence. This is what CEOs and business leaders experience when they are more selective, strategic, and structured in the way they engage their peers. Peer advantage gives CEOs the insights to compete and the courage to act. The Power of Peers features stories of business leaders from a range of industries to illustrate the five essential factors for peer advantage, how it impacts personal growth and why it has proven so effective in helping leaders identify future opportunities and challenges. It's what top, growth-oriented executives have relied upon for decades to be successful in business and in life.
Do you consider yourself a long-term investor? If so, chances are you have parked your money with an advisor and pay little attention to its performance and even less to the amount of risk in your portfolio. You may be told by Wall Street to buy stocks or funds and hold them, or to create a diverse portfolio to protect yourself from risk and downturns in the market. Truth be told, new studies show this approach may not be serving the long-term investor well. In his new book, Roger Davis reveals point-blank that Wall Street's just not that into you. Drawing on an investment career spanning more than two decades, Davis delivers a dynamic and deadly accurate analysis of Wall Street's "one-size-fits-all" approach--and why even wealthy investors should be wary. Davis, who has two decades of experience managing funds, raises valid questions about traditional investment techniques, exposing the inherent dangers of relying on any one technique as a primary risk management tool. As a reader, you will be taught critical, innovative strategies like how to stress test your portfolio and "lose your losers." Davis reveals that most investors are less concerned about making a sizeable return on their investments than they are about protecting their wealth; yet many investors have the same unprotected exposure to the stock market that they did in 2008. This book offers investors specific steps they can take to reduce investment risk and the right questions to ask of their current advisors to understand whether they should make a change. Refreshingly candid and highly informative, Wall Street's Just Not That Into You offers a bold and thought-provoking alternative to the many books that offer up the same old principles of years gone by.
Mentors are over-utilized, under-trained and, as studies show, under-deliver. From an employer's perspective, assigning a mentor is often a band-aid to a larger problem. From an employee's perspective, a lack of formal mentorship is seen as a serious, career-inhibiting problem, the equivalent of sailing a boat without a rudder. In The Mentor Myth, Debby Carreau represents this dichotomy, explaining that while a mentor's counsel can be invaluable, it is not the silver bullet human resources professionals often purport it to be. The opinions of a mentor are one data point, one piece in the much more complex game of navigating a career. In fact, the increasing overreliance on mentorship can actually be a hindrance to a successful career. Instead of continually looking outward for career guidance, aspiring professionals must realize that they possess all the tools necessary to take control of their own careers by using their own strengths, capabilities, and visions of success. Through her years of experience consulting, speaking, and writing about career development, Debby has created a comprehensive, easy-to-implement guide for taking ownership of your professional success. Debby begins by helping the reader create a professional roadmap, including how to build a personal brand, project the right amount of confidence, and manage time. She addresses mentors in the context of networks and sponsors, advising the reader how to incorporate outward influences rather than be defined by them.
We are operating in a world defined by constant connection, rapid change, and abundant choices. News that once took months, even years, to spread now reaches across the globe in seconds. Advances in medicine and science are pushing boundaries with gene therapy and stem cell transplants. And decisions about where and how to work and live are nearly endless. As new knowledge--and the possibilities that arise from that knowledge--propels us forward, leadership readiness expert and renowned author Erika Andersen suggests that success in today's world requires the ability to acquire new knowledge and skills quickly and continuously--in spite of our mixed feelings about being a novice. In her newest book, Be Bad First, Erika explores how we can become masters of mastery; proficient in the kind of high-payoff learning that's needed today. With assessments and exercises at the close of every chapter, she encourages readers to embrace being bad on the way to being great--to be novices over and over again as we seek to learn and acquire the new skills that will allow us to thrive in this fast-changing world.
More than fifty years after the beginning of the Women's Movement and forty years after passage of Title IX, women are still not "making it" in traditionally male careers. Women start their careers on parity with men but generally end them far earlier, having achieved less status, lower compensation, and less satisfaction than men. Breaking Through Bias explains that it is the stereotypes about women, men, work, leadership, and family that hold women back, and it presents an integrated set of communication techniques that women can use to avoid the discriminatory consequences of these stereotypes. Women define career success in a wide variety of ways. But whatever a woman's personal definition, if she is in a traditionally male-dominated career--virtually all high status, highly compensated fields--her career is at risk because of pervasive gender stereotypes. This highly practical book makes clear that women don't need to change who they are to succeed in their chosen careers, and they certainly don't need to act more like men. Women do, however, need to be attuned to the negative gender stereotypes that surround them; they need to anticipate the biases these stereotypes foster, and they need to manage the impressions they make to avoid or overcome these biases. Based on the authors' personal experiences as business leaders and practicing attorneys, involvement in compensation and hiring decisions, extensive mentoring activities, and numerous scientific and academic studies, Breaking Through Bias presents unique, practical, and effective advice about how women can at last break through gender bias in the workplace and win at the career advancement game.
While everyone is talking about "big data," the truth is that understanding the "little data" (stock reports, newspaper headlines, weather forecasts, etc.) is what will help you make smarter decisions at work, at home, and in every aspect of your life. The average person consumes approximately 30 gigabytes of data every single day, but has no idea how to interpret it correctly. Everydata explains, through the eyes of an expert economist and statistician, how to correctly interpret all of the small bytes of data we consume in a day. Readers will become effective, skeptical consumers of everyday data. * Everydata is filled with countless examples of people misinterpreting data - oftentimes with catastrophic results: * Millions of women avoid caffeine during pregnancy because they interpret correlation as causation * The initial launch of HealthCare.gov failed in part because key decision-makers couldn't observe all of the data * A baby food company was investigated by the Federal Trade Commission for cherry picking data * Attorneys faced a $1 billion jury verdict because of outlier data * The Space Shuttle Challenger exploded because the engineers were dealing with a limited sample set * Hedge fund companies claim they can make smarter predictions - but the market data says otherwise Each chapter of Everydata highlights one commonly misunderstood data concept, using both real-world and hypothetical examples from a wide range of topics, including business, politics, advertising, law, engineering, retail, parenting, and more. Readers will get the answer to the question--"Now what?"--along with concrete ways they can use this information to immediately start making smarter decisions, today and every day.
In Even the Odds, Karen Firestone explains how risk assessment plays a prominent role in all aspects of life. We may all define risk, and our tolerance for it, somewhat differently, but we might all agree it plays a pivotal role in guiding us toward an optimal outcome. As a long-time investment advisor, Firestone has grown accustomed to interpreting risk on a daily basis. She has developed four core tenets of risk-taking we can all apply to anticipating, evaluating, and responding to the risks we face in our business, investing, and personal lives. These tenets are right-sizing; right-timing; relying on skill, knowledge, and experience; and staying skeptical about numbers, promises, and forecasts. Firestone's approach is both practical and accessible to individuals who are making important decisions, such as embarking on new career or life changes, starting or running an enterprise, making a sizable investment, or deciding how to balance across a full portfolio of assets. The book is rich with anecdotes and examples of how many prominent leaders in their fields encountered and dealt with risk along the way. Firestone also shares her own successes and failures, in particular when she decided to risk it all--a fabulous career managing billions of dollars at a premium investment company, her reputation, and the security at home that comes with a strong and stable job--to go out on her own. Even the Odds helps us understand the broader implications of risk--and how it guides our decision-making--so that we can improve outcomes across multiple facets of our lives, from our businesses and investments, to the personal choices we make.
What does it take to lead the successful turnaround of four consecutive organizations? What does it take to run a $4 billion business in Detroit as the city struggles to emerge from municipal bankruptcy and its worst ongoing crisis ever? What does it take to be a female CEO who has come up against discrimination and personal attack? It takes Unconventional Leadership, a style of leadership based on confronting reality and leading headlong through adversity. In this inspiring story, Nancy Schlichting, the CEO of Henry Ford Health System, reveals her unique strategies that drive success: maintaining a focus on people, creating a culture of innovation and reinvention, and embracing diversity as a key strategy for growth. The book describes a leadership paradigm that will motivate, inspire, and drive new thinking in today's disruptive business environment where traditional modes of managing are no longer working. In Unconventional Leadership, Schlichting weaves together three themes that explain how she has become one of the most powerful individuals in healthcare today: (1) deftly conquering the immense challenges within the healthcare industry itself--consolidation, new models of delivery and financing, increasing government regulation and oversight, changing customer expectations, and pressures on cost and quality (2) the exciting and panoramic backdrop of Henry Ford and Detroit--Ford's legacy of invention and innovation combined with ongoing attempts to restore and renew a city in deep decline; and (3) forging a career path and excelling as a female CEO in a world typically dominated by men. An abiding fan of the underdog, Schlichting reveals, above all else, the sheer grit and determination required to lead through adversity and create a successful legacy of leadership.
As surprising as it may be to parents, young people today are immersed in porn culture everywhere they look. Through Internet porn, gaming, social media, and advertising, kids today have a much broader view of social and sexual possibilities, which makes it difficult for them to establish appropriate expectations or to feel adequate in their own sexuality. Parents tend to convince themselves that their children are immune to cultural influences, wait until it comes up, or hope schools and pediatricians will address the issues. Educators and doctors may be able to start the conversation but it is fundamentally a parent's job to provide information about sex and relationships early and often to help young people find their way through their social and sexual lives. Delaying the necessary but awkward conversations with their kids leaves them vulnerable. The media, marketers, and porn and gaming industries are eager to step in anywhere parents choose to hold back. Sexploitation exposes the truth to parents, kids, educators, and the medical profession about the seen and unseen influences affecting children, inspiring parents to take the role as the primary sexuality educator. With more information, parents will gain conviction to discuss and develop values, expectations, boundaries, and rules with their kids. Kids who enter their teens with accurate information and truths stand a better chance of developing an "inner compass" when it comes to sex and relationships, which sets them up for a healthy adulthood. In her comic and straightforward style, Pierce brings together the latest research with anecdotal stories shared with her by high school and college students in the thick of it. Above all else, her goal is to get people to develop more comfort around those difficult conversations so that kids gain more confidence and courage about drawing boundaries based on their own values not those put upon them.
Machiavellians are few in number in IT. The massive pressure on CIOs continues to increase as the opportunities to use technology in business become more prevalent and more competitive. As CIOs often find themselves at the center of business conflict, they must not only familiarize themselves with Machiavellian tactics as a defensive weapon, but also learn to use them as an offensive weapon in extreme situations so that they can increase IT's contribution to their enterprises.As Italian political philosopher Niccolo Machiavelli implied, you're either predator or prey, and the animal you most resemble determines your position on the food chain. In The Wolf in CIO's Clothing Gartner analyst and author Tina Nunno expands on Machiavelli's metaphor, examining seven animal types and the leadership attributes of each. Nunno posits the wolf -- a social animal with strong predatory instincts--as the ideal example of how a leader can adapt and thrive.Technology may be black and white, but successful leadership demands an ability to exist in the grey. Drawing on her experience with hundreds of CIOs, Nunno charts a viable way to master the Machiavellian principles of power, manipulation, love, and war. Through compelling case studies, her approach demonstrates how CIOs and IT leaders can adjust their leadership styles in extreme situations for their own success and that of their teams.
A new media was unleashed upon the world and children took to it like ducks to water. Young people everywhere devoured its content, spending hours upon end immersed in it, while simultaneously ignoring the adults in their lives. Parents were understandably alarmed and worried that this new media was ruining young minds. It may surprise you to know that this new media was not the Internet, radio, or television but rather the 19th-century novel. Yes, parents were concerned that reading too much Jane Austin was going to ruin their children. Fast-forward to today and we are still having the same conversation. Will digital media, in its various forms, ruin our children? In Media Moms & Digital Dads, former film producer turned child psychologist Yalda Uhls cautions parents not to be afraid of the changing state of media but to deal with the realities of how our kids engage with it. The truth is children today spend more time with media than they do with parents or in schools. And as parents, many of us did not have early exposure to the Internet, mobile phones, and gaming, making the world of our children somewhat foreign to us. The key, says Uhls, is to understand the pros and cons of media so that parents can make informed decisions about cause and effect, boundaries and exposure. Uhls debunks the myths around media by delving into the extensive body of social science research, proving that our kids are all right, and that parents can and must adapt to help their children thrive in the digital age. This ground-breaking book will draw back the curtain and reveal the truth-often surprising and counterintuitive, and other times reassuring-in order to help guide the conversation about our digital age and the future of childhood.
One of the biggest challenges for organizations over the past forty years has been integrating inclusiveness into practical day-to-day leadership. In the authors' first book, The Inclusion Dividend, they made the case for inclusive leadership as a measurable asset to an organization; it shows up in the bottom line and in other measurable results. In SET for Inclusion, Donovan and Kaplan take that one step further by guiding leaders through the application of a framework to lead inclusively. The authors discuss the current research on unconscious bias and insider-outsider dynamics and focus on how to translate that current research into best practice for leaders. SET for Inclusion follows the stories of three diverse characters in a large modern organization, a top executive, a middle manager, and an individual contributor. Each of these characters is working to make inclusiveness real, to provide tangible benefits for them as individuals and for the organization. These characters, and their stories, reflect the authors' 45 years of experience in working with middle and senior level managers in a variety of Fortune 1000 companies. The characters' experiences going from self-awareness to action will be very familiar to leaders in large domestic and global organizations. They will provide an important, step-by-step template for leaders who are interested in creating and leveraging diversity and inclusion within their organizations.
Being a good parent is one of the most difficult, yet most rewarding, jobs a person can have in his or her lifetime. Being the parent of a teen is an especially daunting phase of the journey. As parents begin to notice the significant changes that come with adolescence, they wonder just what happened to their happy, sweet, and affectionate young boy or girl. Parents sit by amazed--and often lost and unprepared--as they witness their child morph and mutate into a full-blown pubescent display of emotions. The Angst of Adolescence: How to Parent Your Teen and Live to Laugh About It, written in a conversational, informative, humorous and relatable style, promises to deliver trustworthy resource for parents of teens who are searching for answers and guidance about how to maneuver their way through this tricky developmental period. Dr. Sara Villanueva, a prominent psychologist specializing in the adolescent years, shares relevant research findings so that parents can be informed of the facts as opposed to making assumptions based on ubiquitous but questionable sources. Most of all it will provide parents of teenagers with prospective in the midst of the angst so they can come away with the sense that: (1) they are not alone in their experience of raising teens; many, many people have gone through it and we can all relate to and learn from one another; (2) most of what your teen is feeling and expressing is normal and falls within the expected range of behavior for adolescent development; and (3) despite the challenges involved in parenting teens, we should take time to focus on the positive things in life and live with our child through the tough adolescent years so that we emerge on the other side with friendship and a deeper bond. As a psychologist and mother of four, the author shares both research-based and first-hand advice on how to navigate the teen years and live to laugh about it.
There is no simple strategic method for dealing with the multidimensional nature of digital change. Even the sharpest leaders can become disoriented as change builds on change, leaving almost nothing certain. Yet to stand still is to fail. Enterprises and leaders must re-master themselves to succeed. Leaders must identify the key macro forces, then lead their organizations at three distinct levels: industry, enterprise, and self. By doing this they cannot only survive but clean up.Digital to the Core makes the case that all business leaders must understand the impact the digital revolution will continue to play in their industries, companies, and leadership style and practices. Drawing on interviews with over 30 top C-level executives in some of the world's most powerful companies and government organizations, including GE, Ford, Tory Burch, Babolat, McDonalds, Publicis and UK Government Digital Service, this book delivers practical insights from those on the front lines of major digital upheaval. The authors incorporate Gartner's annual CIO and CEO global survey research and also apply the deep knowledge and qualitative insights they have acquired as practitioners, management researchers, and advisors over decades in the business.Above all else, Raskino and Waller want companies and their top leaders to understand the full impact of digital change and integrate it at the core of their businesses.
As contrary as it sounds, "planning" -- as we traditionally understand the term--can be the worst thing a company can do. Consider that volatile weather events disrupt trusted supply chains, markets, and promised delivery schedules. Ever-shifting geo-political tensions, as well as internal political upheaval within U.S. and global governments, derail long-planned new ventures. Technology failures block opportunities. Competitors suddenly change their product or release date; your team cannot meet the pace of innovations in your market niche, leaving you sidelined. There are myriad ways in the current business environment for a company's well-considered business plans to go awry. Most business schools continue to prepare managers to be effective in stable and predictable environments, conditions that, if they ever existed at all, are long gone. The Agility Shift shows business leaders exactly how to make the radical mindset and strategy shift necessary to create an agile, entrepreneurial organization that can innovate and thrive in complex, ever-changing contexts. As author Pamela Meyer explains, there is much more involved than a reconfiguration of the org chart and job descriptions. It requires relinquishing the illusion of control at the very foundation of most management training and business practice. Despite most leader's approaches, "Agility is not simply accelerated planning." Unlike many agility books on the market, The Agility Shift provides specific, actionable strategies and tactics for leaders at all levels of the organization to put into practice immediately to improve agility and achieve results.
Women comprise 51 percent of the world's population, make up over half of the workforce, and control 85 percent of consumer decisions. It's estimated that two-thirds of the nation's wealth will be in women's hands by 2030. Never before have women been so degreed or so represented as decision-makers in all areas of influence. Why, then, are women withdrawing from leadership positions in unprecedented numbers? Why has the tally of women in middle management reached a plateau?The traditional path to leadership in Western culture was forged by men. This linear, head-down, forward-at-all-costs method doesn't work for women, who define success in more holistic terms, seeking both personal and professional fulfillment. Wendy Wallbridge recognizes this unmet need of professional women for an alternative path to success, and her new book, Spiraling Upward: The 5 Co-Creative Powers for Women on the Rise, offers the solution. Using her tried and true "Spiral Up" method, Wallbridge teaches women to cultivate the five co-creative powers of energy, thoughts, feelings, speech, and action. This method encourages each reader to create a fulfilling life aligned with her own gifts and callings. Complete with easy-to-follow steps and exercises, as well as inspiring stories of thirty successful women, this book offers a cogent, step-by-step roadmap for professional women to unlock their power and achieve success on their own terms.
Choice. Power. Speed. Today's leaders continually face these forces. But with too many choices, too much power, and too much speed, leaders often make decisions in a heightened state of emotion (and drama). Hasty decisions are often poor ones and in this climate there is no place to hide. Privacy is a thing of the past; the days of covering up or ignoring a problem are over. In today's transparent culture, the decision making of leaders is more vulnerable than ever--and it is more critical than ever to get it right.Marlene Chism's No-Drama Leadership introduces just the model the corporate world needs. Using case studies, checklists, and examples from various levels of hierarchy in leadership and from a variety of industries, Chism introduces the mindset shifts and practical skills needed to develop enlightened leaders, whose decision making flows from a much more grounded and aligned place. Today's leader needs more than position, power, or business acumen. Today's leader needs more than self-management, communication skills, or emotional intelligence. We need leaders who are aligned, aware, and accountable, who balance choice and power with wisdom and responsibility--leaders who embrace and embody both the inner game of leadership growth with the outer game of business results, modeling both the mindsets and actions that transform the cultures they lead.
Investing with Impact: Why Finance Is a Force for Good outlines the roadmap to reinvigorate a skeptical public and demoralized financial services industry by making the case that contrary to popular misconception, finance is not the cause of the world's problems, in fact, it can provide the solution. Author Jeremy Balkin presents the case that the finance industry can improve the state of the world by positively influencing the allocation of capital.The book explains the methodology of Balkin's 6 E Paradigm, opening the toolbox to this revolutionary framework for the first time. He helps readers assess investing through a different lens. In so doing, Balkin expands the impact investment universe, enabling mainstream capital to flow where opportunities generate positive investment returns and have demonstrable social impact.Described by the Huffington Post as the "Anti-Wolf of Wall Street," Balkin is challenging the status quo on Wall Street by leading the intellectual debate embracing the $1 trillion frontier impact investment market opportunity. The book demonstrates conclusively that, if we can change the culture in finance, we can change the world for the better.
Today when the competition, technology, and the economy are evolving faster than ever before, organizations and the people like us who work in them need a proven approach to help us adapt--and succeed. The key, according to Paul B. Brown, is to think like an entrepreneur, no matter what your position or industry.What works for the most successful entrepreneurs will work for us, Brown argues, whether we want to stay employed working for someone else or are thinking of going off on our own. Based on extensive research, Entrepreneurship for the Rest of Us reveals the best practices of the most successful entrepreneurs, those who are adept at continually innovating and seeing opportunity where others do not. In short, the entrepreneurial mindset is a protection against economic uncertainty, and Brown's goal is to spread that thinking to individuals and large organizations alike.Though of course we won't all start or run our own companies, we need to learn to think like entrepreneurs so that when uncertainty hits, as it will again and again, individuals and companies will be better prepared to not only survive but win.
Are you a high potential charting your course within your current organization, a leader trying to jumpstart innovative thinking in your company? Or are you ready to do something new? Consider this simple yet powerful idea: disruptive companies and ideas upend markets by doing something truly different--they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. An expert in driving innovation via personal disruption, Whitney Johnson, will help you understand how the frameworks of disruptive innovation can apply to you: if you want to be successful in unexpected ways, follow your own disruptive path. Dare to innovate. Dream big dreams. Do something astonishing. Disrupt yourself. In this book, you will learn how to apply these frameworks to building a business, career--and you. We are living in an era of accelerating disruption--those who can manage the S-curve waves of learning and maxing out will have a competitive advantage. But this is a skill set that needs to be learned. Disrupt Yourself will help people cope with the unpredictability of disruption, and use it to their competitive advantage.
Parents these days are under a great deal of pressure to be "perfect." From psychologists to social scientists, journalists to weekend bloggers, everyone has an opinion about the do's and don'ts for raising healthy, well-adjusted--and let's not forget, polite--children in today's fast-paced world. Where does this leave parents? Too often, lacking in confidence, ill equipped, and overwhelmed. Parenting expert Vicki Hoefle makes the bold claim that it's time for parents to get off the perfection path and get back to the real job of parenting: to grow a grown-up. In this no-nonsense parenting guide, Hoefle draws upon twenty-five years of experience with helping parents see the big picture and sidestep what she calls the "detail drama" that too often trumps everyday life with our kids. Parents learn more than just strategies; they learn a methodology that allows them to help their toddlers build a strong foundation for success in adulthood.In her trademark, tell-it-like-it-is style, Hoefle tells parents to trust their intuition and develop an intentional strategy for meeting each child's unique needs. Above all, The Straight Talk on Parenting offers the confidence-boosting reminder that parenting is about practice (and a healthy dose of humor), not perfection.
The financial crisis that began in 2007 triggered a break with banking practices of the past. Even as the crisis occurred, a broader set of economic, geopolitical, and technological forces were already reshaping the financial industry's transition from the twentieth to the twenty-first century. While these changes in the financial and global climate have led to a major overhaul of banking regulations and increased scrutiny of banks, they have also revealed opportunities for the development of a banking sector fit for the future. A New Era in Banking: The Landscape After the Battle identifies the main drivers of change at the heart of this wholesale transformation of the financial services industry. It examines the complex challenge for financial institutions to de-risk business models, reconnect with customers, and approach stakeholder value creation. Untangling the severe mutations that have taken place in the banking sector, A New Era in Banking, contextualizes these changes within larger trends that extend beyond the confines of the financial crisis. Banks are more vulnerable than ever to the crosscurrents of economic, demographic, regulatory, and technological change. However, by discussing how banks can operate as flexible, technology-enabled information businesses, A New Era in Banking advocates financial practices based not only on survival, but innovation.
Marketing today is out of control. With all the new marketing techniques accessible to the masses, it's becoming harder and harder to stand out from the crowd. The result is more and more messages, hitting us more often in new and more intrusive ways. For customers, it's a lot of noise.Through her work with a wide range of organizations from small companies to professional service providers to Fortune 500 companies, Linda Popky has developed Dynamic Market LeverageTM, an approach to help cut through the clutter, stand out, and effectively build business. The book introduces the Dynamic Market Leverage Model, which measures marketing clout by looking at eight core marketing disciplines and five additional Leverage Factors that can help an organization focus on key aspects of their marketing function that will provide the most significant return on their marketing investment.Most organizations don't have the luxury of being able to start from a clean slate to develop new marketing strategies. They have existing customers, existing channels and relationships, existing ways of doing business. With limited resources, they're not able to integrate every new tactic as it appears and they're not sure how to prioritize all of these options.What's needed is a timeless framework--a way of looking at marketing as tied to both business growth and the building and nurturing of ongoing customer engagement. It's time to move the focus from social media and evangelists, sales and marketing alignment, and the latest hot cloud-based marketing tools, to what really counts: convincing customers to trust you with their business--not just once, but time and time again.