- Table View
- List View
Hoodwinked: How Marketers Use the Same Tactics as Cults
by Mara EinsteinPowerhouse marketing expert, narrator of Netflix's Buy Now documentary, shows how today's biggest brands are using cult-like tactics to capture not just your wallet, but your devotion. From viral leggings to must-have apps, Dr. Mara Einstein exposes the hidden parallels between cult manipulation and modern marketing strategies in this eye-opening investigation. Drawing from her unique background as both a former MTV marketing executive and a respected media studies professor, she reveals how companies weaponize psychology to transform casual customers into devoted followers. This groundbreaking book uncovers: How social media platforms use anxiety-inducing algorithms to keep you trapped in a purchase-panic cycle The secret playbook marketers use to create "brand religions" around everyday products Why even the most rational consumers fall prey to scarcity marketing and manufactured FOMO Practical strategies to break free from manipulative digital marketing tactics With compelling real-world examples and insights from industry insiders, Hoodwinked equips you with the knowledge to recognize and resist these sophisticated manipulation techniques. Dr. Einstein's expertise has been featured in The New York Times, Wall Street Journal, and Harvard Business Review, making her the perfect guide through the maze of modern marketing manipulation. Break free from the cult of consumerism—discover how to make mindful choices in an increasingly manipulative digital marketplace. "Easy to read, and such a good peek behind the curtain of for-profit companies and the ways they influence and manipulate us," —Daniella Young, author of Uncultured
Steady, Calm, and Brave: 25 Buddhist Practices of Resilience and Wisdom in a Crisis
by Kimberly BrownSteady, Calm, and Brave is a practical guidebook for life&’s most difficult moments. Meditation teacher Kimberly Brown shows you how to meet unexpected circumstances—a serious health crisis, a looming natural disaster, a terrifying accident—with patience, clarity, and kindness. You&’ll learn how to support yourself and others with simple mindfulness exercises and compassion techniques drawn from the Buddhist tradition. These transformative practices will help you manage anxiety and cope with loss. You&’ll discover you can truly engage with your struggles and create a sense of ease and peace and resilience even in the worst moments. With relatable stories and beneficial Buddhist teachings, Steady, Calm, and Brave offers soothing support for anyone facing extraordinary challenges. It&’s a path to self-compassion and comfort in the midst of uncertainty, that illuminates how to survive a crisis without falling apart, running away, or losing your mind. With insightful reflections and exercises, you&’ll develop the wisdom and understanding you need to face intense difficulty, and the confidence to recognize you have all the tools you need to survive—and even thrive—in a crisis and beyond.
The Yankee Chick's Survival Guide to Texas
by Sophia DemblingIn Texas "Yankee" is a loose term covering a lot of ground. If you're not a Texan or a southerner, you're a Yankee and therefore, to many Texans, suspect.There are many rites of passage to being a Yankee in Texas: the first time you spot a pickup with a gun rack; the first time you realize that a week is a long time to go without Mexican food; the first time you recognize a change in seasons; your first thunderstorm; your first honky-tonk.Culture Shock in Texas can be intense and is exacerbate by local rules of propriety that tell us to keep out mouths shut. But here in this book we are going to talk all about it with good old Yankee outspokenness. We'll clear the air, share experiences, orient newcomers, and have some good laughs.
Negroes and the Gun: The Black Tradition of Arms
by Nicholas JohnsonChronicling the underappreciated black tradition of bearing arms for self-defense, this book presents an array of examples reaching back to the pre-Civil War era that demonstrate a willingness of African American men and women to use firearms when necessary to defend their families and communities. From Frederick Douglass's advice to keep "a good revolver" handy as defense against slave catchers to the armed self-protection of Monroe, North Carolina, blacks against the KKK chronicled in Robert Williams's Negroes with Guns, it is clear that owning firearms was commonplace in the black community. NicholasJohnson points out that this story has been submerged because it is hard to reconcile with the dominant narrative of nonviolence during the civil rights era. His book, however, resolves that tension by showing how the black tradition of arms maintained and demanded a critical distinction between private self-defense and political violence. Johnson also addresses the unavoidable issue of young black men with guns and the toll that gun violence takes on many in the inner city. He shows how complicated this issue is by highlighting the surprising diversity of views on gun ownership in the black community. In fact, recent Supreme Court affirmations of the right to bear arms resulted from cases led by black plaintiffs. Surprising and informative, this well-researched book strips away many stock assumptions of conventional wisdom on the issue of guns and the black freedom struggle.
Antiquing in North Texas: A Guide to Antique Shops, Malls, and Flea Markets
by Caryl McAdoo Ron McAdooWhether you're seaching for something special to add to your home decor, a treasured item from your childhood, or just out for the fun of it, antiquing can be a relaxing and rewarding experience.
Bureau of Spies: The Secret Connections between Espionage and Journalism in Washington
by Steven T. UsdinBrings to light the long history of spies posing as journalists in Washington. Covert intelligence gathering, propaganda, fake news stories, dirty tricks--these tools of spy craft have been used for seven decades by agents hiding in plain sight in Washington's National Press Building. This revealing book tells the story of espionage conducted by both US and foreign intelligence operatives just blocks from the White House. Journalist Steven T. Usdin details how spies for Nazi Germany, imperial Japan, the Soviet Union, and the CIA have operated from the offices, corridors, and bars of this well-known press center to collect military, political, and commercial secrets. As the author's extensive research shows, efforts to influence American elections by foreign governments are nothing new, and WikiLeaks is not the first antisecrecy group to dump huge quantities of classified data into the public domain. Among other cases, the book documents the work of a journalist who created a secret intelligence organization that reported directly to President Franklin Roosevelt and two generations of Soviet spies who operated undercover as TASS reporters and ran circles around the FBI. The author also reveals the important roles played by journalists in the Cuban missile crisis, and presents information about a spy involved in the Watergate break-in who had earlier spied on Republican presidential candidate Barry Goldwater for then-President Lyndon Johnson. Based on interviews with retired CIA, NSA, FBI, and KGB officers, as well as declassified and leaked intelligence documents, this fascinating historical narrative shows how the worlds of journalism and intelligence sometimes overlap and highlights the ethical quandaries that espionage invariably creates.
Exploring Alamo Legends
by Wallace CharitonDid the famous Davy Crockett surrender at the Alamo or die fighting like a tiger according to Texas tradition? Did Sam Houston lie when he said he ordered James Bowie to blow up the Alamo? What happened to James C. Neill, the real commander of the Alamo? You be the judge.After years of researching all available Alamo records, including primary letters and accounts by participants, government documents from the period, newspaper articles, diary entries, and even receipts, Wallace O. Chariton has answered these and many more of the perplexing Alamo questions. No punches are pulled in this hard hitting investigation. Some of the answers presented may excite your patriotic yearnings: other more controversial answers may ignite your historical anger. In either event, some new light has been cast onto a few of the shadows of the Alamo legends.
A Field Guide to Birds of the Big Bend
by Roland WauerThis field guide offers information on the 450 bird species of the Big Bend, including behavior notes, status reports, statistics, records, and much more.
Dr. Atkins' New Diet Cookbook
by Robert C. Atkins Fran Gare M.S.This book contains more than 200 recipes developed specifically for Dr. Atkins' New Diet Revolution alongside meal plans and scientific data that demonstrates the health benefits of low-carbohydrate eating to control cholesterol, end fatigue, and reduce allergies
Diving to Adventure
by Timothy M. O'keefeDiving to adventure!: how to get the most fun from your diving & snorkeling
Classic New England Dishes from Your Microwave
by Millie DelahuntyThe proverbial best of both worlds: time-honored favorite foods without lengthy preparation
Celestial Navigation in a Nutshell
by Hewitt SchlerethDespite the proliferation of electronic navigational devices, celestial navigation remains an essential tool for those who do not wish to be caught short when modern technology fails. In this easy-to-use guide, Hewitt Schlereth explains clearly and concisely how to navigate any stretch of sea using only a handheld sextant, a watch, a plotting sheet, and a copy of the Nautical Almanac. The basic process is simple: take a sight with a sextant, establish a secondary reference or benchmark sight, compare the two and plot the result of the comparison on a chart. Celestial Navigation in a Nutshell demonstrates how to take sights by the sun, moon, stars, and planets, discussing the advantages and disadvantages of each method. The reader is taken carefully through several examples and situational illustrations, making this a most effective self-teaching guide. Common errors are reviewed and several tips on how to improve accuracy are given.
Pistol Packin' Preachers: Circuit Riders of Texas
by Barbara BartonA writer once denounced the Lone Star State as "where the Godly could battle 'the devil' on his own ground." Circuit riders and other early preachers confronted dangerous outlaws, Indians, wild animals, and Texas' unpredictable weather. Their stories chronicle bringing one element of civilization to early explorers and settlers. Some fought for Texas independence with a Bible in one hand and a rifle in the other; others worked as drovers and preached along the cattle trails. One served as a deputy sheriff; others, as fort chaplains. European immigrant ministers and Negro preachers formed an unlikely mix in East Texas. The frontier lured them into all the danger, adventure, and challenge of others who faced the "devil in Texas." Circuit riders had preached to all regions of Texas before they "hung up their spurs and went to the camp meeting in the sky."
Soupy Sez!: My Zany Life and Times
by Soupy SalesIn the 1960's Soupy Sales was a national phenomenon with his whimsical, live TV show and the hottest record in America.
Matthau: A Life
by Rob Edelman Audrey KupferbergFunny yet down-to-earth, honest yet full of exaggeration, actor Walter Matthau (1920-2000) will always occupy a place in America's heart as one of the great comic talents of his generation. Born Walter Matuschanskayasky into Jewish tenements on New York's Lower East Side, he was a child actor in New York Yiddish theater, and later a World War II Air Force radioman-gunner. He paid dues for ten years on Broadway, in summer stock, and on television before landing his film debut The Kentuckian in 1955. By the time of his 1968 casting as cantankerous but lovable slob Oscar Madison in the film version of Neil Simon's The Odd Couple, Matthau had won major Hollywood stardom.Based on dozens of interviews and extensive research, this book covers the breadth of his often-complicated personal life and multi-faceted career, including his unforgettable performances in such films as The Fortune Cookie, A Guide for the Married Man, Plaza Suite, Charley Varrick, The Taking of Pelham One Two Three, The Sunshine Boys, The Bad News Bears, California Suite, and Grumpy Old Men.
Faithfull: An Autobiography
by Marianne FaithfullFrom pop stardom through the depths of addiction to her punk-rock comeback, Marianne Faithfull's life captures rock 'n' roll at its most decadent and its most destructive. Faithfull's first hit, 1964's "As Tears Go By," opened doors to the hippest circles in London. There she frolicked with the most luminous of the young, rich, and reckless, including Bob Dylan, the Beatles, and the Rolling Stones.Her legendary affair with Mick Jagger produced one hit single, "Sister Morphine," and countless headlines. Faithfull left the relationship a strung-out junkie. Struggling to kick drugs and revive her musical career, she recorded Broken English in 1979, an edgy, hard-hitting, critical triumph. As honest in her autobiography as in her music, Faithfull is a searing, intimate portrait of a woman who examines her adventures and misadventures without flinching, without apology.
Tales of Fishing Virgin Sea
by Zane GreyZane Grey, America's master storyteller of the old West, was a passionate angler. He fished as many as 300 days of the year! This collection, first published in 1925, describes his fishing adventures in exotic locales throughout the Pacific region. Illustrated with more than 100 photographs from the author's private collection. These stories capture the drama and excitement that Grey experienced in being the first person to fish many waters—from the Galapagos Islands to Cabo San Lucas—and in being the first to catch and document many new species of fish. No lover of Zane Grey storytelling will want to miss these real life adventures. The Los Angeles Times listed Tales of Fishing Virgin Seas as one of the best nonfiction books of 2000!
ESPN: The Uncensored History
by Michael FreemanESPN: The Uncensored History is the first book to provide a critical analysis of the 20-year history of Americas original and largest sports network. Through information gleaned from internal documents, police and court records, and interviews with network employees, on-air talent, producers and executives, this book investigates the inside story of ESPN and brings it to you uncensored.
Birder's Guide to Alabama and Mississippi
by Ray VaughanRamble through the varied habitats and remarkable scenery of Alabama and Mississippi with this terrific birding location guide. Here are all the features you need in a bird-finding guide: plenty of location maps, explicit driving directions, detailed site descriptions, and generous listings of the resident, migrant, and rare birds found in every region of each state in any season.
Two-Handed Tennis
by Jeffrey F. McCulloughChris Evert, Jimmy Connors, Kathy Rindaldi, Mats Wilander--all of these top players have incorporated two-handed shots in their tennis game with astounding success. Here are proven techniques and step-by-step instructions for hitting the full arrray of two-handed shots to achieve your best winning game.Two-Handed Tennis, by tennis instructor Jeff McCullough, contains photographs, diagrams and detailed explanations that show you how to achieve all the benefits of two-handed tennis: greater control, greater power, greater versatility, and reduced injury.
Disbelief: The Origins of Atheism in a Religious Species
by Will M. Gervais Ph.DDoes God exist? This straightforward question has spawned endless debate, ranging from apologists&’ supposed proofs of God&’s existence to New Atheist manifestos declaring belief in God a harmful delusion. In Disbelief, Will M. Gervais, Phd., a global leader in the psychological study of atheism, shows that the ubiquity of religious belief and the peculiarities of atheism are connected pieces in the puzzle of human nature.It&’s undeniable that religion is a core tenet of human nature. It is also true that our overwhelmingly religious species is also as atheistic as it&’s ever been. Yet, no scientific understanding of religion is complete without accounting for those who actively do not believe. In this refreshing and revelatory book, Gervais argues that religion is not an evolutionary puzzle so much as two evolutionary puzzles that can only be solved together. First is the Puzzle of Faith: the puzzle of how Homo sapiens – and Homo sapiens alone – came to be a religious species. Second is the Puzzle of Atheism: how disbelief in gods can exist within our uniquely religious species. The result is a radically cohesive theory of both faith and atheism, showing how we became a uniquely religious species, and why many are now abandoning their belief.Through a firsthand account of breakthroughs in the scientific study of atheism, including key findings from cognitive science, cultural evolution, and evolutionary psychology, Disbelief forces a rethinking of the prevailing theories of religion and reminds both believers and atheists of the shared psychologies that set them on their distinct religious trajectories. In casual prose and with compelling examples, Gervais explains how we became religious, why we&’re leaving faith behind, and how we can get along with others across the religious divides we&’ve culturally evolved.
Shadow
by Helen Hughes VickIn the first novel in the series, a 13-year-old girl, Shadow, a member of the prehistoric Sinagua Indians of Arizona, sets off on a daring quest. Ages 9-12.
Mengele: The Complete Story
by John Ware Gerald L. PosnerBased on exclusive and unrestricted access to more than 5,000 pages of personal writings and family photos, this definitive biography of German physician and SS-Hauptsturmfuhrer Josef Mengele (1911-1979) probes the personality and motivations of Auschwitz's "Angel of Death." From May 1943 through January 1945, Mengele selected who would be gassed immediately, who would be worked to death, and who would serve as involuntary guinea pigs for his spurious and ghastly human experiments (twins were Mengele's particular obsession). With authority and insight, Mengele examines the entire life of the world's most infamous doctor.
Pedometer Walking: Stepping Your Way To Health, Weight Loss, And Fitness
by Mark Fenton David BassettMark Fenton, television personality and author of the best-selling Complete Guide to Walking, teams up with top exercise researcher, David R. Bassett, to help readers get moving. These guys know what works, and they've got pedometers on the brain. During the last ten years, pedometer use has grown exponentially. "Step counting" broke into the exercise vocabulary when Oprah started sporting her own pedometer, and the mania has only grown. Ten years ago there were five pedometers on the market; today there are dozens. But what to do with them? Hearing the cries for solid information, authors David R. Bassett and Mark Fenton have stepped up. Covered in this guide are a history of step counting--Jefferson was a fan, and a pedometer was designed by Leonardo da Vinci--advice on choosing a pedometer, and a guide to starting a pedometer program, with looks at successful ones in the U.S., Australia, and Europe. Most important may be the chapters treating the tremendously successful 10,000-steps-per-day programs initiated in Japan, as well as the modifications it needs to work for children and senior citizens. Aside from the pedometer itself, Pedometer Walking may be one of the most important exercise tools in years.
Ponce de Leon and the Discovery of Florida
by Sandra Wallus SammonsJuan Ponce de Leon was a young soldier in Spain when Christopher Columbus made his first voyage to the New World. De Leon accompanied him on his second voyage, and later became Governor of Puerto Rico. On voyages of his own, he explored other islands and discovered an even larger land—Florida. This biography captures the excitement of finding a "new world."