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Kundenerfolgsrechnung in der Praxis: Wie Sie profitable Kunden identifizieren (Advanced Controlling)

by Jürgen Weber Michael Haupt Mathias Erfort

Kundenorientierung ist in vielen Unternehmen der Schlüssel zum Markterfolg. Die wirtschaftlichen Ziele der Unternehmen verlangen eine Ausrichtung auf die profitablen Kunden. Deshalb müssen die Kunden identifiziert werden, die einen hohen Beitrag zum Ergebnis leisten und für die sich Investitionen lohnen. Häufig fehlt den Unternehmen ein geeignetes Instrumentarium. Kundenerfolge können nicht transparent, mess- und steuerbar gemacht werden. Die Kundenerfolgsrechnung schließt diese Lücke. In diesem Band werden das grundlegende Konzept sowie die wesentlichen Erfolgsfaktoren für die Einführung und Anwendung der Kundenerfolgsrechnung vorgestellt. Mit vielfältige Beispielen aus der Praxis.

Was machen Controller wann warum?: Ein Überblick (Advanced Controlling)

by Jürgen Weber

Das Tätigkeitsfeld von Controllern ist vielfältig, denn das Spektrum der Controller-Aufgaben ist so weit und schillernd wie kaum ein anderes betriebliches Aufgabenfeld. In diesem Band wird die zeitliche Entwicklung der Controller-Aufgaben untersucht und es werden Erklärungsansätze für die Heterogenität herausgearbeitet.

Erfahrungen mit Value Based Management: Praxislösungen auf dem Prüfstand (Advanced Controlling)

by Bernhard Hirsch Carsten Heineke Urs Bramsemann Jürgen Weber

In diesem Band werden Lösungen von vier deutschen Konzernen für die Einführung und konzeptionelle Ausgestaltung ihrer wertorientierten Steuerung im Hinblick auf die wertorientierte Ausgestaltung der Zielplanung, Anreizgestaltung und der unterjährigen Steuerung (Berichtswesen) dargestellt und auf bestehende Risiken und Nebenwirkungen untersucht.

E-Business und Controlling (Advanced Controlling)

by Hans-Ulrich Freise Jargen Weber Utz Schaumlffer

"E-Business und Controlling" analysiert auf der Grundlage einer Studie die Besonderheiten des Controlling im dynamischen Umfeld des E-Business. Die Schwerpunkte liegen auf der Gestaltung der Planung und von Kennzahlensystemen.

Business Intelligence: Move Your Business To The Top Using Cyber-intelligence (Advanced Controlling)

by Martin Grothe Jargen Weber Utz Schaumlffer

Bestehende IT-Lösungen werden in "Business Intelligence" mit einem BI-Portfolio strukturiert. Damit können Controller aktiv eine neue Lösungsqualität erschlieà en.

Risk Tracking and Reporting: Unternehmerisches Chancen- und Risikomanagement nach dem KonTraG (Advanced Controlling)

by Jürgen Weber Arnim Liekweg Barbara E. Weißenberger

"Risk Tracking and Reporting" unterstützt die Unternehmensführung proaktiv bei der Auswahl wertsteigernder Maßnahmen: mit der Zuordnung dezentraler Risikoverantwortung, einer systematischen Risikoberichterstattung sowie einer ganzheitlichen Risikostrategie, der "Risk Scorecard".

Implementierung Shareholder Value (Advanced Controlling)

by Norbert Knorren Jargen Weber

Die Umsetzung der Wertorientierung macht in der Praxis oft Probleme. "Implementierung Shareholder Value" enthält empirisch fundierte Implementierungshilfen.

Shareholder Value: Eine Controlling-Perspektive (Advanced Controlling)

by Norbert Knorren Jürgen Weber

Wertorientierung als neues Schlagwort der neunziger Jahre. Was Controller konkret zum Konzept für die Praxis wissen müssen, beschreibt dieser Band.

Little Black Book der Plätzchen: Süsses und Herzhaftes Gebäck für Jede Jahreszeit (Little Black Books (Deutsche Ausgabe))

by Rosemarie Blim

Plätzchenbacken! Wen erinnert das nicht sofort an seine Kindheit, an die Vorweihnachtszeit, an den Duft der Gewürze und an das Glücksgefühl, wenn man die Teigschüssel auslecken durfte. Und jedes Jahr im Spätherbst nehmen wir uns vor, selbst Plätzchen zu backen, um die Erinnerung aus Kindertagen wieder aufleben zu lassen. Aber Weihnachten ist nicht die einzige Gelegenheit, die Speisekammer mit Mehl und Eiern zu füllen und sich die Backschürze umzubinden. Anlässe, bei denen eine selbstgebackene Kleinigkeit willkommen ist, gibt es unzählige. Herzhaftes Fingerfood beispielsweise sorgt bei jeder großen und kleinen Party für die richtige Stimmung. Und mal ehrlich, schmecken die selbstgebackenen Häppchen nicht viel besser als die gekauften? Plätzchen, Kekse etc. kann man lange aufbewahren, es lassen sich gut kleine Vorräte anlegen und sie schmecken immer zu einer Tasse Kaffee oder Tee, unterwegs oder auch als kleines Mitbringsel bei einer Einladung. Das Little Black Book der Plätzchen enthält neben klassischem Weihnachtsgebäck viele Rezepte, die sich für alle Jahreszeiten eignen, sowie tolle Backideen für Ostern, Halloween, Kindergeburtstage und vieles mehr. Von der leichten, fruchtigen Sommer-Leckerei bis zum herzhaften Gebäck für die Fingerfood-Party ist hier für jeden Feinschmecker etwas dabei. Auch Allergiker, Veganer und Kalorienbewusste kommen nicht zu kurz, da einige Rezepte auch deren spezielle Bedürfnisse berücksichtigen. Die Rezepte sind einfach nachzubacken, man kann sie mit einer Grund-Küchenausstattung herstellen und die Zutaten sind in den meisten Supermärkten erhältlich. Besonders praktisch für eher ungeübte Bäcker: Das Buch enthält viele nützliche Tipps und Tricks z.B. zur ehrenvollen Rettung des Selbstgebackenen, wenn mal etwas schiefging oder wenn plötzlich eine Zutat fehlt, und zur richtigen Aufbewahrung des Gebäcks.

Practical Instrumental Analysis

by Sergio Petrozzi

This practical book in instrumental analytics conveys an overview of important methods of analysis and enables the reader to realistically learn the (principally technology-independent) working techniques the analytical chemist uses to develop methods and conduct validation. What is to be conveyed to the student is the fact that analysts in their capacity as problem-solvers perform services for certain groups of customers, i. e. , the solution to the problem should in any case be processed in such a way as to be "fit for purpose". The book presents sixteen experiments in analytical chemistry laboratory courses. They consist of the classical curriculum used at universities and universities of applied sciences with chromatographic procedures, atom spectrometric methods, sensors and special methods (e. g. field flow fractionation , flow injection analysis and N-determination according to Kjeldahl). The carefully chosen combination of theoretical description of the methods of analysis and the detailed instructions given are what characterizes this book. The instructions to the experiments are so detailed that the measurements can, for the most part, be taken without the help of additional literature. The book is complemented with tips for effective literature and database research on the topics of organisation and the practical workflow of experiments in analytical laboratory, on the topic of the use of laboratory logs as well as on writing technical reports and grading them (Evaluation Guidelines for Laboratory Experiments). A small introduction to Quality Management, a brief glance at the history of analytical chemistry as well as a detailed appendix on the topic of safety in analytical laboratories and a short introduction to the new system of grading and marking chemicals using the "Globally Harmonized System of Classification and Labelling of Chemicals (GHS)", round off this book. This book is therefore an indispensable workbook for students, internship assistants and lecturers (in the area of chemistry, biotechnology, food technology and environmental technology) in the basic training programme of analytics at universities and universities of applied sciences.

Massenspektrometrie: Eine Einführung

by Herbert Budzikiewicz Mathias Schäfer

Die Massenspektrometrie, besonders in Kombination mit anderen Verfahren hat sich mittlerweile zu einer der wichtigsten Analysemethoden entwickelt, und zwar nicht nur in der Chemie, sondern auch in Nachbardisziplinen wie der Umweltanalytik, den Polymerwissenschaften, oder der Medizin. Die Neuaufl age dieser bewahrten Einfuhrung vermittelt den Nutzern die Grundlagen der Massenspektrometrie, tragt aber auch den rasanten Weiterentwicklungen der letzten Jahre Rechnung. Neben apparativen Neuentwicklungen auf dem Gebiet der Analysatoren sowie bei neuen Ionisationsmethoden werden auch inzwischen etablierte Methoden und neue Anwendungsfelder - Umwelt-, Doping-, Lebensmittel-, Proteomics- Analytik - anhand von ausgearbeiteten Beispielen erlautert. Master-Studenten aller chemie-nahen Studiengange werden mit klarer Didaktik Grundlagen, aktuelle Techniken sowie neue Entwicklungen in der Massenspektrometrie vermittelt.

Synthetic Methods for Biologically Active Molecules

by Elisabetta Brenna

This useful reference focuses on the currently available toolbox of bio-catalysed reductions of C=O, C=C and formal C=N bonds to show which transformations can be reliably used in manufacturing processes and which still require improvements. Following an introductory chapter, chapters 2-4 present the synthetic strategies that are currently available for the reduction of C=C and C=O bonds and for reductive amination, by means of whole-cell catalysts and isolated enzymes. Chapters 5-7 go on to describe the improvements achieved thus far, illustrating the current versatility of enzymes in organic synthesis. Chapters 8-12 present the improvements brought about by the optimization of reaction conditions, and the use of particular synthetic sequences. The final chapter describes practical applications of bio-reductions for the synthesis of active pharmaceutical ingredients. With its excellent and comprehensive overview, this book will be of great interest to those working in academia and industry. From the contents: * Development of Sustainable Biocatalyzed Reduction Processes for Organic Chemists * Reductases: From Natural Diversity to Biocatalysis and Emerging Enzymatic Activities. * Synthetic Strategies Based on C=C Bioreductions * Synthetic Strategies Based on C=O Bioreductions * Development of Novel Enzymes for the Improved Reduction of C=C Double Bonds * Development of Novel Enzymes for the Improved Reduction of C=O Double Bonds * Synthetic Applications of Aminotransferases * Strategies for Cofactor Regeneration in Biocatalyzed Reductions * Effects of Solvent System and Substrate Loading in Bioreduction * Perspectives in the Use of In-Situ Product Removal (ISPR) Techniques in Bioreductions * Multi-Enzymatic Cascade Reactions Based on Reduction Processes * Relevant Practical Applications of Bioreduction Processes in the Synthesis of Active Pharmaceutical Ingredients

Surfaces and Interfaces of Electronic Materials (Wiley - IEEE #7)

by Leonard J. Brillson

An advanced level textbook covering geometric, chemical, and electronic structure of electronic materials, and their applications to devices based on semiconductor surfaces, metal-semiconductor interfaces, and semiconductor heterojunctions. Starting with the fundamentals of electrical measurements on semiconductor interfaces, it then describes the importance of controlling macroscopic electrical properties by atomic-scale techniques. Subsequent chapters present the wide range of surface and interface techniques available to characterize electronic, optical, chemical, and structural properties of electronic materials, including semiconductors, insulators, nanostructures, and organics. The essential physics and chemistry underlying each technique is described in sufficient depth with references to the most authoritative sources for more exhaustive discussions, while numerous examples are provided throughout to illustrate the applications of each technique. With its general reading lists, extensive citations to the text, and problem sets appended to all chapters, this is ideal for students of electrical engineering, physics and materials science. It equally serves as a reference for physicists, material science and electrical and electronic engineers involved in surface and interface science, semiconductor processing, and device modeling and design. This is a coproduction of Wiley and IEEE* Free solutions manual available for lecturers at www.wiley-vch.de/supplements/

Attosecond Nanophysics: From Basic Science to Applications

by Peter Hommelhoff Matthias F. Kling

The first broad and in-depth overview of current research in attosecond nanophysics, covering the field of active plasmonics via attosecond science in metals and dielectrics to novel imaging techniques with the highest spatial and temporal resolution. The authors are pioneers in the field and present here new developments and potential novel applications for ultra-fast data communication and processing, discussing the investigation of the natural timescale of electron dynamics in nanoscale solid state systems. Both an introduction for starting graduate students, as well as a look at the current state of the art in this hot and emerging field.

The Physics and Engineering of Compact Quantum Dot-based Lasers for Biophotonics

by Edik U. Rafailov

Written by a team of European experts in the field, this book addresses the physics, the principles, the engineering methods, and the latest developments of efficient and compact ultrafast lasers based on novel quantum-dot structures and devices, as well as their applications in biophotonics.The book is recommended reading for physicists, engineers, students and lecturers in the fields of photonics, optics, laser physics, optoelectronics, and biophotonics.From the contents:* Quantum Dot Technologies* Ultra-Short-Pulse Quantum Dot Edge-Emitting Lasers* Quantum Dot Semiconductor Disk Lasers* Semiconductor Quantum-Dot Saturable Absorber Mirrors for Mode-Locking Solid-State Lasers* Quantum Dot Ultrafast and Continuous Wavelength Laser Diodes for Applications in Biology and Medicine

Die Vielfalt des Lebens: Wie hoch, wie komplex, warum?

by Erwin Beck

Seit der Konvention der Vereinten Nationen im Jahre 1992 zum Schutz der biologischen Vielfalt – dem sog. Rio-Abkommen – ist „Biodiversität“ weltweit zu einem Begriff für ein hohes Gut der Menschheit geworden, das es zu bewahren gilt. Inzwischen ist klar geworden, dass (fast) alles, was in einem Ökosystem abläuft, von seinen Organismen bewerkstelligt wird, und dass die Vielfalt dieser Organismengemeinschaften die Leistungen und die Stabilität der Landund Meeresökosysteme bedingt. Viele dieser Leistungen nutzt der Mensch, ohne sie könnte er nicht leben. Von uns oft nicht bemerkt, wirkt die Biodiversität unaufhörlich in unser tägliches Leben hinein. Dieses Lesebuch, geschrieben von Wissenschaftlern und Wissenschaftlerinnen der großen deutschen Wissenschaftsorganisationen und herausgegeben von einem renommierten Experten auf dem Gebiet, bringt dem Leser nicht nur die ungeheure Vielfalt des Lebens auf der Erde näher, sondern zeigt auch in einer gut verständlichen Sprache die Prinzipien und die Bedeutung der Biodiversität für das Leben auf der Erde auf. Darüber hinaus widmet sich das Werk dem komplexen und keineswegs immer negativen Zusammenspiel von menschlichen Einfl üssen und Biodiversität, und es diskutiert die verschiedenen Ansätze, um dieses Zusammenspiel zum Nutzen von Natur und Mensch zu verbessern. Das Buch wurde sprachlich und grafi sch von der bekannten Wissenschaftsjournalistin Claudia von See bearbeitet und ist nicht nur fachlich aktuell, sondern auch ein echter Lesegenuss.

Old Stellar Populations: How to Study the Fossil Record of Galaxy Formation

by Maurizio Salaris Santi Cassisi

The book discusses the theoretical path to decoding the information gathered from observations of old stellar systems. It focuses on old stellar systems because these are the fossil record of galaxy formation and provide invaluable information ont he evolution of cosmic structures and the universe as a whole. The aim is to present results obtained in the past few years for theoretical developments in low mass star research and in advances in our knowledge of the evolution of old stellar systems. A particularly representative case is the recent discovery of multiple stellar populations in galactic globular clusters that represents one of the hottest topics in stellar and galactic astrophysics and is discussed in detail.Santi Cassisi has authored about 270 scientific papers, 150 of them in peer-reviewed journals, and the title Evolution of Stars and Stellar Populations.

Statistical Diagnostics for Cancer: Analyzing High-Dimensional Data

by Matthias Dehmer Frank Emmert-Streib

This ready reference discusses different methods for statistically analyzing and validating data created with high-throughput methods. As opposed to other titles, this book focusses on systems approaches, meaning that no single gene or protein forms the basis of the analysis but rather a more or less complex biological network. From a methodological point of view, the well balanced contributions describe a variety of modern supervised and unsupervised statistical methods applied to various large-scale datasets from genomics and genetics experiments. Furthermore, since the availability of sufficient computer power in recent years has shifted attention from parametric to nonparametric methods, the methods presented here make use of such computer-intensive approaches as Bootstrap, Markov Chain Monte Carlo or general resampling methods. Finally, due to the large amount of information available in public databases, a chapter on Bayesian methods is included, which also provides a systematic means to integrate this information. A welcome guide for mathematicians and the medical and basic research communities.

Posttranscriptional Gene Regulation

by Jane Wu

Reflecting the rapid progress in the field, the book presents the current understanding of molecular mechanisms of post-transcriptional gene regulation thereby focusing on RNA processing mechanisms in eucaryotic cells. With chapters on mechanisms as RNA splicing, RNA interference, MicroRNAs, RNA editing and others, the book also discusses the critical role of RNA processing for the pathogenesis of a wide range of human diseases. The interdisciplinary importance of the topic makes the title a useful resource for a wide reader group in science, clinics as well as pharmaceutical industry.

Quantum Nanoelectronics: An Introduction to Electronic Nanotechnology and Quantum Computing

by Edward L. Wolf

A tutorial coverage of electronic technology, starting from the basics of condensed matter and quantum physics. Experienced author Ed Wolf presents established and novel devices like Field Effect and Single Electron Transistors, and leads the reader up to applications in data storage, quantum computing, and energy harvesting. Intended to be self-contained for students with two years of calculus-based college physics, with corresponding fundamental knowledge in mathematics, computing and chemistry.

Plastisch, Elastisch, und Fantastisch: Ohne Kunststoffe Geht es Nicht (Erlebnis Wissenschaft)

by Georg Schwedt

From natural rubber to fully synthetic polymers like nylon and teflon and up to biodegradable yoghurt cups: Georg Schwedt shows the whole spectrum of plastics, their development and applications as well as their influence on our daily life.

Marine Microbiology

by Se-Kwon Kim

Deliberately breaking with the classical biology-centered description of marine organisms and their products, this reference emphasizes microbial technology over basic biology, setting it apart from its predecessors. As such, it systematically covers the technology behind high-value compounds for use as pharmaceuticals, nutraceuticals or cosmetics, from prospecting to production issues.Following a definition of the field, the book goes on to address all industrially important aspects of marine microbial biotechnology. The first main part contains a description of the major production organisms, from archaebacteria to cyanobacteria to algae and symbionts, including their genetic engineering. The remaining four parts look at commercially important compounds produced by these microorganisms together with their applications. Throughout, the emphasis is on technological considerations, and the future potential of these organisms or compound classes is discussed. A valuable and forward-looking resource for innovative biotechnologists in industry as well as in academia.

Improving Crop Productivity in Sustainable Agriculture

by Sarvajeet Singh Gill Narendra Tuteja Renu Tuteja

An up-to-date overview of current progress in improving crop quality and quantity using modern methods. With a particular emphasis on genetic engineering, this text focusses on crop improvement under adverse conditions, paying special attention to such staple crops as rice, maize, and pulses. It includes an excellent mix of specific examples, such as the creation of nutritionally-fortified rice and a discussion of the political and economic implications of genetically engineered food. The result is a must-have hands-on guide, ideally suited for the biotech and agro industries.

Scaffold Hopping in Medicinal Chemistry

by Nathan Brown

This first systematic treatment of the concept and practice of scaffold hopping shows the tricks of the trade and provides invaluable guidance for the reader's own projects. The first section serves as an introduction to the topic by describing the concept of scaffolds, their discovery, diversity and representation, and their importance for finding new chemical entities. The following part describes the most common tools and methods for scaffold hopping, whether topological, shape-based or structure-based. Methods such as CATS, Feature Trees, Feature Point Pharmacophores (FEPOPS), and SkelGen are discussed among many others. The final part contains three fully documented real-world examples of successful drug development projects by scaffold hopping that illustrate the benefits of the approach for medicinal chemistry. While most of the case studies are taken from medicinal chemistry, chemical and structural biologists will also benefit greatly from the insights presented here.

Nanotechnology for the Energy Challenge

by Zhong Lin Wang Javier García-Martínez

With the daunting energy challenges faced by Mankind in the 21st century, revolutionary new technologies will be the key to a clean, secure and sustainable energy future. Nanostructures often have surprising and very useful capabilities and are thus paving the way for new methodologies in almost every kind of industry.This exceptional monograph provides an overview of the subject, and presents the current state of the art with regard to different aspects of sustainable production, efficient storage and low-impact use of energy.Comprised of eighteen chapters, the book is divided in three thematic parts:Part I Sustainable Energy Production covers the main developments of nanotechnology in clean energy production and conversion, including photovoltaics, hydrogen production, thermal-electrical energy conversion and fuel cells.Part II Efficient Energy Storage is concerned with the potential use of nanomaterials in more efficient energy storage systems such as advanced batteries, supercapacitors and hydrogen storage.Part III Energy Sustainability shows how nanotechnology helps to use energy more efficiently, and the mitigation of impacts to the environment, with special emphasis on energy savings through green nanofabrication, advanced catalysis, nanostructured light-emitting and eletrochromic devices and CO2 capture by nanoporous materials .An essential addition to any bookshelf, it will be invaluable to a variety of research fields including materials science, chemical engineering, solid state, surface, industrial, and physical chemistry, as this is a subject that is very interdisciplinary.

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