- Table View
- List View
eFATHOM
by Tobias HofmannTobias Hofmann entwickelt eine multimediale Lernumgebung zur Einführung in die Stochastik- und Datenanalysesoftware FATHOM und evaluiert sie zielgerichtet mit Schülerinnen und Schülern sowie mit Studierenden. Die Lernumgebung eFATHOM vermittelt die Funktionen der Software und unterstützt Lernende dabei, sie zur stochastischen Problemlösung einzusetzen. Themenschwerpunkte sind die Einführung in die Datenauswertung und in die Simulation mit FATHOM, die in jeweils zwei Modulen durch Tutorial-Videos vermittelt werden, wobei Lernende die vorgestellten Handlungen aktiv nachvollziehen können.
eCommerce klipp & klar (WiWi klipp & klar)
by Alexander Magerhans Jan-Frederik EngelhardtDieses Lehrbuch präsentiert eine Einführung und Vertiefung der wesentlichen Themenfelder des eCommerce. Der Fokus liegt dabei auf kundenzentrierten Aspekten, wie z.B. der Kundenzufriedenheit und -erwartung. Diese werden entlang einer Customer Journey systematisiert und ausgeführt. Neben Themen wie dem Kundenmanagement wird vor allem auch auf Onlineshops im eCommerce, insbesondere auf deren Gestaltungsmöglichkeiten, eingegangen. Dabei wird aufgezeigt, wie eine logische Wertschöpfung nach Gesetzen der Netzökonomie aussehen kann. Schließlich zeigen die Autoren die Erfolgsfaktoren des eCommerce auf, für die die bestmögliche Kenntnis des Kunden eine wesentliche Grundlage bildet. Das praxisorientierte Buch richtet sich an Studierende und auch Praktiker, die den eCommerce in Ihrem Unternehmen aktiv gestalten und entwickeln.
eCommerce in the Cloud: Bringing Elasticity to eCommerce
by Kelly GoetschIs your eCommerce solution ready for the cloud? This practical guide shows experienced and aspiring web architects alike how to adopt cloud computing incrementally, using public Infrastructure-as-a-Service and Platform-as-a-Service. You will learn how to marshal as much capacity as you need to handle peak holiday or special-event traffic.Written by eCommerce expert Kelly Goetsch, this book helps architects leverage recent technological advances that have made it possible to run an entire enterprise-level eCommerce platform from a cloud.Explore cloud service models: Infrastructure-as-a-Service, Platform-as-a-Service, and Software-as-a-ServiceLearn about public, hybrid, and private cloud deployment modelsUnderstand the impact of omnichannel retailing on platform and deployment architecturesBuild an auto-scaling solution that can quickly add or subtract hardware in response to real-time trafficRe-apply what you already know about security to the cloudRun a single eCommerce platform from multiple data centers, including several forms of multi-masterBuild a hybrid solution or deploy your entire platform to the cloudLearn application and deployment architecture for "cloud native" through legacy eCommerce platformsUse Software-as-a-Service for eCommerce, including Content Delivery Networks and Global Site Load Balancing services
eCommerce and the Effects of Technology on Taxation
by Anne Michèle BardopoulosThis book focuses on the impact of technology on taxation and deals with the broad effect of technology on diverse taxation systems. It addresses the highly relevant eTax issue and argues that while VAT may not be the ultimate solution with regard to taxing electronic commerce, it can be demonstrated to be the most effective solution to date. The book analyzes the application and the effectiveness of traditional income tax principles in contradistinction to VAT principles. Taking into account rapidly ameliorating technology, the book next assesses the compatibility between electronic commerce and diverse systems of taxation. Using case studies of Amazon. com and Second Life as well as additional practical examples, the book demonstrates the effectiveness of VAT in respect of electronic commerce and ameliorating technology in the incalculable and borderless realm of cyberspace.
eCommerce In A Week: Selling Online In Seven Simple Steps
by Nick SmithIn today's working environment, which is changing faster than ever, e-commerce is more than a buzzword. It is a vital skill to help you survive and get ahead in your career. Digital marketing consultant Nick Smith has been there and done it, and in this short, accessible book he shares a lifetime of hard-earned wisdom and practical advice.Sunday: Getting ready to start your storeMonday: Basic e-commerce setupTuesday: Social marketing for e-commerceWednesday: Pay-per-click (PPC) marketing for e-commerceThursday: Search engine optimization (SEO) for e-commerceFriday: Customer service for e-commerceSaturday: Bringing it all together into the ultimate e-commerce marketing system
eCommerce Economics, Second Edition
by David VanHooseThis second edition of eCommerce Economics addresses the economic issues associated with using computer-mediated electronic networks, such as the Internet, as mechanisms for transferring ownership of or rights to use goods and services. After studying this book, students will recognize problems that arise in the electronic marketplace, such as how to gauge the competitive environment, what products to offer, how to market those products, and how to price those products. They also will understand the conceptual tools required to evaluate the proper scope of public policies relating to electronic commerce. Core topics covered in the book include the underpinning of electronic commerce and the application of basic economic principles, including the theories of perfect and imperfect competition, to the electronic marketplace. Building on this foundation, the book discusses virtual products, network industries, and business strategies and conduct. Additional key topics include Internet advertising, intellectual property rights in a digital environment, regulatory issues in electronic markets, public sector issues, online banking and finance, digital cash, international electronic trade, and the implications of e-commerce for aggregate economic activity.
eClinicalWorks: The Paths to Growth
by Mark Rennella Robert F. HigginsIn January 2006, eClinicalWorks (eCW) had an acquisition opportunity that could fundamentally change the way they had done business since the inception of the company in 1999. eClinicalWorks was a privately run business in the healthcare information technology field that took in $25 million in revenue in 2005. Revenues for 2006 were projected to reach $40 million. This successful electronic medical record (EMR) company had grown thanks to their reliable software and responsive customer service. The company had achieved this growth without the help of any outside financing. The five co-founders of eCW, who treated each other like an extended family, invested years of sweat equity and hard work to shape eCW as they wanted. They were also proud of their company culture, which de-emphasized traditional company hierarchies and encouraged independent thinking and cooperative working arrangements across departments. Keeping the company private, in their view, had helped them to maintain this culture. The opportunity to acquire another EMR company offered eCW the chance to grow quickly in an industry that is estimated to take in more than $40 billion in overall revenues in 2007. But this acquisition would require outside financing of some sort. Was this the moment to accelerate the rate of growth to which eCW had become accustomed-catching up with, rather than anticipating, how their customer base would expand? Or should they maintain the same approach that had worked so well since 1999?
eBusiness & eCommerce
by Andreas Meier Henrik StormerIm Mittelpunkt des Fachbuchs stehen die Glieder der digitalen Wertschöpfungskette - jedem einzelnen ist ein eigenes Kapitel gewidmet. Neben Geschäftsmodellen und Business Webs werden digitale Beschaffungs- und Marketingprozesse behandelt, Verhandlungsprozesse, Sicherheitsfragen sowie das Lieferanten- und Kundenbeziehungsmanagement. Anwendungsbeispiele und eine durchgehende Fallstudie illustrieren die Vorgehensweisen. Für die 3. Auflage wurden Methoden und Techniken des Web 2.0 (Social Web) und des Web 3.0 (Semantic Web) eingearbeitet.
eBoys: The First Inside Account of Venture Capitalists at Work
by Randall E. StrossThe first inside account of life within a Silicon Valley venture capital firm, eBoys is the fascinating true story of the six tall men who backed eBay, Webvan, and other billion-dollar start-ups that are transforming the Internet and setting a new pace for the economy. Randall Stross, author of acclaimed books on Microsoft and Steve Jobs, blends a business historian's perspective with a journalist's flair for suspenseful storytelling to look at wealth creation up close. For two years, Stross gained unprecedented access to the venture capitalists at Benchmark, an upstart firm founded by thirty-something renegades whose average height happens to be 6'5". Since Benchmark's founding in 1995, each partner's net worth has increased, on average, $100 million annually. Stross was present as the Benchmark boys debated which businesses to support, and by recounting their conversations in testosterone-rich detail, he offers readers the most precise and enlightening account of the ways in which venture capitalists think, evaluate prospects, and wield influence. Stross also gained access to a number of the Benchmark-backed start-ups, including a small, privately held San Jose company called eBay. The value of the company grew from $20 million to more than $21 billion within two years of Benchmark's investment, an increase of 100,000 percent. Business Week called it "probably the best venture capital investment of all time." Venture capitalists have become iconic symbols of our time, just as investment bankers, investigative journalists, and hippies defined previous eras. In eBoys, Randall Stross has vividly captured the interplay of ambition, personality, experimentation, and risk, all acted out, larger than life, as the men of Benchmark and the entrepreneurs they back play their remarkable roles in the new world of Internet commerce and the creation of vast, sudden wealth.
eBoot Camp
by Corey PerlmanIn this Web 2. 0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur's Internet marketing problem. This do-it-yourself book provides the know-how that's needed to win business in cyberspace while eliminating the need for a large marketing budget. In just an hour or two a week, the small business owner will gain control of his or her Internet marketing campaign, using the step-by-step method Perlman presents. Specifically, readers will learn the keys to improving their search-engine ranking (the critical driver of traffic to a Website), how to create and manage blogs and e-newsletters and, finally, the secrets to a successful, sales-driven website.
eBay: The Missing Manual
by Nancy ConnerIt's the undisputed king of Internet auction sites. It's a global bazaar offering a range of goods from Antiques to Zulu Daisies. Cars, clothing, collectibles: you name it, and it's likely that you can find on eBay. But along with the vast selection of goods available, buyers and sellers also encounter all the other elements that markets are known for: tricks and swindlers, overpriced goods, deceptive labeling, small print, recycled items marked as new, and the occasional rare priceless find or undiscovered treasure. Seasoned eBay traders know that to successfully buy and sell within this mega-shopping platform, you need to understand the system. Unfortunately, the secrets of the site are often tightly held by other buyers and sellers seeking a competitive edge. But what if you're a newcomer? Or an experienced trader who wants to make the jump to power buyer or seller? eBay: The Missing Manual gives you the inside information you'll need to become an eBay expert. Buyers will find the most effective ways to find you want and pay prices that are sure to bring a smile to your face. And you'll get authoritative advice on strategic bidding: how to watch for elusive items, time your bids to take the competition by surprise, and--above all--avoid paying more than you ought to. Sellers will get sure-fire tips from eBay veterans who have discovered ways to ramp up their own auctions and sell at the highest possible prices. From the smallest details, such as how to take and post the most effective photos of your goods, to pricing strategies, inventory management, and shipping methods, this user-friendly manual will help you make more money on eBay. Whether you're selling a single item or running fulltime business on the site, you'll find tips to help you do it more effectively. As in any community, problems and disputes arise, and you'll learn how other eBayers resolve such troubles or work around them. eBay: The Missing Manual has gems of wisdom for everyone from total novices to more experienced traders. If you're looking to improve your eBay auction experience, you'll savor the tips and trick revealed in this guided exploration.
eBay.co.uk For Dummies, 3rd Edition
by Dan WilsonGo from eBay beginner to eBay pro in no time! Whether you aim to browse, buy, sell, or open up your own eBay shop, this third edition of Britain's bestselling guide to eBay gets you up and running with everything you need to know. Fully updated and packed with new information on eBay apps, creating and running an eBay business, becoming a PowerSeller and much more, it covers every aspect of eBay. co. uk, from security issues and avoiding scams to making serious cash in your spare time or as a full-time eBay merchant. Get acquainted - from registering and setting up a homepage to organising eBay sales and communicating using the 'My eBay' page, you'll quickly feel right at home on eBay Bid and buy with confidence - discover how to search for and evaluate items, make bids and win auctions, or use the 'Buy It Now' option Sell like a pro - get the lowdown on how to choose and post items for sale, set prices and conduct auctions for maximum profits, as well as how to ship stuff and collect payments Keep the taxman happy - how to keep track of your earnings and comply with all the relevant tax rules and regulations, including the VAT Give your auctions pizzazz - get expert tips on how to spice up your auctions with pictures and graphics as well as links to other websites Stay safe and secure - learn everything you need to know about avoiding fraudsters, scammers and hackers and safeguarding your privacy and your identity Open the book and find: How to register and buy and sell on eBay Advice on bidding and winning eBay auctions Expert tips on choosing items to sell and picking the ideal auction time How to set up sale listings and monitor your transactions Tips for marketing your stuff on eBay The lowdown on avoiding cons and protecting your privacy Guidance on setting up an eBay business account How to open your own eBay shop Learn to: Make serious money selling your wares Bid, win and buy the easy way Build and expand your eBay business Stay safe on eBay. co. uk
eBay.co.uk For Dummies
by Marsha Collier Steve Hill Jane HoskynA fully updated edition of a UK bestseller, eBay.co.uk For Dummies, 2nd Edition is the most current and comprehensive guide available. Packed with expert advice on buying and selling successfully and safely this book explains every aspect of using the site in simple steps - it's the easiest way to get started and make some serious money in the world's biggest marketplace.Second edition new content includes:Making serious money on eBay.co.ukFair trade goodsFeedback 2.0Advanced searchingLatest security information - including infringing items, increased buyer protection, dealing with counterfeit goods and ticket toutsExpress selling, including discount sales for shop ownersUpdated Pay Pal informationUsing SkypeBlogging and MyWorld
eBay, Inc.: Stock Option Plans (A)
by Mark T. BradshawThe footnote disclosure for eBay, Inc. in 2000 indicates that if the company had accounted for employee stock options under the fair value method, its reported profit of $48 million would have been a loss of $91 million. The protagonist is a prospective member of the compensation committee of the board of directors, which provides a corporate governance perspective on the role of compensation in attracting, motivating, and retaining talented employees.
eBay, Inc. and Amazon.com (B)
by Ramon Casadesus-Masanell Anant ThakerA decade after BusinessWeek declared the competitive battle between eBay, Inc., and Amazon.com "a defining moment for e-commerce," Amazon established itself as the leader. eBay must decide what strategy to use in order to regain the upper hand: maintain its current platform business model or make a radical change by transforming itself into a services provider.
eBay, Inc. and Amazon.com (A)
by Ramon Casadesus-Masanell Anant ThakerThis case has been designed to explore strategic interactions among organizations with different business models. The case considers how a competitor successfully challenged the incumbent in a platform market defined by strong network effects and high switching costs. The case allows students to assess the advantages and disadvantages of eBay's platform business model in comparison to Amazon's retail business model; to evaluate business model performance when value loops of two industry players interact; to analyze how Amazon expanded its business model and overcame barriers to entry in a platform market that generates winner-take-all effects for first movers; discuss how eBay can respond to the new competitive dynamic, exploring both tactical and strategic interactions; and assess the strategic implications of eBay's 2011 acquisition of GSI Commerce.
eBay, Inc.
by Stephen P. Bradley Kelley PortereBay was the world's largest and most popular person-to-person trading community on the Internet. In early 1999, the company was doing very well and seemed to have solved many of its early problems. However, on March 30, 1999, Amazon.com announced that it was entering the online auction arena. This powerful firm could prove to be eBay's strongest competitor to date.
eBay vs. Carl Icahn, 2014
by David B. Yoffie Eric BaldwinThis case explores Carl Icahn's attack on eBay, starting in January 2014. The case examines how John Donahoe, CEO of eBay, should respond to Icahn's demand that eBay spin off PayPal and accept Icahn's two nominees to the board of directors.
eBay Partner Network (A)
by Ian I. Larkin Benjamin EdelmaneBay considers adjustments to the structure and rules of its affiliate marketing program, eBay Partner Network (ePN). In particular, eBay reevaluates affiliate compensation structure, the role of bonuses for especially productive affiliates, and the overall rationale for outsourcing online marketing efforts to independent affiliates. The case presents the history and development of ePN, ePN's importance to eBay, and the mechanics of online affiliate marketing.
eBay Hacks, 2nd Edition
by David KarpWhatever you call it--an online auction house, the world's largest flea market, or a vast social experiment--no metaphor completely describes the huge trading community that is eBay. Underneath it all, eBay is also a computer program and a complex socio-economic system, requiring experience, finesse, and the right tools to master. eBay Hacks, 2nd Edition has been completely revised and updated to make use of an array of new tools and features, as well as to reflect the changes in the eBay API, eBay's policies, and general practices of its increasingly sophisticated users. In all, the new edition of eBay Hacks sports 30 brand-new hacks plus dozens of hacks that have been expanded, deepened, or otherwise completely rewritten. eBay Hacks shows you how to become a more efficient buyer and seller with clever tricks and shortcuts that will surprise even the most experienced eBayers. The book's wide range of topics covers all aspects of using eBay, such as advanced searching techniques, sniping tools, selling strategies, photography tips, and even research techniques for PowerSellers. But eBay Hacks doesn't just cover the basics; you'll learn how to write scripts to automate tedious tasks, take better photos, and tap into the eBay API to develop your own custom tools. Unlike any other book, eBay Hacks, 2nd Edition also provides insight into the social aspects of the eBay community, with diplomatic tools to help to get what you want with the least hassle and risk of negative feedback. This bestseller supplies you with the tools you need to master eBay, whether as a buyer or seller, casual surfer or serious collector, novice or seasoned expert. With this guide, you will become a savvy power user who trades smarter and safer, makes more money, enjoys successes, and has fun doing it.
eBay Hacks
by David A. KarpWhatever you call it--an online auction house, the world's largest flea market, or a vast social experiment--no metaphor completely describes the huge trading community that is eBay. Underneath it all, eBay is also a computer program and a complex socio-economic system, requiring experience, finesse, and the right tools to master. eBay Hacks, 2nd Edition has been completely revised and updated to make use of an array of new tools and features, as well as to reflect the changes in the eBay API, eBay's policies, and general practices of its increasingly sophisticated users. In all, the new edition of eBay Hacks sports 30 brand-new hacks plus dozens of hacks that have been expanded, deepened, or otherwise completely rewritten. eBay Hacks shows you how to become a more efficient buyer and seller with clever tricks and shortcuts that will surprise even the most experienced eBayers. The book's wide range of topics covers all aspects of using eBay, such as advanced searching techniques, sniping tools, selling strategies, photography tips, and even research techniques for PowerSellers. But eBay Hacks doesn't just cover the basics; you'll learn how to write scripts to automate tedious tasks, take better photos, and tap into the eBay API to develop your own custom tools. Unlike any other book, eBay Hacks, 2nd Edition also provides insight into the social aspects of the eBay community, with diplomatic tools to help to get what you want with the least hassle and risk of negative feedback. This bestseller supplies you with the tools you need to master eBay, whether as a buyer or seller, casual surfer or serious collector, novice or seasoned expert. With this guide, you will become a savvy power user who trades smarter and safer, makes more money, enjoys successes, and has fun doing it.
eBay For Seniors For Dummies
by Marsha CollierExpert advice helps seniors find bargains and make money on eBayeBay is a great place to help seniors find bargains or supplement their income by selling items. This book offers the basics on buying or selling on eBay with confidence in a format that's ideal for the senior audience, including a larger print format than traditional For Dummies books.Author Marsha Collier is the undisputed authority on eBay. Her advice has helped millions of eBay users navigate the popular shopping and selling site. This book explains how toGet your computer ready to use eBayGo to the eBay site, sign up, and browseSpot good deals, buy items, and pay safelySet up your own saleTake pictures of your merchandise and get them onlineReceive payment and ship itemsUnderstand eBay's fees and ruleseBay can be fun and profitable. This book makes it easy to get started!